Ivan Perez-Armendariz

Ivan Perez-Armendariz

EVP / Managing Director at Crispin Porter + Bogusky

Los Angeles, United States


As Managing Director of Crispin Porter + Bogusky Los Angeles, Ivan is responsible for leading client business, employees, new business, culture and overall P/L management. Since joining CP+B in 2008, Ivan has held various roles including Chief Digital Officer and Director of Interactive Production. He has led many of the agency’s most innovative work such as Domino’s Pizza ecommerce innovations, American Express OPEN Forum and Vail Epic Mix. Previously, he served as President of an award-winning interactive agency that was acquired by CP+B. There, he received Entrepreneur Magazine’s Top 100 award.

Ivan grew up in Boulder, CO and attended Stanford University for his degree in Computer System Engineering.

Sector Experience

People I worked with

Mike Kohlbecker
Art Director
Crispin Porter + Bogusky
Alexandra Sann
Crispin Porter + Bogusky
Mino Jarjoura
Rob Reilly
Global Creative Chairman
Jason Gaboriau
Art Director
Cliff Freeman & Partners


EVP / Managing Director

Crispin Porter + Bogusky
Santa Monica, United States
December 2015 - Currently here (10 months)

EVP / Chief Digital Officer

Crispin Porter + Bogusky
Santa Monica, United States
August 2012 - Currently here (4 years 2 months)

VP / Director of Interactive Production

Crispin Porter + Bogusky
Santa Monica, United States
December 2010 - August 2012 (1 year 8 months)
Head of digital production for CP+B. Clients include American Express Open, Old Navy, Microsoft, Windows Phone Kraft Mac&Cheese, Jello, Best Buy, Vail EpicMix, Dominos, Vitamin Water, and MetLife. Ivan's group includes a mix of media, creative and systems producers.

VP / Group Executive Producer

Crispin Porter + Bogusky
Santa Monica, United States
August 2009 - January 2011 (1 year 5 months)
Digital strategy and production leader for CP+B clients, including VW, Old Navy, Gap, Best Buy, American Express, Guitar Hero, and Dominos.

Executive Producer

Crispin Porter + Bogusky
Santa Monica, United States
June 2008 - July 2009 (1 year 1 month)
CP+B acquires texturemedia in June, 2008.

Ivan joins the agency as head of digital production for vw.com.


July 2004 - June 2008 (3 years 11 months)
As President of texturemedia, Ivan runs the day-to-day operations of the business. His direct reports include the Technology, Creative, Interaction Design, Business Development, Finance, and IT team leads.

His focus within the agency is guiding project delivery, solution definition, pricing, technology strategy, staff development, and client services team leadership.

Ivan joined texturemedia after merging his web technology firm, ThoughtMine Consulting, with texturemedia in 2004.


October 2001 - June 2004 (2 years 8 months)
Web technology service provider.

Java Application Developer

1999 - 2001 (2 years)
SF-based web technology service provider. Scient became what is now Razorfish after a series of acquisitions.


1998, Computer Systems Engineering

Stanford University
1993 - 1998 (5 years)

Boulder High School
1991 - 1993 (2 years)

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