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Philosophy & Competitive Advantages
With a unique combination of analytics, intuition and invention Y&R, a division of Young & Rubicam Brands, ignites the energy in our client partner’s brands to differentiate those brands and create marketplace value for our client partners. Founded in 1923, our history is characterized by creativity, ingenuity and industry-leading excellence, making Y&R one of the world’s leading full-service communications agencies. Our client partners are some of the world’s most prestigious global corporations, including Cadbury Schweppes, Colgate Palmolive, Danone, Ford and Xerox. We have offices in key markets in the U.S. and Canada, however, we’ve deconstructed the traditional agency model by creating a North American network capable of instantaneously deploying and mobilizing talent and resources – regardless of geographic origin – to solve our client partners’ business problems.
Hamish McLennan is the CEO of Y&R. Y&R is a member of WPP.
The company is perhaps independent. If not, it can be edited hereEdit