Dominic Chambers
Advertising Manager at Genesis Motors Europe
London, United Kingdom
TitleAudi Hummingbird
Agency
Campaign Audi Hummingbird
Advertiser Audi
Brand Audi
Date of First Broadcast/Publication 2011 / 10
Product A6 Avant
Business Sector Cars
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The film features a beautiful, agile hummingbird like no other. Flying nimbly through a surreal landscape populated with trees, flowers and fauna made from petrol pumps, road signs and traffic cones, the metal-framed bird boasts design elements that echo the A6 Avant – right down to its breast, which replicates the distinctive Audi grille. The Audi hummingbird is a perfect metaphor for the A6 Avant’s new ultra-lightweight construction, which offers drivers a more agile and efficient performance.
Media Type Television
Market United Kingdom
Soundtrack Open Road, Open Sky
Production Company
Editing Company
Sound
Producer
Creative Director
Creative Director
Creative Team
Creative Team
Advertising Manager
Team Manager
Director
Production Company Producer
Director of Photography (DOP)
Post Production
Animation
Editor
Music

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