| Title | Spring |
| Agency | BBDO New York |
| Campaign | Rethink Possible |
| Advertiser | AT&T Inc. |
| Brand | at&t |
| Posted | January 2011 |
| Business Sector | Personal Wireless Communication |
| Tagline | Rethink Possible |
| Media Type | Television |
| Market | United States |
| Soundtrack | Yeah Yeah |
| Special Effects / VFX | The Mill New York |
| Chief Creative Officer | Bobby Pearce |
| Chief Creative Officer | David Lubars |
| Creative Director | Jean Robaire |
| Copywriter | Patrick Lindsay |
| Agency Producer | Jenny Novak |
| Production Company | Rabbit |
| Director | TWiN |
| Executive Producer | Douglas Howell |
| Executive Producer | Joby Barnhart |
| Production Company Producer | Zac Zimmerman |
| Director of Photography (DOP) | Nicolas Karakatsanis |
| Editing Company | Arcade Edit |
| Editor | Paul Martinez |
| Executive Producer | Damien Stevens |
| Producer | Ali Reed |
| Producer | Boo Wong |
| Music | Sam Means |
| Graphic Designer | Spontaneous |