Mindshare is a global media and marketing services network with billings in excess of US$29.2 billion (source: RECMA). The network consists of 113 offices in 82 countries throughout North America, Latin America, Europe, Middle East, and Asia Pacific, each dedicated to forging competitive marketing advantage for businesses and their brands. Mindshare is part of GroupM, which oversees the media investment management sector for WPP, the world’s leading communications services group.
Mindshare has 113 offices in 82 countries. We believe in the intelligent application of scale – technological innovation in isolation is not the answer nor is buying power. The understanding of humans, derived from a truly global network, combined with the ability to mine big data to uncover small truths and then apply them to brand marketing, is what we at Mindshare call the intelligent application of scale. Sharing is at the core of the global Mindshare network and it gives us the agility to adapt to the changing world. It is in our DNA to share – ideas, cultures, success – and this is why we differ from rival organizations. It is in our DNA to be a global network.
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