Maria Krasilnikova
Maria Krasilnikova
Advertising Manager at British Airways
London, United Kingdom
TitleTo Fly. To Serve. Today. Tomorrow
Agency
Campaign To Fly. To Serve. Today. Tomorrow
Advertiser British Airways
Brand British Airways
Date of First Broadcast/Publication
Story

The TV advert follows a customer journey using a ‘micro to macro’ style of filming, the footage shows close up shots of the intimate details of flying, panning to wide shots of the aircraft in motion. It draws contrasts between them both, showing the care and thought that goes into every part of their journey. The end frame poignantly shows the British Airways logo being stitched into fabric, with the voiceover commenting ‘To Fly. To Serve. Today. Tomorrow.’ 

Media Type Television & Cinema
Length
Advertising Manager
Advertising Manager
Advertising Manager
Advertising Manager
Creative Director
Creative Team
Creative Team
Producer
Other
Other
Other
Account Director
Account Manager
Account Manager
Production Company
Director
Executive Producer
Director of Photography
Production Company Producer
Post Production
Post Production
Editor
Music Company / Composer The Most Radicalist Black Sheep Music
Sound

People related to this work

Related Ads

Trending

Get your Talent Profile
for free and Become a Member of AdForum

Get Started