| Title | K1664 Youtube Channel |
| Agency | BBH |
| Campaign | K1664 |
| Advertiser | Heineken |
| Brand | Kronenbourg |
| Date of First Broadcast/Publication | 2010 / 10 |
| Business Sector | Beers, Ciders, Lagers |
| Story | 'Slow the Pace', the new integrated advertising campaign for premium lager brand Kronenbourg 1664, which breaks on TV on October 24, will feature iconic rock band Motörhead performing a slowed down version of their signature track, ‘Ace of Spades’. 30 years to the week since it was first released, the track has been specially re-written by the band for a Kronenbourg 1664 campaign which encompasses TV, a short-film documentary, a print campaign and a social media outreach with a branded Youtube channel |
| More Information | www.youtube.com/kronenbourg1664 |
| Post Production | Absolute Post |
| Production Company | Pulse Films |
| Sound | Wave Studios |
| Advertising Manager | Lucas Bergmanns |
| Advertising Manager | Bruce Reinders |
| Art Director | Matt Doman |
| Copywriter | Ian Heartfield |
| Agency Producer | Michelle Kendrick |
| Digital Producer | Alice Bullimore |
| Digital Producer | Tove Svensson |
| Account Manager | Helen James |
| Account Manager | Paisley Wright |
| Account Manager | Mehdi Benali |
| Post Production | Lisa Vaughan |
| Editing Company | Speade |
| Editor | Leo Scott |
| Director | Will Lovelace |
| Director | Dylan Southern |
| Director | Thirtytwo |
| Producer | Mark Harbour |
| Director of Photography (DOP) | Manuel Ruiz |
| Sound | Jack Sedgwick |
More Work
SEE ALLIt's In our Spirit
- BRAND:
- Absolut
- AGENCY:
- BBH Singapore
Pride 2019
- BRAND:
- Absolut Vodka
- AGENCY:
- BBH