| Title | Welcome to Middle Earth |
| Agency | WHYBIN\TBWA TEQUILA |
| Campaign | Welcome to Middle Earth |
| Advertiser | Tourism New Zealand |
| Brand | Tourism New Zealand |
| Date of First Broadcast/Publication | 2013 / 3 |
| Business Sector | Transport, Travel and Tourism |
| Tagline | A place where fantasy is reality |
| Media Type | |
| Executive Creative Director | Andy Blood |
| Art Director | Cece Chu |
| Copywriter | Ryan Price |
| Illustrator | Elena Panaita |
| Production Manager | Michelle Hong |
| Account Manager | Julia Mckee |
| Account Planner | Lynlee Smith |