Alicia Farren
Producer at Stink Films
London, United Kingdom
TitleValentine's Day Show the Love
Agency
Campaign #ShowTheLove
Advertiser Notonthehighstreet.com
Brand Notonthehighstreet.com
Date of First Broadcast/Publication 2015 / 2
Business Sector Online Retail, E-store
Tagline #ShowTheLove
Story The TV ad tells the story of a couple’s romance through a mixtape and hero’s one of notonthehighstreet.com’s products - a personalised mix tape print, which is the saviour when the mixtape breaks. 
Philosophy The cross-channel campaign will seek to remind consumers nationwide that when it comes to thoughtful, unique and less ordinary gifts for your significant other, notonthehighstreet.com is the go-to destination. 
Problem Notonthehighstreet.com the UK’s largest curated online marketplace launches its Valentine’s Day marketing campaign this week – challenging the nation to #ShowTheLove. The campaign includes TV, press and digital activity and is intended to encourage the nation to be romantic- in an age where public displays of affection are frowned upon and technology is everywhere. 
Media Type Television
Length
More Information Notonthehighstreet.com
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