| Title | What Kind |
| Agency | INNOCEAN USA |
| Campaign | New Thinking. New Possibilities. |
| Advertiser | Hyundai Motor Group |
| Brand | Hyundai |
| Date of First Broadcast/Publication | 2013 / 2 |
| Product | Equus |
| Business Sector | Cars |
| Tagline | New Thinking. New Possibilities. |
| Media Type | Television |
| Length | |
| Market | United States |
| Executive Creative Director | Greg Braun |
| Creative Director | Barney Goldberg |
| Creative Director | Max Godsil |
| Art Director | Vince Feliciano |
| Copywriter | Josh Cassidy |
| Copywriter | Rob Goldenberg |
| Account Director | Brian DiBiagio |
| Account Supervisor | Heidi Clemens |
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