| Title | Shampoo |
| Agency | Wieden + Kennedy |
| Campaign | Whatever's Comfortable |
| Advertiser | Brown-Forman Corporation |
| Brand | Southern Comfort |
| Posted | June 2013 |
| Business Sector | Alcoholic |
| Media Type | Television |
| Length | |
| Market | United States |
| Soundtrack | The Beat |
| Production Company | Biscuit Filmworks LA |
| Editing Company | MacKenzie Cutler |
| Special Effects / VFX | The Mill New York |
| Audio Post Production | Sonic Union |
| Executive Creative Director | Scott Vitrone |
| Executive Creative Director | Ian Reichenthal |
| Creative Director | Jimm Lasser |
| Creative Team | Nick Kaplan |
| Creative Team | Jeff Dryer |
| Producer | Orlee Tatarka |
| Business Director | Sara Jagielski |
| Head of Production | Lora Schulson |
| Account Manager | Toby Hussey |
| Account Manager | Molly Friedman |
| Digital Strategist | Marshall Ball |
| Strategic Planner | Ben Alter |
| Director | Tim Godsall |
| Director of Photography (DOP) | Darko Suvak |
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