Title | Memory Wall |
Agency | Rethink Communications Inc. |
Campaign | Walk for Memories |
Advertiser | Alzheimer’s Society of B.C. |
Brand | Alzheimer’s Society of B.C. |
Posted | January 2011 |
Business Sector | Disease Awareness, Support Groups & Associations |
Tagline | Remember |
Philosophy | <!--[if gte mso 9]><xml> </xml><![endif]--><!--[if gte mso 9]><xml> Normal 0 21 false false false FR X-NONE X-NONE </xml><![endif]--><!--[if gte mso 9]><xml> </xml><![endif]--><!--[if gte mso 10]> <style> /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Tableau Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} </style> A 30-ft wall of sticky notes that spelled “Remember” was installed in downtown Vancouver. Each note carried a reminder for the Alzheimer’s Society of B.C.'s annual Walk for Memories. |
Media Type | Ambient |
Creative Director | Ian Grais |
Creative Director | Chris Staples |
Art Director | Natee Likitsuwankool |
Copywriter | Dave Thornhill |
Account Planner | Glen Chalcraft |
Account Planner | Jillian Yaehne |
Producer | Ninette Aves |