| Title | Birds |
| Agency | Y&R Israel |
| Campaign | Urban Car |
| Advertiser | Daimler AG |
| Brand | Smart |
| Date of First Broadcast/Publication | 2011 / 3 |
| Business Sector | Cars |
| Tagline | Smart, open your mind |
| Media Type | Television |
| Account Supervisor | Yael Yuz |
| Account Manager | Mayran Sadeh |
| Photographer | Menachem Reiss |
| Editor | Ilan Manor |
| Copywriter | Sharon Refael |
| Copywriter | Oren Meir |
| Art Director | Dror Nachumi |
| Art Director | Gil Aviyam |
| Creative Director | Yariv Twig |
| Executive Creative Director | Tzur Galan |
| Chief Creative Officer | Gideon Amichay |
| Strategic Planner | Yoni Lahav |
| Account Planner | Nili Rabinowitz |
| Account Planner | Zohar Reznik |
| Agency Producer | Osnat Even-Eitan |
| Agency Producer | Shina Robas |
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