Montréal, Canada

Basic Info

Core Competencies: Shopper Marketing/Point of Sale/Sales promotion, Corporate Communication, Branding/Naming/Product Development, Packaging/Design

Founded in: 1991

Employees: 260

Awards: 12

Contact Information

3575 Saint Laurent Boulevard Suite 800
Montréal Québec H2X 2T7
Phone: (+1) 514 281-8901

Contact this company


3575 Saint Laurent Boulevard Suite 800
Montréal Québec H2X 2T7
Phone: (+1) 514 281-8901

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About the Agency lg2

We are the largest independent creative agency in Canada. TO.QC.MTL. Our philosophy: Seize the opportunity. Create another one. Seizing an opportunity is about finding the best strategic, technological and creative solutions to create meaningful connections with consumers and our clients' brands. Creating an opportunity is about anticipating the future neeeds of today's consumer. It's blending experience and instinct to not just do what has been asked, but to push past the ask for solutions that exceed all of our clients' expectations. Our services: strategy, innovation, digital experience, architecture, advertising, content, branding & design, packaging.


English, French
Philosophy & Competitive Advantages

To think like a brand means to instil its equity, essence and promise into the heart and mind of the consumer. It means creating a strong, distinctive and pertinent preference that gives the brand added-value over the long run. To act like a retailer means stepping outside of the agency’s four walls, defending the brand’s positioning and expanding its reach, product by product, market by market, square foot by square foot, every single day.

Each one of our ideas must be big enough and powerful enough to deliver short-term results and long-term brand loyalty. It is the core of this idea that creates the best brand-awareness campaign, the best in-store label and everything else in between. It must win over the consumer from the wheel of their car, their grocery basket or their smartphone screen.

This is how we work. This is how we’ve been doing it for the past 25 years. 

Network Description
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