Contact Information


London EC1Y 1AT
United Kingdom
Phone: (+44) 20 7584 5033

Alex Leikikh

Alex Leikikh

Global Chief Executive Officer, MullenLowe Group
Naomi Troni

Naomi Troni

Global Chief Growth Officer, MullenLowe Group

Phone: (+44) 7540 964 758

James Fox

James Fox

Global Chief Strategy Officer, MullenLowe Group
Jose Miguel Sokoloff

Jose Miguel Sokoloff

President of MullenLowe Group Creative Council and Chief Creative Officer, MullenLowe Group UK
Hugh Doherty

Hugh Doherty

Chief Financial Officer & Chief Operations Officer, MullenLowe Group
Helen Bell

Helen Bell

Unilever Chief Operating Officer, MullenLowe Group
Vincent Digonnet

Vincent Digonnet

APAC Chief Executive Officer, MullenLowe Group
Francisco Samper

Francisco Samper

President, MullenLowe Group Latin America & Co-Chairman and Chief Executive Officer, MullenLowe SSP3

Phone: (+44) 1 605-8000

Anthony Hopper

Anthony Hopper

Global Chief Executive Officer, MullenLowe Open
John Moore

John Moore

Global President, MullenLowe Mediahub
Aaron Reitkopf

Aaron Reitkopf

Global Chairman, Mullenlowe Profero
Lee Newman

Lee Newman

Chief Executive Officer, MullenLowe U.S.

Phone: (+44) +1 4247386700

Mark Wenneker

Mark Wenneker

Chief Creative Officer, MullenLowe U.S.
Jeremy Hine

Jeremy Hine

CEO, MullenLowe Group UK

Basic Info

Core Competencies: Full Service, Digital, Mobile, Social Media, E-Commerce, SEO, Web Design, Shopper Marketing/Point of Sale/Sales promotion, Direct/Tele/Database Marketing/CRM, Experiential, Branded Content/Entertainment, Marketing Technologies/Analytics, Media Buying/Planning, Corporate Communication, Recruitment/Motivation, Crisis Communication, Public Affairs, Events/Sponsoring, Branding/Celebrity endorsement, Strategy and Planning

Founded in: 1981

Employees: 6400

Awards: 778

Creative Work: 274

Clients: 53

Core Competencies: Full Service, Digital, Mobile, Social Media, E-Commerce, SEO, Web Design, Shopper Marketing/Point of Sale/Sales promotion, Direct/Tele/Database Marketing/CRM, Experiential, Branded Content/Entertainment, Marketing Technologies/Analytics, Media Buying/Planning, Corporate Communication, Recruitment/Motivation, Crisis Communication, Public Affairs, Events/Sponsoring, Branding/Celebrity endorsement, Strategy and Planning

Founded in: 1981

Employees: 6400

Awards: 778

Creative Work: 274

Clients: 53

MullenLowe Group


London EC1Y 1AT
United Kingdom
Phone: (+44) 20 7584 5033
Alex Leikikh

Alex Leikikh

Global Chief Executive Officer, MullenLowe Group
Naomi Troni

Naomi Troni

Global Chief Growth Officer, MullenLowe Group

Phone: (+44) 7540 964 758

James Fox

James Fox

Global Chief Strategy Officer, MullenLowe Group
Jose Miguel Sokoloff

Jose Miguel Sokoloff

President of MullenLowe Group Creative Council and Chief Creative Officer, MullenLowe Group UK
Hugh Doherty

Hugh Doherty

Chief Financial Officer & Chief Operations Officer, MullenLowe Group
Helen Bell

Helen Bell

Unilever Chief Operating Officer, MullenLowe Group
Vincent Digonnet

Vincent Digonnet

APAC Chief Executive Officer, MullenLowe Group
Francisco Samper

Francisco Samper

President, MullenLowe Group Latin America & Co-Chairman and Chief Executive Officer, MullenLowe SSP3

Phone: (+44) 1 605-8000

Anthony Hopper

Anthony Hopper

Global Chief Executive Officer, MullenLowe Open
John Moore

John Moore

Global President, MullenLowe Mediahub
Aaron Reitkopf

Aaron Reitkopf

Global Chairman, Mullenlowe Profero
Lee Newman

Lee Newman

Chief Executive Officer, MullenLowe U.S.

Phone: (+44) +1 4247386700

Mark Wenneker

Mark Wenneker

Chief Creative Officer, MullenLowe U.S.
Jeremy Hine

Jeremy Hine

CEO, MullenLowe Group UK

MullenLowe Wins Humana’s Creative Account

Humana, the publicly traded national health insurer, has appointed Interpublic Group of Cos.’ MullenLowe as its new creative agency of record, effective this month. The selection follows a review managed by search consultancy Select Resources International.

Omnicom’s BBDO, Humana’s incumbent creative agency of record, declined to comment.

“This is an amazing era of innovation in healthcare and we’re excited to expand our reach in the category with Humana,” Kelly Fredrickson, MullenLowe president, said in a statement.

A team of strategists, behavioral scientists and creatives from MullenLowe’s Boston and New York offices will service the account. The win follows MullenLowe picking up lead creative duties for Navy Federal Credit Uniontwo weeks ago—while media responsibilities went to its IPG sister agency MediaHub. The agency that works with brands such as JetBlue Airways, Whole Foods Market, E*Trade and Athenahealth also won the Grey Goosecreative account from BBDO earlier this year.

The larger Omnicom Group was first hired on Humana’s creative account in 2010. In a statement then, Humana said it sought to strengthen its brand in the U.S. and praised the holding company’s agencies including BBDO, DDB, TBWA, Interbrandand Rapp. It is unclear if the client worked across all of those shops under that original partnership. BBDO New York became Humana’s lead agency in 2015 and is most recognizably behind the company’s “Start With Healthy” campaign.

According to estimates from R3 Co-Founder and Principal Greg Paull, Humana spends about $60 million annually on measured media in the U.S.

This article was first published on adage.com

The post MullenLowe Wins Humana’s Creative Account appeared first on MullenLowe Group.