Contact Information

House of Communication Brienner Str. 45 a-d
Munich Bavaria 80333
Germany
Phone: (+49) 89 2050 20
Email:

Florian Haller

Florian Haller

Group CEO
Alexander Schill

Alexander Schill

Group Managing Director and CCO
Markus Noder

Markus Noder

Group Managing Director International

Basic Info

Core Competencies: Digital, Mobile, Social Media, E-Commerce, SEO, Web Design, Marketing/Creative Services, Shopper Marketing/Point of Sale/Sales promotion, Direct/Tele/Database Marketing/CRM, Experiential, Branded Content/Entertainment, Market Research/Consulting, Marketing Technologies/Analytics, Public Relations, Media Buying/Planning, Corporate Communication, Crisis Communication, Public Affairs, Events/Sponsoring, Branding/Naming/Product Development, Packaging/Design, Design, Visual/Sound Identity, Branding/Celebrity endorsement, Publishing/Print/Custom Publishing, Strategy and Planning, Others, Technology, Online services, B2B, Multicultural

Employees: 4300

Awards: 848

Creative Work: 203

Clients: 39

Core Competencies: Digital, Mobile, Social Media, E-Commerce, SEO, Web Design, Marketing/Creative Services, Shopper Marketing/Point of Sale/Sales promotion, Direct/Tele/Database Marketing/CRM, Experiential, Branded Content/Entertainment, Market Research/Consulting, Marketing Technologies/Analytics, Public Relations, Media Buying/Planning, Corporate Communication, Crisis Communication, Public Affairs, Events/Sponsoring, Branding/Naming/Product Development, Packaging/Design, Design, Visual/Sound Identity, Branding/Celebrity endorsement, Publishing/Print/Custom Publishing, Strategy and Planning, Others, Technology, Online services, B2B, Multicultural

Employees: 4300

Awards: 848

Creative Work: 203

Clients: 39

Serviceplan Group

House of Communication Brienner Str. 45 a-d
Munich Bavaria 80333
Germany
Phone: (+49) 89 2050 20
Email:
Florian Haller

Florian Haller

Group CEO
Alexander Schill

Alexander Schill

Group Managing Director and CCO
Markus Noder

Markus Noder

Group Managing Director International

Serviceplan Group USA Launches New Website for Key Client ARK Invest

Creative agency Serviceplan New York delivered the website overhaul for ARK Invest as part of major rebrand designed to streamline user experience.

Serviceplan Group USA has designed a brand-new website for key client ARK Investment Management LLC (ARK), a global investment advisor focused solely on disruptive innovation. The client team included Serviceplan New York and Neverest, the group’s content arm based in Los Angeles.
The website redesign is Serviceplan New York’s first creative project for ARK Invest since Serviceplan Group USA won the account in November 2019. An extensive overhaul of the user interface and experience based on the new brand design developed by the group resulted in a new website. Featuring an updated aesthetic, original iconography, illustrations, interactive content and animations, the site provides an optimized and unique user journey. Rich media is easily integrated into the site structure, allowing the client to host webinars, video, podcasts and whitepaper downloads through the simple, customized content management tool. The
website redesign project developed as an extension of the initial strategic branding and design tasks assigned to Serviceplan New York, with technical development of the site executed together with Neverest, the multi-media production company of the Serviceplan Group House of Communication.
“Our new website reflects the commitment to innovation and growth that ARK was founded on. With ARK’s rebrand and website relaunch, we strive to make our philosophy more tangible for every user that with our content. The streamlined user experience substantiates ARK’s thought leadership on investing in disruptive innovation,” said Sebastian Benkert, CMO of ARK Invest.
“It was a pleasure delivering this new site for ARK Invest - they are a terrific client to work with. It is exciting to see that their unique expertise in disruptive innovation is now front-and-center for their audience,” said Tim Stickelbrucks, CEO of Neverest.
Stefan Schuette, CEO of Serviceplan New York commented “We are very proud to be delivering this project amid an ongoing crisis that has kept our teams separated. That is the major strength of the House of Communication. We always get things done, even remotely.”


ARK Invest is a New York-based investment adviser with an international reputation. Rooted in over 40 years of experience, the company aims to identify large-scale investment opportunities in the public markets resulting from technological innovations centered around DNA sequencing, robotics, artificial intelligence, energy storage, and blockchain technology.