| Title | Rush Hour Cinema |
| Agency | Ogilvy Colombia |
| Campaign | RUSH HOUR CINEMA |
| Advertiser | Coca-Cola Company |
| Brand | 46664/Coca-Cola |
| Date of First Broadcast/Publication | 2011 / 4 |
| Business Sector | Non-Alcoholic |
| Philosophy | The first traffic jam turned into a drive in cinema. |
| Problem | People lose 2 hours a day now in the traffic jam so we wanted to make this way home to the people a little more pleasant and optimistic with this action. |
| Problem (original language) | <!--[if gte mso 9]><xml> Normal 0 21 false false false FR X-NONE X-NONE MicrosoftInternetExplorer4 </xml><![endif]--><!--[if gte mso 9]><xml> </xml><![endif]--><!--[if gte mso 10]> <style> /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} </style> La gente pierde actualmente 2 horas diarias en el trancón asi que quisimos hacerle el camino a casa a la gente un poco mas placentero y optimista con esta acción. |
| Media Type | Outdoor/Out of Home |
| Market | Colombia |
| Executive Creative Director | John Raúl Forero |
| Creative Director | Juan Posada |
| Creative Director | Luis Gabriel Ramírez |
| Creative Director | Andrés Mauricio Moreno |
| Art Director | Andrés Mauricio Moreno |
| Art Director | Maria Fernanda Henao |
| Art Director | Juan Felipe Dueñas |
| Copywriter | Luis Gabriel Ramírez |
| Copywriter | Ivan Rivera |
| Copywriter | Jorge Villareal |
| Account Director | Zoad Bendeck |
| Account Executive | Juanita Guerrero |
| Director | Nicolas Reyes |
| Music | Federico Lorusso |
| Editor | David Studio |
| Agency Producer | Gala Vence |
| Production Company | Imaginaria Films |
| Execution | Ogilvy Action |
| Execution | Nicolas Bravo |