TitleJetpack
Agency
Campaign Five and the Jetpack
Advertiser Great Western Railway
Brand Great Western Railway
Date of First Broadcast/Publication
Business Sector Public Transport, Mass Transit
Story An adventure that starts when Uncle Quentin shows off his latest invention – a homemade jetpack. The jetpack doesn’t perform quite as it should, and when Uncle Quentin proudly presses the ignition button, he spirals out of control and into the sky. The adventurous quintet quickly jump on a high speed GWR train in a bid to follow him and save him from whatever danger he may be in. From inside the train, they spot Uncle Quentin hanging off a distant castle, and in a race against time they speed through the stunning countryside, straight past queuing traffic, and catch him just before he falls.
Media Type Television
Length
Post Production
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