Dennis Casale
Dennis Casale
Copywriter at DLV BBDO
Milano, Italy
TitleBreathing Straws
Campaign Curiosity
Advertiser CAM
Brand Cam Baby Products
Tagline How do Fish Breathe?

Cam, the child’s world is one of the most important companies for baby products in Italy.
The company sells, through Italy and abroad, pushchairs, highchairs, etc.
Children make a lot of questions and their answers are so incredibly fantastic. We came up with a simple creative concept (CuriOOsity) in which the children’s fantastic answers become the leading theme of our campaign.
The result was a imaginative, although realistic, vision of the world through children’s fantasy. 

Media Type Print
Art Director
Creative Director
Creative Director

People related to this work

Related Ads


Get your Talent Profile
for free and Become a Member of AdForum

Get Started