Title | Knight |
Agency | BBR Saatchi & Saatchi |
Campaign | Sound Tells The Whole Story |
Advertiser | Shapa Radio Advertising Services |
Brand | Shapa |
Date of First Broadcast/Publication | 2012 / 1 |
Business Sector | Business Services |
Tagline | Sound tells the whole story |
Story | To demonstrate the power of radio advertising, Shapa points out that you can conjure up any story using nothing but sound. To show this, we see here the bizarre set-up of a recording studio where the presenter has become a knight who speaking from inside a stable. |
Media Type | |
Market | Israel |
Chief Creative Officer | Yoram Levi |
Creative Director | Tomer Gidron |
Art Director | Kamil Mekhti |
Copywriter | Eyal Padan |
Copywriter | Matan Yedidia |
Account Supervisor | Nataly Ziv |
Account Executive | Shir Herman |
Agency Producer | Bosmat Marmarely |
Photographer | Iddo Lavie |