| Title | Yoo wat |
| Agency | Ogilvy UK |
| Campaign | Luggage Labels |
| Advertiser | Expedia, Inc. |
| Brand | Expedia |
| Posted | November 2013 |
| Business Sector | Transport, Travel and Tourism |
| Media Type | Billboard |
| Executive Creative Director | Gerry Human |
| Associate Creative Director | Paul Mason |
| Associate Creative Director | Mark Harrison |
| Copywriter | Jon Morgan |
| Art Director | Mike Watson |
| Designer | Mark Osborne |
| Typographer | Mark Osborne |
| Retoucher | Trevor Qizilbash |
| Account Executive | Jessica Wilkinson |
| Chief Creative Officer | Gerry Human |
| Business Director | Stephen Hillcoat |
| Senior Director of Marketing | Andrew Warner |
| Worldwide Chief Creative Officer | Tham Khai Meng |