Moran Lupo
Account Supervisor at BBR Saatchi & Saatchi
Ramat Gan, Israel
TitleBekol Cake
Agency
Campaign Bekol Cake
Advertiser Bekol - Organization for the Hard of Hearing
Brand Bekol
Date of First Broadcast/Publication 2015 / 1
Business Sector Public Safety, Health & Hygiene
Story Many people are too ashamed to get their hearing tested.But hearing impairment affects many people.Only 20% accept to wear a hearing aid.That makes it a big fat slice of people.Those are the people Bekol is there to help.
So don't be afraid to look ridiculous. Just get your hearing tested! 
Media Type Magazine
Chief Executive Officer (CEO)
Chief Creative Officer
Creative Director
Art Director
Copywriter
Account Director
Account Supervisor
Account Executive
Illustrator
Designer

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