Kirsten Mohr
Kirsten Mohr
Boston, United States
TitleBertucci’s Brand Relaunch Campaign
Agency
Campaign Bertucci’s Brand Relaunch Campaign
Advertiser Bertucci’s
Brand Bertucci’s
Date of First Broadcast/Publication
Story

Sapient is responsible for the re-launch of the Bertucci’s brand with the roll-out of a multichannel marketing campaign that speaks to a new Millennial target audience without alienating Bertucci’s core customer. Broadcast, print, radio, out of home, menu redesign, in-store collateral, web redesign, web content, online advertising, social media support, mobile applications, media buying, placement services will make up the body of work.  

Media Type Digital
Length
More Information
Creative Director
Other
Other
Other
Associate Creative Director
Copywriter
Art Director
Designer

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