| Title | Daily Fashion Forecast App |
| Agency |
True North Inc.
|
| Campaign |
Daily Fashion Forecast App
|
| Advertiser |
Condé Nast Publications
|
| Brand |
Glamour
|
| Date of First Broadcast/Publication |
2009 / 9
|
| Business Sector | Newspapers, Magazines, Books
|
| Tagline | Adding More Glamour to a Woman’s Daily Life |
| Story | We built the Daily Fashion Forecast app with the Glamour woman in mind. She reads Glamour to confirm her sense of beauty and style and get ideas and inspiration. The Daily Fashion Forecast is a cool free tool that gives the user recommended outfits each day, customized to her weather and her plans. She can check it daily, see more than one outfit and click to shop. This app makes getting ready for every day easy and fun. What more could a Glamour woman want? |
| Media Type |
Web Site
|
| Chief Creative Officer |
Tom Goosmann
|
| Creative Director |
Daniel Brown
|
| Art Director |
Seth Klassen
|
| Account Executive |
Christy Bates
|
| Associate Creative Director |
Vicky Wetterer
|