Carat

New York, United States

Contact Information

150 East 42nd Street;14th Floor
New York New York 10017
United States
Phone: (+1) 212 591 9100
Website:

Scott Sorokin

Scott Sorokin

President

Phone: (+1) 212-689-6800

Mike Yapp

EVP, National Creative Director

Basic Info

Core Competencies: Digital, Marketing/Creative Services, Direct/Tele/Database Marketing/CRM, Market Research/Consulting, Media Buying/Planning

Founded in: 1996

Network:

Holding: Carat (London, United Kingdom)

Employees: 1400

Awards: 45

Creative Work: 1

Clients: 22

Core Competencies: Digital, Marketing/Creative Services, Direct/Tele/Database Marketing/CRM, Market Research/Consulting, Media Buying/Planning

Founded in: 1996

Network:

Holding: Carat (London, United Kingdom)

Employees: 1400

Awards: 45

Creative Work: 1

Clients: 22

Carat

150 East 42nd Street;14th Floor
New York New York 10017
United States
Phone: (+1) 212 591 9100
Website:
Scott Sorokin

Scott Sorokin

President

Phone: (+1) 212-689-6800

Mike Yapp

EVP, National Creative Director

Carat Leadership and Team Members

Scott Sorokin

Scott Sorokin

President

Phone: (+1) 212-689-6800

Scott has been a strategist and digital partner for senior-level executives at Fortune 100 companies for over 20 years. Providing actionable strategic guidance across the entire marketing and media ecosystem, Scott brings a rare combination of CXO level planning, creative and media experience in a fast-changing global market. He is a strategic thinker who anticipates market changes and helps change and guide businesses accordingly. Adept at building and managing relationships throughout the organization and he has a successful track record of hiring great talent and supervising teams that are often dispersed around the globe. Instrumental in helping brands navigate the complex Digital landscape of mobile, social, search and data. He drives the evolution and strategic vision of brands in an increasingly Digital world, consistent with the ever-shifting landscapes of Digital media where the role requires experience that is expected to develop and adapt. Forward thinking/big picture/visionary; industry-recognized for Digital leadership, energetic, determined and proactive; able to execute on minimal direction. Scott has a reputation as leading innovation, thought leadership and catalyst for driving step change, with outstanding organizational, team building and motivational skills. He is an entrepreneurial business leader, inspirational coach and mentor. Energetic, determined and proactive.

Mike Yapp

EVP, National Creative Director