Title | Ramadan Billboard |
Title (original language) | Affiche Ramadan |
Agency | Herezie |
Campaign | Ramadan |
Advertiser | Isla Délice |
Brand | Isla Délice |
Date of First Broadcast/Publication | 2010 / 8 |
Business Sector | Food |
Philosophy | Emphasize the Feast of Ramadan through a remarkable and relevant way Media Plan JC Decaux Innovative Outdoor in Île de France (examples: Gare Saint Lazare, Boulevard Montmartre) |
Philosophy (original language) | Souligner la fête du Ramadan d’une façon remarquable et pertinente. Plan média Affichage tactique JC Decaux en région Île de France (exemples : Gare Saint Lazare, Boulevard Montmartre). |
Result | As well as the billboards, more than 3000 views through different sharing websites |
Result (original language) | En plus des affiches sur place, plus de 3000 vues à travers les différents sites de partage. |
Media Type | Case Study |
Executive Creative Director | Andrea Stillacci |
Art Director | Sébastien Boutebel |
Copywriter | Jean-Laurent Py |
Agency Producer | Marion Liebschutz |
Advertising Manager | Frédérique Hertzog |
Post Production | Chez Louis |
Director | Alexandre Ducroquet |
Strategic Planning Director | Luc Wise |