Milka - "First Tastes"

Buzzman

Buzzman Paris, France

10116

Brand: Milka
Country: France

Advertiser: Milka

Title	First Tastes
Agency	Buzzman
Campaign	First Tastes
Advertiser	Milka
Brand	Milka
Date of First Broadcast/Publication	2017 / 1
Business Sector	Chocolate
Philosophy	No first time is more tender then a Milka chocolate square. Milka launches today “First Tastes”, a European digital campaign that reactivates a unique child memory: the tender and comforting taste of the Milka chocolate. With a digital film, the brand shows kids and grown-ups surprised faces as they taste specific food for the first time. If oyster, lemon or pickle lead to puzzled expressions, the Milka chocolate, on the other hand, illuminates the little girl’s face. The tender and melting flavors of the chocolate square stimulate the taste buds and leave behind the memory of a pure moment of delight.
Media Type	Television
Length	52 seconds
Executive Creative Director	Georges Mohammed-Chérif
VP	Thomas Granger
Associate Director	Julien Levilain
Creative Director	Louis Audard
Creative Director	Tristan Daltroff
Art Director	Pierre Cognard
Art Director	Louis Audard
Copywriter	Guilhem Barbet
Copywriter	Tristan Daltroff
Head of Accounts	Maïté Orcasberro
Account Executive	Clément Chagnaud
Strategic Planner	Renaud Berthe
Head of Social Media	Julien Scaglione
Social Media Creative Director	Loris Bernardini
Head of Communication & PR	Amélie Juillet
Communication & Pr Manager	Calypso Asline
Head Of Tv Production	Vanessa Barbel
TV Production	Ayman Jaroudi
Production Company	Satellite My Love
Sound Production	Schmooze
Director	Peter and Annie
Producer	Omar Cabbabé
Producer	Alain Dib