Trent Simpson
Head of Production at Thomas Thomas Films
London, United Kingdom
TitleRound Up Your Mates
Agency
Campaign Round Up Your Mates
Advertiser Diageo
Brand Guinness
Date of First Broadcast/Publication 2012 / 3
Business Sector Beers, Ciders, Lagers
Story A sheep dog trial of a rather unusual kind – the ‘sheep’ are in fact a group of ‘mates’ and the obstacles the highly skilled dog needs to herd them past include a sofa/TV combo, an Indian restaurant and some girls on a dance floor - the usual Saturday night distractions that threaten to come between a man and his mates. The final ‘pen’ destination is the pub where pints of Guinness await them. 
Philosophy Get your mates together for a Guinness this St Patrick’s Day 
Media Type Web Film
Production Company
Audio Post Production
Creative Team
Advertising Manager
Agency Producer
Agency Producer
Account Manager
Account Manager
Account Manager
Account Planner
Account Planner
Creative Team
Media Planner
Director
Production Company Producer
Editor
Editing Company
Post Production

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