Contact Information

The Charlotte Building, 6 Evelyn Yard, (Off Rathbone Street)
London W1T 1QL
United Kingdom
Phone: (+44) 020 7462 8500
Email:

Johnny Hornby

Johnny Hornby

Founding Partner & Chairman

Phone: (+44) 020 7462 8601

Sarah Golding

Sarah Golding

CEO, UK

Phone: +44 (0)207 462 8519

Jess Burley

Jess Burley

Global CEO m/SIX, A Partner in The&Partnership
Nick Howarth

Nick Howarth

CEO, Europe

Phone: (+44) 020 7079 9745

Neil Goodlad

Neil Goodlad

Global CSO

Phone: (+44) 020 7462 8515

Christian  Hinchcliffe

Christian Hinchcliffe

Global CMO

Phone: (+44) 02070799845

Caroline Frith

New Business

Phone: (+44) 020 7462 8520


Basic Info

Core Competencies: Full Service, Digital, Social Media, Marketing/Creative Services, Direct/Tele/Database Marketing/CRM, Media Buying/Planning, Events/Sponsoring, Branding/Naming/Product Development, Packaging/Design, Strategy and Planning

Founded in: 2001

Network:

Employees: 1400

Awards: 367

Creative Work: 169

Clients: 24

Core Competencies: Full Service, Digital, Social Media, Marketing/Creative Services, Direct/Tele/Database Marketing/CRM, Media Buying/Planning, Events/Sponsoring, Branding/Naming/Product Development, Packaging/Design, Strategy and Planning

Founded in: 2001

Network:

Employees: 1400

Awards: 367

Creative Work: 169

Clients: 24

The&Partnership

The Charlotte Building, 6 Evelyn Yard, (Off Rathbone Street)
London W1T 1QL
United Kingdom
Phone: (+44) 020 7462 8500
Email:
Johnny Hornby

Johnny Hornby

Founding Partner & Chairman

Phone: (+44) 020 7462 8601

Sarah Golding

Sarah Golding

CEO, UK

Phone: +44 (0)207 462 8519

Jess Burley

Jess Burley

Global CEO m/SIX, A Partner in The&Partnership
Nick Howarth

Nick Howarth

CEO, Europe

Phone: (+44) 020 7079 9745

Neil Goodlad

Neil Goodlad

Global CSO

Phone: (+44) 020 7462 8515

Christian  Hinchcliffe

Christian Hinchcliffe

Global CMO

Phone: (+44) 02070799845

Caroline Frith

New Business

Phone: (+44) 020 7462 8520

British Gas Christmas

British Gas today launches a playful Christmas campaign to highlight how they keep customers’ homes running smoothly throughout the season, and even on Christmas Day.

 

Christmas can be the worst time for something to go wrong in the home and British Gas work tirelessly to ensure that those without hot water, or those most vulnerable, are seen the same day.

 

We want this campaign to reassure our customers that after a hugely difficult year, we’ll be there for them as they celebrate Christmas. We hope we don’t see you on the big day, but save us a mince pie if we do!

Jill Dougan, Sales and Marketing Director at British Gas

 

Running across DOOH and social, the campaign reflects on the scary thought of losing your heating and hot water due to a broken boiler, by replacing chilly body parts with festive foods.

 

The start of 2020 saw British Gas launch ‘Here to solve’ which brought to life the emotional importance of a smooth-running home. The platform then developed during the first Covid lockdown, where the campaign shifted to focus on the efforts British Gas staff were going to, to solve for customers in challenging circumstances.

 

The Christmas campaign rounds off the year with a smile, bringing some much-needed humour and cheekiness.

 

We could all do with a little light relief and if there was ever a time for vegetable based innuendos – that time is now. Should your boiler conk out, British Gas are there, even on the big day – so if your sprouts start shivering, we want to make sure everyone knows who to call.

Sam Willard, Creative Director at The&Partnership

 

The DOOH will be played out programmatically via GroupM’s iDOOH planning and activation tool, using ROUTE and geolocation mobile data to determine the most optimum screens and hours for targeting. Large and smaller formats will target our core audience hour-by-hour with the playful creative execution.