TOP5
TOP
5
Best marketing campaigns globally
The best ads and advertising campaigns of the week worldwide.

The week's Top5 marketing campaigns : Apr 18, 2012

1

TNT - Push the Button

Innocent bystanders...Curiosity didn't kill the cat, but it sure as heck startled these onlookers.

TitlePush the Button
Agency
Campaign We know drama
Advertiser Turner Broadcasting Inc.
Brand TNT

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PostedApril 2012
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Digital
Production Company
Copywriter D...er .e R...er Subscribers Only
Executive Creative Director Ge....ey H....on Subscribers Only
Executive Creative Director K....en B...ez Subscribers Only
Art Director .d ..n O....al Subscribers Only
2

Orangina - The Breakup

Time to man up...This foxy lady catches the scent of an alpha male and jumps ship.

TitleThe Breakup
Agency
Campaign Miss O! Who's boss?
Advertiser Cadbury Schweppes plc
Brand Orangina

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PostedApril 2012
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television
Length
MarketSubscribers Only
Creative Director Fr....�ric Ra....rd Subscribers Only
Copywriter Fr....�ric Ra....rd Subscribers Only
Creative Director F...d M...rt Subscribers Only
Copywriter F...d M...rt Subscribers Only
Art Director Fr....�ric Ra....rd Subscribers Only
Art Director F...d M...rt Subscribers Only
Art Director P....ne .e Mo......and Subscribers Only
Agency Producer Em.....lle G....er Subscribers Only
Production Company ..I Subscribers Only
Director J...ph K..n Subscribers Only
Music Company / Composer ..M .�� G...n U...ed M...c Subscribers Only
Special Effects / VFX E...t ..X Subscribers Only
Editor A..m R..d Subscribers Only
3

Mars - Goalie

Euro hero...As we gear up for the Euro Cup 2012, Mars and England try to get fans pumped for the upcoming campaign.

TitleGoalie
Agency
Campaign Play Your Part For England
Advertiser Mars, Inc.
Brand Mars

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television & Cinema
Post Production
Production Company
Audio Post Production ..V ..b Subscribers Only
Director S...e R...es Subscribers Only
Strategic Planner J..f L..h Subscribers Only
Art Director ..n Ga.....ni Subscribers Only
Copywriter R....rd B....am Subscribers Only
Media Agency ..D (O......ral Ma.....res .n ..e D...) Subscribers Only
Media Planner ..y W....ng Subscribers Only
4

Department of Health - Smoke House

A silent killer...We all know the facts, but do we make the change? Don't let secondhand smoke affect the people you love.

TitleSmoke House
Agency
Campaign Children call for smokefree homes
Advertiser Department of Health
Brand Department of Health

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Date of First Broadcast/Publication Subscribers Only
Product Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television & Cinema
Post Production
Advertising Manager H...n D...an Subscribers Only
Account Director R...el P...y Subscribers Only
Art Buyer L...se T...on Subscribers Only
Creative Director H...n R...es Subscribers Only
Creative Director M..t L...r Subscribers Only
Director ..m Gi.....st Subscribers Only
Production Company ..Z Subscribers Only
Agency Producer D...a B...r Subscribers Only
Account Director R...el P...y Subscribers Only
Telecine Jea......ment S...t Subscribers Only
5

Canadian Paralympic Committee - Running (Unstoppable)

Obstacles overcome...Instead of reliving the moment, this paralympic athlete runs right past it.

TitleRunning (Unstoppable)
Agency
Campaign Running (Unstoppable)
Advertiser Canadian Paralympic Committee
Brand Canadian Paralympic Committee

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PostedApril 2012
Business SectorSubscribers Only
Media Type Web Film
Director M..k Z...rt Subscribers Only
Production Company S..s . Da.....rs Subscribers Only
Production Company Producer T...y Ka....gh Subscribers Only
Art Director L...a C...e Subscribers Only
Associate Art Director M....el Cl....er Subscribers Only
Executive Creative Director C...os M...no Subscribers Only
Executive Creative Director P...r I...zi Subscribers Only
EDITOR'S PICK
+1

Supercuts - Rock the Cut

More than the music...Music is almost everything, but it is also the look and the experience. Rock on!

TitleRock the Cut
Agency
Campaign Supercuts
Advertiser Supercuts
Brand Supercuts

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Be inspired by the best creative work from around the world.

PostedApril 2012
Business SectorSubscribers Only
Media Type Television
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