| Ad Type | Supported Media | Format | Parameters |
| TV or Cinema Commercials |
Videotape |
BetaSP |
|
| U-Matic 3/4" |
|
| DVD |
|
|
| Digitized Files * |
MPEG-2 |
DVD quality; one file per film
NTSC: 720x480
PAL: 720x576 |
|
| Print & Outdoor |
Digitized Files * |
JPEG |
1024x768 minimum (72 dpi) |
|
| Radio |
Digitized Files * |
MP3 |
Min 128 kbps CBR; Frequency 44.1 Khz, 16 bits, Stereo |
| WAV |
|
| Audio CD |
|
|
| Interactive (Web Site) |
Digitized Files * |
JPEG |
1024x768 minimum (72 dpi) |
|
| Interactive (Multimedia/Ads) |
Digitized Files * |
SWF |
One file; no links; no infinite loops |
| GIF |
No links; no infinite loops |