Title | The new MINI Roadster |
Agency | BSUR Amsterdam |
Campaign | Another Day. Another Adventure |
Advertiser | BMW |
Brand | Mini Coupé |
Date of First Broadcast/Publication | 2011 / 10 |
Business Sector | Compact & Small Cars |
Story | <br>Part of the 'Another Day. Another Adventure' campaign, this teaser shows the powerful new Roadster shot by Emmy-nominated director Peter Berg in a style reminiscent of a Hollywood action trailer. Showcasing the new Roadster's sleek lines and stylish two seats fit-out and sports spoiler, this dynamic reveal film is a great hint of the Roadster adventure still to come. |
Media Type | Television & Cinema |
Production Company | Pony Show Entertainment |
Executive Creative Director | Jason Schragger |
Creative Director | Genevieve Hoey |
Art Director | Salvatore Gullifa |
Account Supervisor | Paula Atwell |
Account Manager | Anita Moeller |
Chief Strategic Officer | Jeffre Jackson |
Strategic Planner | Chris Alders |
Executive Producer | Oscar Thomas |
Director | Peter Berg |
Editing Company | Rock Paper Scissors |
Editor | Damion Clayton |