Olivia Courbon
Olivia Courbon
Kundenbetreuer at FRED & FARID Paris
Paris, France
TitlePigeon
Agency
Campaign STATISTICS
Advertiser Cadbury Schweppes plc
Brand Orangina
Date of First Broadcast/Publication
Tagline Stay alive, drink orangina
Story

An Orangina drinker and a non-organina drinker find themselves beside each other waiting for the same bus. A pigeon lurks overhead. The non-Orangina drinker is shouting furiously on her phone and is completely unaware of the irritation she is creating. The pigeon choses to poo all over the woman - the one not drinking orangina.

Philosophy

You live a better life if you drink orangina.

Result <p>Proof of the idea that Orangina drinkers live better lives summed up in a funny quip-"Organina drinkers attacked by the wicked pigeon - 0%".</p>
Media Type Television & Cinema
Length
Creative Director
Copywriter
Copywriter
Copywriter
Art Director
Art Director
Account Supervisor
Account Supervisor
Account Supervisor
Agency Submission Contact
Post Production
Producer
Other
Other
Other
Production Company
Director

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