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Philosophy & Competitive Advantages
Our activities: qualitative market research, advice and the monitoring of trends.
Our beliefs: the resources of the qualitative approach are limitless; clients require both rigorous analyses to understand the present, and sensitive and intuitive opinions to imagine the future.
Our objectives within this context: to offer strategic and operational advice while remaining flexible and creative in solving the most critical problems.
What makes us special: we use complementary methodological tools and different areas of expertise, fields of investigation and sensitivities to obtain results which, giving a global view, are more reliable.
Independant correspondants network in Germany, USA, UK, Spain, Italy, China and Japan