Agency Type
- Digital
Core Competencies
- Shopper Marketing/Point of Sale/Sales promotion
- Direct/Tele/Database Marketing/CRM
Philosophy & Competitive Advantages
Our vision is to inspire brands and people to impact the world. We achieve this by breaking down the barriers that restrict talent and ideas. We believe impact and magic lies at this intersection.
We believe impact and magic lies where ideas aren't siloed and can thrive at the intersection of both disciplines and talent - scaled by seamlessly connecting and accessing the deep cultural expertise across the network.
We call this Borderless Creativity.
- We started in 1991
- We are in the top 3 most creative agencies of Spain 2021.
- Awarded with more than 40 recognitions in 2021.
- International creative leader in projects for: Coca Cola, Mondelez and Heineken.
- Global Technology Hub for Nestlé
Trade Organizations
Asociacion Espanola de Agencias de Comunicacion Publicitaria (Spain)Association of Public Relations and Communication Consultancy Firms (Spain)
Team
- Account Services : 31
- Creative Development : 23
- Others : 46
Luis Riva
SVP & Chief Growth Officer, Ogilvy Spain
SVP & Chief Growth Officer, Ogilvy Spain
Marta Gutierrez
SVP, Ogilvy Spain & CEO, Ogilvy Madrid
SVP, Ogilvy Spain & CEO, Ogilvy Madrid
Jordi Urbea
SVP, Ogilvy Spain & CEO, Ogilvy Barcelona
SVP, Ogilvy Spain & CEO, Ogilvy Barcelona
Roberto Fara
SVP & CCO, Ogilvy Spain
SVP & CCO, Ogilvy Spain
Campaigns
- Advertiser: Heineken
- Brand: Cruzcampo
- Name: Heavily Accented (2024)
- Advertiser: N/A
- Brand: Turismo de Andalucía
- Name: Andalusian Crush
- Advertiser: Direccion General de Trafico
- Brand: DGT
- Name: The 36
- Advertiser: LaLiga
- Brand: LaLiga
- Name: LaLiga Kick Off
- Advertiser: Heineken
- Brand: Cruzcampo
- Name: Heavily Accented
- Advertiser: ING
- Brand: ING
- Name: On the Other Side
- Advertiser: Mondelez International
- Brand: Milka x RedCross
- Name: Tenderness Against Loneliness"
- Advertiser: Mondelez International
- Brand: Suchard
- Name: La vida es
- Advertiser: adELA Foundation
- Brand: adELA Foundation
- Name: Mi voz, mi voto
- Advertiser: Humanitarian Maritime Rescue (HMR)
- Brand: Humanitarian Maritime Rescue
- Name: Save the Fleet
- Advertiser: Iberdrola
- Brand: Iberdrola
- Name: Whatever Happens
- Advertiser: Iberia
- Brand: Iberia
- Name: Nothing is as Big as Christmas
- Advertiser: Johnson & Johnson
- Brand: OGX
- Name: Super OGX
- Advertiser: Heineken
- Brand: Cruzcampo
- Name: Heavily Accented
- Advertiser: Nescafé
- Brand: Nescafé Dolce Gusto
- Name: PREMIO Members Club
- Advertiser: Nestlé
- Brand: Nestlé
- Name: 1000 Day Program
- Advertiser: Turisme d’Andorra
- Brand: Turisme d’Andorra
- Name: Atypical Andorra
- Advertiser: Audi
- Brand: Audi
- Name: Happy Colour to You
- Advertiser: Volkswagen
- Brand: Volkswagen
- Name: The Originals
- Advertiser: Heineken
- Brand: Cruzcampo
- Name: #FUERZABAR
Awards
| Award | Distinction | Category | Brand | Year |
|---|---|---|---|---|
| Cannes Lions International Festival of Creativity | Bronze Lion | Data & Analytics | DGT | 2023 |
| Cannes Lions International Festival of Creativity | Bronze Lion | Non-fiction Film: Up to 5 minutes | Cruzcampo | 2023 |
| El Sol | Grand Prix | Film | Cruzcampo | 2021 |
| El Sol | Gold | Drinks - Film | Cruzcampo | 2021 |
| El Sol | Gold | Integrated Campaign | Cruzcampo | 2021 |
| El Sol | Gold | Use of influencers and celebrities – PR | Cruzcampo | 2021 |
| El Sol | Gold | Postproduction and Special Effects – Production | Cruzcampo | 2021 |
| El Sol | Silver | Outdoor – Innovation | Iberia | 2021 |
| El Sol | Silver | Impact in Media – PR | Cruzcampo | 2021 |
| El Sol | Silver | Digital production – Production | Zalando | 2021 |
| El Sol | Silver | Better use of large format Outdoor Media – Media | Iberia | 2021 |
| El Sol | Bronze | Real Time - Digital and Mobile | Iberia | 2021 |
| El Sol | Bronze | Consumer Electronics - Outdoor | Iberia | 2021 |
| El Sol | Bronze | Digital Platforms – Media | Zalando | 2021 |
| El Sol | Bronze | Better Use in Print Media – Media | CINFA | 2021 |
| El Sol | Bronze | Large-Scale Events – Brand Activation and Experience | Iberia | 2021 |
| El Sol | Bronze | Products and services – Innovation | Zalando | 2021 |
| El Sol | Bronze | Strategy and Creativity – Innovation | Cruzcampo | 2021 |
| El Sol | Bronze | Digital and Mobile – Innovation | Zalando | 2021 |
| Best Awards (Best!N Food) | Oro | Best Integrated (Drinks) | Cruzcampo | 2021 |
| The Caples Awards | Gold | Traditional Media | Cruzcampo | 2021 |
| Best Awards (Best!N Food) | Bronce | Best Integrated | Cruzcampo | 2021 |
| The Caples Awards | Silver | Radical New Strategy | Cruzcampo | 2021 |
| Best Awards (Best!N Food) | Bronce | Best Grafica | Cruzcampo | 2021 |
| The Caples Awards | Silver | Mobile | Zalando | 2021 |
| Best !n Beauty & Care | Plata | BEST PR | OGX | 2021 |
| The Caples Awards | Bronze | Creative Use of Data | Iberia | 2021 |
| Premios Eficacia | Grand Prix | Cruzcampo | 2021 | |
| The Caples Awards | Bronze | Innovation | Zalando | 2021 |
| The One Show | Merit | Experiential & Immersive - Ecommerce | Zalando | 2021 |
| Best Awards (Best!N Food) | Oro | Best Film | Cruzcampo | 2021 |
| Premios Eficacia | Gold | Integrated Campaign | Cruzcampo | 2021 |
| The One Show | Merit | Creative Use of Data - Storytelling | ING | 2021 |
| Best Awards (Best!N Food) | Oro | Best Media | Cruzcampo | 2021 |
| Premios Eficacia | Gold | Earned Media | Cruzcampo | 2021 |
| The One Show | Merit | Digital Craft - UX / UI - Utility / Ecommerce | Zalando | 2021 |
| Best Awards (Best!N Food) | Oro | Best PR | Cruzcampo | 2021 |
| The One Show | Merit | Health, Wellness & Pharma - Products | CINFA | 2021 |
| Best !n Travel | Bronce | Best Film | Turisme d’Andorra | 2023 |
| The Caples Awards | Silver | Integrated | DGT | 2023 |
| The Caples Awards | Bronze | Innovation | DGT | 2023 |
| The Caples Awards | Gold | Creative Use of Data | DGT | 2023 |
| The One Show | Bronze Pencil | Creative Use of Data | DGT | 2023 |
| The One Show | Silver Pencil | Promotional / Physical Items | LaLiga | 2023 |
| The One Show | Gold Pencil | Physical Items | LaLiga | 2023 |
| Art Directors Club of Europe | Bronze Award | Direct Marketing | Audi | 2022 |
| Best !n Auto | Bronce | Best Digital | Audi | 2022 |
| Effie Awards Europe | Silver | Best of Europe: Positive Change | Cruzcampo | 2022 |
| Effie Awards Europe | Gold | Best of Europe: FMCG | Cruzcampo | 2022 |
Clients
| Advertiser | Brand | Business Sector | Type of Work | since |
|---|---|---|---|---|
| Saba Infraestructuras | SABA | Transport, Travel and Tourism |
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| Nestlé | Corporativo, Yogolino, Eko, Garden Gourmet, Nescafé, Dolce Gusto, Lechera, Dalky, Gold, Meritene, Nidina,, Nan, Gum, Nestum, Naturnes, Gerber, Nestlé Food, Nescafé, Purina, CPW, Nescafé Dolce Gusto, N | Food |
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| Vaesa | Vehículos comerciales, After Sales, Audi | Automotive |
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| Caixabank | Caixabank, Obra Social, Consumer Finance, Fundación La Caixa, Segurcaixa, Caixabank Digital Business, Vidacaixa, Caixabank Payments | Banking, Finance, Law & Insurance |
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| Cinfa | Farmalastic, Sante Verte, Dplantes | Health & Pharmaceutical Products |
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| Lidl | Lidl | Food |
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| Eden Water | Eden Water | Mineral, Sparkling & Bottled Waters |
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| Generalitat de Catalunya | Generalitat de Catalunya | Government & Other Authorities |
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| Hipra | Hipra | Health & Pharmaceutical Products |
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| Vueling | Vueling | Transport, Travel and Tourism |
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| Ferrocarrils Generalitat Catalunya | FGC | Transport, Travel and Tourism |
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| UNICEF | UNICEF | Charities, Foundations, Volunteers |
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| Andorra Turisme | Andorra Turisme | Transport, Travel and Tourism |
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