| Title | Give for good |
| Title (original language) | Don durable |
| Agency | HAVAS 360 |
| Campaign | Il est temps de faire des dons qui durent |
| Advertiser | ATD Quart Monde |
| Brand | ATD Quart Monde |
| Date of First Broadcast/Publication | 2011 / 10 |
| Business Sector | Charities, Foundations, Volunteers |
| Tagline | Give for good |
| Story | A new hard-hitting awareness campaign for ATD Quart Monde which shows that most of donations are not durable enough. The video shows different objects being desintegrated over the time. The goal is to appeal for people\'s generosity and make them give for good. |
| Philosophy | Based on the work of Ryan Kothe |
| Media Type | Television |
| Executive Creative Director | Hugues Pinguet |
| Account Manager | Ophélie Dumay |
| Art Director | Gaël Caron |
| Copywriter | Benoit Salles |
| Agency Producer | Isabelle Baud |
| Art Buyer | Isabelle Baud |
| Advertising Manager | Typhaine Cornacchiari |
| Advertising Manager | Pascal Percq |
| Director | Jules Maillard |
| Production Company | Wizz Productions |
| Music | Arthur Simonini |
| Music | GUILLAUME SAMOT |
| Voice | Pierre Arditi |
More Work
SEE ALLDépistage
- BRAND:
- Santé Publique France
- AGENCY:
- BABEL
Contraception
- BRAND:
- Santé Publique France
- AGENCY:
- BABEL
Consentement
- BRAND:
- Santé Publique France
- AGENCY:
- BABEL
Douleurs
- BRAND:
- Santé Publique France
- AGENCY:
- BABEL
Le Restaurant
- BRAND:
- Santé Publique France
- AGENCY:
- BABEL
Le Supermarché
- BRAND:
- Santé Publique France
- AGENCY:
- BABEL
Le Théâtre
- BRAND:
- Santé Publique France
- AGENCY:
- BABEL
La Station Service
- BRAND:
- Santé Publique France
- AGENCY:
- BABEL
La voiture
- BRAND:
- leboncoin
- AGENCY:
- Havas Paris