Sally-Ann Dale
Chief Creation Officer at Droga5
New York, United States
TitleMedic
Agency
Campaign Blanket - COI/ARMY
Advertiser Central Office of Information
Brand COI / ARMY
PostedJuly 2000
Product The British Army Recruitment
Business Sector State Employment, Forces & Police Recruitment
Story A blizzard forces four soldiers to stay overnight in their vehicles. They have one blanket. Viewers are asked who should get it. Ten second commercials, later in the same break, show correct and incorrect solutions.
Media Type Television
Length
Production Company
Creative Director
Copywriter
Art Director
Agency Producer
Director

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