Robert Gocke
Advertising Manager at BMW
Amsterdam, Netherlands
TitleSushi
Agency
Campaign Mini Countryman: Getaway - BMW
Advertiser BMW
Brand MINI Countryman
Date of First Broadcast/Publication 2010 / 9
Product 4-door
Business Sector Cars
Tagline Mini Countryman. Multifunctional center rail
Story The handy new centre rail in the MINI Countryman can be personalised and used for all sorts of things. In this spot, the driver and his buddy have got themselves two sushi chefs sitting in the back seat that keep a steady supply of sashimi flowing down the rail
Problem Show the versatility and flexability of the MINI Countryman due to its appearance and functionality. Stay true to MINI Soul. Convey the values MINI stands for: design, agility, customization and a special way of life.
Media Type Television
Production Company
Editing Company
Creative Director
Creative Director
Creative Team
Creative Team
Creative Team
Creative Team
Creative Team
Creative Team
Creative Team
Director
Director
Producer
Executive Producer
Account Executive
Agency Producer
Account Supervisor
Post Production
Music
Music
Advertising Manager
Advertising Manager
Planning Supervisor
Live Action

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