TOP5
TOP
5
Best marketing campaigns globally
The best ads and advertising campaigns of the week worldwide.

The week's Top5 marketing campaigns : May 12, 2014

1

Hornbach - Act Against Ugliness

Beauty is in the eye of the beholder...A growing band of crusaders on a mission to beautify the world around us.

TitleAct Against Ugliness
Title (original language)MACH WAS GEGEN HÄSSLICH
Agency
Campaign Act Against Ugliness
Advertiser Hornbach. Bau- & Gartenmärkte
Brand Hornbach

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Web Film
Length
Creative Director G...o H....ls Subscribers Only
Creative Director R...n Sch.......mpf Subscribers Only
Creative Director F...k H..e Subscribers Only
Copywriter M...am K...t Subscribers Only
Art Director S....na F..l Subscribers Only
Account Manager Ma....as ..n Bec......eim Subscribers Only
Account Manager M..k R....er Subscribers Only
Account Manager Ch.....na W...e Subscribers Only
Agency Producer K....in H....ls Subscribers Only
Production Company C....de Subscribers Only
Director L...el Go.....in Subscribers Only
Director of Photography (DOP) L...en ..n B...en Subscribers Only
Executive Producer ..n F...ke Subscribers Only
Producer B...ge He.....nn Subscribers Only
Production Designer G...t P....is Subscribers Only
Editor Em....el ..n H..e Subscribers Only
Music A..m N...én Subscribers Only
Sound Production L..t S...io Subscribers Only
Sound D...d A...ld Subscribers Only
Music Producer J...er Ga....rg Subscribers Only
Post Production P..l S....be D....al Pr.....ion Subscribers Only
Post Production S...ha P..l Subscribers Only
Post Production T...as K...ke Subscribers Only
2

Extrême - Reflection

Internal conflict...They say sharing is caring, but sometimes there's just not enough for everyone.

TitleReflection
Agency
Campaign Extrême, til the end.
Advertiser Nestlé
Brand Extrême

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PostedMay 2014
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television
Length
MarketSubscribers Only
Production Company
Creative Director An......cile Ta.....ne Subscribers Only
Art Director J...en C...né Subscribers Only
Copywriter E..c A....et Subscribers Only
3

Skandia - Transaction Declined

Don't feel rejected...I think we all know that the money suck of life can often feel like a gaping black hole.

TitleTransaction Declined
Campaign Think Further
Advertiser Skandia
Brand Skandia

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
StorySubscribers Only
Media Type Television
Length
MarketSubscribers Only
Creative / Art Direction t...y ca....on Subscribers Only
Copywriter Ch.....an Ka....on Subscribers Only
Account Manager S...a O....im Subscribers Only
Account Executive ..a K...st Subscribers Only
Account Executive J...er Subscribers Only
Strategic Planner R...rt D...ll Subscribers Only
Production Company A..e Subscribers Only
Director T...s S....ng Subscribers Only
Director of Photography (DOP) Ch.....an H..g Subscribers Only
Producer M...an R..hl Subscribers Only
4

World Vision - Chocolate

Brotherly love...An insightful spot that shows us what that term can mean to different kids in different situations.

TitleChocolate
Agency
Campaign No Child For Sale
Advertiser World Vision
Brand World Vision

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PostedMay 2014
Product Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Television
Length
MarketSubscribers Only
Production Company
Editing Company
Director M...s ..y Subscribers Only
Chief Creative Officer M..t H....ll Subscribers Only
Agency Producer C...e C....an Subscribers Only
Art Director T...is C...y Subscribers Only
Executive Creative Director ..n P...ch Subscribers Only
Creative Director L....da Mar......ans Subscribers Only
Copywriter L....da Mar......ans Subscribers Only
5

Seub Nakhasathien Foundation - The Virtual Fence Project

A needle in a haystack...Or a pin in a rain forest has never been this easy to find.

TitleThe Virtual Fence Project
Agency
Campaign The Virtual Fence Project
Advertiser Seub Nakhasathien Foundation
Brand Seub Nakhasathien Foundation

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
StorySubscribers Only
PhilosophySubscribers Only
ProblemSubscribers Only
ResultSubscribers Only
Media Type Social Media
Length
Chief Creative Director Sa....th Sa......kom Subscribers Only
Associate Creative Director Th.....rn Ja.....kit Subscribers Only
Art Director C....ka Op......gse Subscribers Only
Copywriter P...p Sa....im Subscribers Only
Account Director Th....at Kl.....ng Subscribers Only
Account Manager Ji....ut Jut......tra Subscribers Only
Project Manager N...ha Ma....rn Subscribers Only
EDITOR'S PICK
+1

WATERisLIFE - The Girl Who Couldn't Cry

A rough life made even harder...Unable to mourn, vent or breakdown through hardship after hardship.

TitleThe Girl Who Couldn't Cry
Agency
Campaign The Girl Who Couldn't Cry
Advertiser WATERisLIFE
Brand WATERisLIFE

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Television & Cinema
Length
Chief Creative Officer M..t Ea....od Subscribers Only
Head of Production .d Z....ra Subscribers Only
Executive Creative Director M...o K...n Subscribers Only
Group Creative Director A...ew Mc.....ie Subscribers Only
ADC/Copy Writer F...k Ca.....na Subscribers Only
ADC/Art Director ..m Sh....rd Subscribers Only
Assistant Producer N..a Ho....tz Subscribers Only
Copywriter D..y Ro.....nd Subscribers Only
Art Director H...ah L....er Subscribers Only
Production Company C....al F...s Subscribers Only
Director R....go G...ía S..z Subscribers Only
EP/Producer J..n Ba....ro Subscribers Only
DP B..o Ca....as Subscribers Only
AD A....do S....ez Subscribers Only
Production Service Co H....ed F...es Subscribers Only
EP/Producer Pr....nt S...at Subscribers Only
Editorial Company ... . Subscribers Only
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