Energy BBDO

Chicago, United States

Philosophy & Competitive Advantages

Founded in 1932, Energy BBDO is a full-service advertising agency based in Chicago and a unit of BBDO Worldwide, the most awarded agency network in the world. Energy BBDO functions as a highly creative and nimble boutique with all the benefits of a vast agency network. The agency’s philosophy is “Energize People. Energize Brands.®” and demonstrates the belief that only through powerful connections with consumers can a brand thrive. Energy BBDO creates award-winning and sales-driving marketing for clients including Wrigley, Bayer, Anheuser-Busch, PepsiCo, and Rosetta Stone. 

Network Description

BBDO’s mantra is “The Work. The Work. The Work.” Thousands of people in 287 offices in 79 countries work day by day, campaign by campaign, and client by client, to create and deliver the world’s most compelling commercial content. BBDO is currently Network of the Year at Cannes, the world's most awarded agency network in The Gunn Report, the most awarded global agency network across every marketing communications discipline in The Big Won report and Agency of the Year at the digital Webby Awards. The future looks bright too: BBDO is also Network of the Year in the 8th annual Young Guns Awards, which recognize the work of young and emerging creatives. BBDO is part of Omnicom Group Inc (NYSE: OMC) (www.omnicomgroup.com), a leading global marketing and corporate communications company. 

Contacts

Jeff Adkins
Managing Director, Energy BBDO
Phone: (+1) 312 595-2599
Mary Day
SVP, Director of Print Production

Anne Dooley
EVP, Client Service Director

Dan Fietsam
EVP, Chief Creative Officer
Phone: (+1) 312-595-2684

Public Relations

Lara Tennison
SVP, Director of Energy BBDO Brand Experience
Phone: (+1) 312-595-2858
Paul Tonise
President & CEO
Phone: (+1) 3125952530
Linda Waste
SVP, Director of Talent and HR

Brigette Whisnant
SVP, Director of Broadcast Production

Larry Gies
Chief Strategy Officer
Phone: (+1) 312 595 2768

Team

Number of Employees: 250
Kenzie Derma
VP, Director of Talent and Diversity
Phone: (+1) 312 595 2569
Larry Gies
Chief Strategy Officer
Phone: (+1) 312 595 2768
Greg Morrison
Account Director, Business Development
Phone: (+1) 312-595-2881
Rowley Samuel
EVP, Head of Integrated Production

Matt Sundstrom
SVP, Director of Marketing Sciences
Phone: (+1) 312 595 2520
Paul Tonise
President & CEO
Phone: (+1) 3125952530
Jeff Adkins
Managing Director, Energy BBDO
Phone: (+1) 312 595-2599
Mark Taylor
Chief Creative Officer

Lara Tennison
SVP, Director of Energy BBDO Brand Experience
Phone: (+1) 312-595-2858
Anne Dooley
EVP, Client Service Director

Mary Day
SVP, Director of Print Production

Campaigns

  • Advertiser: Wm Wrigley Jr. Co.
  • Brand: Orbit Gum
  • Name: Orbit Gum- Robbery
  • Advertiser: Wm Wrigley Jr. Co.
  • Brand: Altoids
  • Name: Esther's Tin
  • Advertiser: Bayer HealthCare LLC
  • Brand: Bayer
  • Name: The HeroSmiths
  • Advertiser: National Safety Council
  • Brand: National Safety Council
  • Name: Stop Everyday Killers
  • Advertiser: LG Electronics
  • Brand: LG
  • Name: World Of Play
  • Advertiser: PepsiCo Inc.
  • Brand: Lays
  • Name: Do Us a Flavor
  • Advertiser: Frito-Lay, Inc.
  • Brand: Lays
  • Name: Mr. and Mrs. Potatohead
  • Advertiser: S. C. Johnson & Son, Inc.
  • Brand: Raid
  • Name: Life Becoming Still Life
  • Advertiser: The Quaker Oats Company
  • Brand: Quaker
  • Name: Learn to Speak Self-ish
  • Advertiser: Bayer HealthCare LLC
  • Brand: Aleve
  • Name: Santa's Helper
  • Advertiser: SCJ
  • Brand: All Out
  • Name: Fight Dengue For Payal, India
  • Advertiser: SCJ
  • Brand: All Out
  • Name: Fight Dengue For Payal
  • Advertiser: Wild Baba Productions
  • Brand: SCJ
  • Name: All Out Electric
  • Advertiser: Wm Wrigley Jr. Co.
  • Brand: Orbit
  • Name: Translator
  • Advertiser: Pearle Vision, Inc.
  • Brand: Pearle Vision
  • Name: Ben's Glasses
  • Advertiser: Kerrygold
  • Brand: Kerrygold
  • Name: New Kid
  • Advertiser: AB Inbev
  • Brand: Lime-a-ritas
  • Name: Fiesta
  • Advertiser: PepsiCo Inc.
  • Brand: Lays
  • Name: Dating App
  • Advertiser: S. C. Johnson & Son, Inc.
  • Brand: Ziploc
  • Name: Tough Mother
  • Advertiser: S. C. Johnson & Son, Inc.
  • Brand: Ziploc
  • Name: Little Beasts
  • Advertiser: The Quaker Oats Company
  • Brand: Quaker
  • Name: Off You Go
  • Advertiser: Off the Street Club
  • Brand: Off the Street Club
  • Name: The toughest letter
  • Advertiser: Raid
  • Brand: Raid
  • Name: Roach Art
  • Advertiser: S. C. Johnson & Son, Inc.
  • Brand: Raid
  • Name: Roach Restaurants
  • Advertiser: Wm Wrigley Jr. Co.
  • Brand: Orbit Gum
  • Name: Time to Shine
  • Advertiser: Wm Wrigley Jr. Co.
  • Brand: Extra
  • Name: Give Extra, Get Extra
  • Advertiser: AB Inbev
  • Brand: Bud Light
  • Name: #ParaLoQueVenga
  • Advertiser: AB Inbev
  • Brand: Bud Light
  • Name: Whatever, USA
  • Advertiser: Wm Wrigley Jr. Co.
  • Brand: Orbit
  • Name: Eat Drink Chew
  • Advertiser: Bayer HealthCare LLC
  • Brand: K9 Advantix
  • Name: For the Love of Dog
  • Advertiser: King's Hawaiian Bakery West, Inc.
  • Brand: King's Hawaiian
  • Name: Vacuum
  • Advertiser: Bayer HealthCare LLC
  • Brand: Citrical
  • Name: Beauty is Bone Deep
  • Advertiser: S. C. Johnson & Son, Inc.
  • Brand: Raid
  • Name: Kill's Bugs Dead
  • Advertiser: Rosetta Stone Ltd.
  • Brand: Rosetta Stone
  • Name: Create a Smaller World
  • Advertiser: Bayer HealthCare LLC
  • Brand: Aleve
  • Name: Dr. Recommended
  • Advertiser: Wm Wrigley Jr. Co.
  • Brand: 5 Gum
  • Name: Stimulate Your Senses
  • Advertiser: Partnership for a Drug-Free America
  • Brand: The Partnership at Drugfree.org
  • Name: Teenager on drugs
  • Advertiser: Illinois Lottery
  • Brand: Illinois Lottery
  • Name: Cash For Life

Awards

Award Distinction Category Brand Year
Epica Awards Shortlist Integrated Campaigns Off the Street Club 2017
Epica Awards Bronze Campaign Print Craft Altoids 2017
Epica Awards Bronze Campaign Print Craft Altoids 2017
Epica Awards Bronze Campaign Print Craft Altoids 2017
Epica Awards Bronze Food Kerrygold 2017
Epica Awards Bronze Fashion, Footwear & Personal Accessories Pearle Vision 2017
Epica Awards Silver Radio Advertising Wrigley 5 Gum 2016
Epica Awards Bronze Online Social Networks Extra 2016
Epica Awards Gold Confectionery & Snacks Extra 2016
Epica Awards Shortlist Online Social Networks 5 Gum Truth or Dare 2015
Epica Awards Shortlist Household Maintenance Ziploc 2015
Epica Awards Shortlist Household Maintenance Ziploc 2015
Epica Awards Silver Online Campaigns - Food & Drink Bud Light 2015
Epica Awards Silver Household Maintenance Raid® Insecticides 2015
Epica Awards Silver Household Maintenance Raid® Insecticides 2015
Epica Awards Silver Household Maintenance Raid 2015
Epica Awards Gold Branded Content & Entertainment Ziploc 2015
Epica Awards Gold Branded Content & Entertainment Ziploc 2015
Epica Awards Gold Branded Content & Entertainment Ziploc 2015
Epica Awards Gold Household Maintenance Ziploc 2015
Cannes Lions International Festival of Creativity Bronze Lion Food & Drinks Extra 2016
Golden Award of Montreux Gold Medal Consumer Products Extra 2016
International Food and Beverage Creative Excellence Awards - FAB Awards FAB Online Advertising Extra 2016
International Food and Beverage Creative Excellence Awards - FAB Awards FAB TV & Cinema Advertising Extra 2016
International Food and Beverage Creative Excellence Awards - FAB Awards FABulous Extra 2016
International Food and Beverage Creative Excellence Awards - FAB Awards FAB Viral Marketing Extra 2016
The New York Festivals World's Best Advertising Finalist Award Digital: Viral Extra 2016
The New York Festivals World's Best Advertising Third Prize Award Products & Services: Snacks & Sweets Extra 2016
The New York Festivals World's Best Advertising Second Prize Award Viral: Video Extra 2016
The New York Festivals World's Best Advertising Finalist Award Craft: Acting Extra 2016
The New York Festivals World's Best Advertising Third Prize Award Craft: Direction Extra 2016
Cristal Festival Cristal Sup de Pub Extra 2015
Cristal Festival Sapphire Food Extra 2015
Cannes Lions International Festival of Creativity Bronze Lion Fast Moving Consumer Goods Bayer 2017
Cannes Lions International Festival of Creativity Bronze Lion Campaign Sweet Foods & Snacks Altoids 2017
Cannes Lions International Festival of Creativity Bronze Lion Campaign Sweet Foods & Snacks Altoids 2017
Cannes Lions International Festival of Creativity Bronze Lion Creative Longer-Term Effectiveness Extra 2017
Cannes Lions International Festival of Creativity Silver Lion OTC Oral Medicines Bayer 2017
Cannes Lions International Festival of Creativity Silver Lion OTC Oral Medicines Bayer 2017
CLIO Awards Silver Photography Altoids 2017
CLIO Awards Silver Art Direction Altoids 2017
CLIO Awards Silver Product/Service Altoids 2017
CLIO Awards Bronze Other Bayer 2017
CLIO Awards Bronze Visual Effects LG 2017
Cristal Festival bronze Science/ Health Bayer 2017
Cristal Festival silver Beauty / Hygiene / Health product (Cosmetics, Make-up, Shampoo Bayer 2017
Cristal Festival Bronze Photography Altoids 2017
Cristal Festival Bronze Art Direction Altoids 2017
Cristal Festival Bronze Photography Altoids 2017
Cristal Festival Bronze Art Direction Altoids 2017
Cristal Festival Bronze Photography Altoids 2017
Cristal Festival Bronze Art Direction Altoids 2017
Cristal Festival bronze food Altoids 2017
Cristal Festival Bronze Food Altoids 2017
Cristal Festival bronze Food Altoids 2017
Cristal Festival Gold Healthcare Bayer 2017
Cristal Festival Bronze Healthcare / Pharmacy Bayer 2017
Cristal Festival Gold INTEGRATED CAMPAIGN Extra 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria Sol de Oro MEJOR CAMPAÑA INTEGRADA DE CONTENIDOS Extra 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria Sol de Bronce Servicios públicos con ánimo de lucro. Ocio. Viajes. Varios Off the Street Club 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria Sol de Bronce Productos de belleza y corporales. Salud. Varios Pearle Vision 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria Sol de Bronce Promociones de responsabilidad social y corporativa Off the Street Club 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria Sol de Plata Comidas y bebidas Extra 2017
Golden Award of Montreux Gold Medal Foods / Confections / Snacks Kerrygold 2017
Golden Award of Montreux Gold Medal Temporary Thematic Exhibition Off the Street Club 2017
Kinsale Shark Advertising Festival Shortlist International Print Campaign/Three executions or more qualify Altoids 2017
Kinsale Shark Advertising Festival Shortlist International Print Campaign/Three executions or more qualify Altoids 2017
Kinsale Shark Advertising Festival Shortlist International Print Campaign/Three executions or more qualify Altoids 2017
Kinsale Shark Advertising Festival Shortlist International Integrated Campaign/Best campaign using 3 or more media formats Bayer 2017
Kinsale Shark Advertising Festival Shortlist International Integrated Campaign/Best campaign using 3 or more media formats Bayer 2017
Kinsale Shark Advertising Festival Bronze International Non Traditional/Ambient - Special Build Off the Street Club 2017
Kinsale Shark Advertising Festival Bronze International Outdoor/Direct Response Off the Street Club 2017
Kinsale Shark Advertising Festival Bronze International Outdoor/Charities & Trusts Off the Street Club 2017
Kinsale Shark Advertising Festival Bronze International Non Traditional/Ambient - Special Build Off the Street Club 2017
Kinsale Shark Advertising Festival Bronze International Outdoor/Direct Response Off the Street Club 2017
Kinsale Shark Advertising Festival Bronze International Outdoor/Charities & Trusts Off the Street Club 2017
Kinsale Shark Advertising Festival Bronze International Non Traditional/Events, Stunts, Live Brand or Interactive Experience Off the Street Club 2017
Kinsale Shark Advertising Festival Bronze International Outdoor/Direct Response Off the Street Club 2017
Kinsale Shark Advertising Festival Bronze International Film - Broadcast TV, Cinema, Online/Charities & Trusts Off the Street Club 2017
LIA Bronze Art Direction Campaign Altoids 2017
LIA Bronze Art Direction Campaign Altoids 2017
LIA Bronze Art Direction Campaign Altoids 2017
LIA Bronze OTC – Over-the-Counter Bayer 2017
LIA Silver Direct Marketing – Consumer Bayer 2017
LIA Silver Cosmetics/Toiletries/Pharmaceuticals Bayer 2017
The New York Festivals World's Best Advertising Third Prize Award Film: Philanthropic Appeals Off the Street Club 2017
The New York Festivals World's Best Advertising Third Prize Award Interactive Off the Street Club 2017
The New York Festivals World's Best Advertising Third Prize Award Use Of Activation & Engagement: Exhibitions & Installations Off the Street Club 2017
The New York Festivals World's Best Advertising Third Prize Award Products & Services: Corporate Image, Information & Recruitment Off the Street Club 2017
Cannes Lions International Festival of Creativity Bronze Lion Campaign Household Goods ZIPLOC® 2016
Cannes Lions International Festival of Creativity Bronze Lion Campaign Household Goods ZIPLOC® 2016
Cannes Lions International Festival of Creativity Bronze Lion Campaign Household Goods ZIPLOC® 2016
Cannes Lions International Festival of Creativity Silver Lion Cross Channel Brand Experience Extra 2016
CLIO Awards Bronze Direction LG Mobile G5 2016
Cristal Festival Gold Integrated Campaign Extra 2016
Cristal Festival Silver Integrated Extra 2016
Kinsale Shark Advertising Festival Shortlisted Web Design LG Mobile G5 2016
Kinsale Shark Advertising Festival Shortlisted Microsites LG Mobile G5 2016
Kinsale Shark Advertising Festival Shortlisted Animation/Moving Graphics LG Mobile G5 2016
Kinsale Shark Advertising Festival Shortlisted User Experience LG Mobile G5 2016
Kinsale Shark Advertising Festival Bronze Winner Best Direction Extra 2016
Kinsale Shark Advertising Festival Silver Winner Executions or more qualify Extra 2016
Kinsale Shark Advertising Festival Gold Winner Best campaign using 3 or more media formats Extra 2016
LIA Gold Visual Effects LG 2016
The Cresta Awards Bronze Television Extra 2016
The New York Festivals World's Best Advertising Finalist Award Best Use of Medium: Special Editions & Promotional Packaging Raid 2016
The New York Festivals World's Best Advertising Finalist Award Best Use of Medium: Special Editions & Promotional Packaging Raid 2016
The New York Festivals World's Best Advertising Finalist Award Best Use of Medium: Special Editions & Promotional Packaging Raid 2016
The New York Festivals World's Best Advertising Finalist Award Best Use of Medium: Special Editions & Promotional Packaging Raid 2016
The New York Festivals World's Best Advertising Finalist Award Best Use of Medium: 3D Structure Design Raid 2016
The New York Festivals World's Best Advertising Finalist Award Best Use of Medium: 3D Structure Design Raid 2016
The New York Festivals World's Best Advertising Finalist Award Best Use of Medium: 3D Structure Design Raid 2016
The New York Festivals World's Best Advertising Finalist Award Best Use of Medium: 3D Structure Design Raid 2016
The New York Festivals World's Best Advertising Third Prize Award Craft: Art Direction Raid 2016
The New York Festivals World's Best Advertising Third Prize Award Craft: Art Direction Raid 2016
The New York Festivals World's Best Advertising Third Prize Award Craft: Art Direction Raid 2016
The New York Festivals World's Best Advertising Third Prize Award Craft: Art Direction Raid 2016
The New York Festivals World's Best Advertising Finalist Award Products & Services: Household Products & Services Raid 2016
The New York Festivals World's Best Advertising Finalist Award Products & Services: Household Products & Services Raid 2016
The New York Festivals World's Best Advertising Finalist Award Products & Services: Household Products & Services Raid 2016
The New York Festivals World's Best Advertising Finalist Award Products & Services: Household Products & Services Raid 2016
The New York Festivals World's Best Advertising Finalist Award Products & Services: Household Products & Services Raid 2016
The New York Festivals World's Best Advertising Finalist Award Products & Services: Household Products & Services Raid 2016
The New York Festivals World's Best Advertising Finalist Award Products & Services: Household Products & Services Raid 2016
The New York Festivals World's Best Advertising Finalist Award Products & Services: Household Products & Services Raid 2016
The One Show Bronze Pencil Consumer - Collateral Design / Promotional Items - Single or Series Raid 2016
The One Show Bronze Pencil Consumer - Collateral Design / Promotional Items - Single or Series Raid 2016
The One Show Bronze Pencil Consumer - Collateral Design / Promotional Items - Single or Series Raid 2016
The One Show Bronze Pencil Consumer - Collateral Design / Promotional Items - Single or Series Raid 2016
Cannes Lions International Festival of Creativity Bronze Lion Branded Live Experience Bud Light 2015
CLIO Awards Shortlist Commercials (between thirty [30] seconds and sixty [60] seconds) Ziploc 2015
CLIO Awards Shortlist Integrated Campaign Bud Light 2015
CLIO Awards Shortlist Innovative Bud Light 2015
Cristal Festival Emerald Best use of Ambient in a Promotional Campaign Bud Light 2015
Cristal Festival Emerald Branded Games Orbit 2015
Cristal Festival Sapphire Best use or integration of gaming Orbit 2015
Cristal Festival Sapphire Best use or integration of experiential events Bud Light 2015
D&AD Awards Wood Pencil Ambient Bud Light 2015
LIA Silver Winner Experiential Marketing Bud Light 2015
LIA Bronze Winner Experiential/Live Events Bud Light 2015
The Mobius Advertising Awards Best of Show Nominee Food, Beverages - Products Bud Light 2015
The Mobius Advertising Awards Mobius Food, Beverages - Products Bud Light 2015
The Mobius Advertising Awards Mobius Food, Beverages - Products Bud Light 2015
International Food and Beverage Creative Excellence Awards - FAB Awards FAB Adward Confectionery & Snacks Lay's Potato Chips 2014
International Food and Beverage Creative Excellence Awards - FAB Awards Fab Advertising Effectiveness-Integrated: Confectionery & Snacks Lay's Potato Chips 2013
The New York Festivals World's Best Advertising Bronze World Medal Low-budget Chicago Children's Museum 2013
TBA Partnership for a Drug-Free America 2012
CLIO Awards Silver Product/ Service Orbit 2011
LIA Bronze Winner Confections/Snacks Orbit 2011
CLIO Awards Bronze Collateral Canadian Club 2009
The New York Festivals World's Best Advertising Silver World Medal Beverages Alcoholic Canadian Club 2009
The New York Festivals World's Best Advertising Gold World Medal Calendars Canadian Club 2009
Silver Beverage - Alcohol Canadian Club 2008
Silver Beverage - Alcohol Canadian Club 2008
Silver Beverage - Alcohol Canadian Club 2008
ACT Responsible Tributes Darfur 2008
ACT Responsible Tributes Darfur 2008
ACT Responsible Tributes Darfur 2008
Cannes Lions International Festival of Creativity Bronze Press Campaign Canadian Club 2008
Cannes Lions International Festival of Creativity Bronze Product & Service - Sweet Foods & Snacks Lifesavers 2008
Chicago Creative Club Best In Show Print Campaign Candian Club 2008
International Food and Beverage Creative Excellence Awards - FAB Awards FAB Award Guerilla Marketing : confectionery & snacks Wrigley's 2008
LIA Silver Beverages - Alcoholic Canadian Club 2008
LIA Silver Art Direction Canadian Club 2008
LIA Silver Art Direction Canadian Club 2008
LIA Silver Art Direction Canadian Club 2008
The One Show Silver Color: Full Page or Spread Canadian Club 2008
ACT Responsible Tributes Bob Fuller's roadside Memorials 2007
ACT Responsible Tributes Bob Fuller's roadside Memorials 2007
ACT Responsible Tributes 1st New York Dove Interactive Bob Fuller's roadside Memorials 2007
ACT Responsible Tributes Healthy Streak 2007
ACT Responsible Tributes 3rd New York Dove Print United Way 2007
ACT Responsible Tributes United Way 2007
ACT Responsible Tributes United Way 2007
ACT Responsible Tributes United Way 2007
ACT Responsible Tributes United Way 2007
ACT Responsible Tributes 2nd Cannes Dove Print United Way 2007
ACT Responsible Tributes United Way 2007
CLIO Awards Bronze Product/Service - Campaign Eclipse 2006
YoungGuns International Advertising Award Finalist TV more than 30 seconds Juicy Fruit 2005
LIA Finalist Print: Illustration Wrigley Juicy Fruit 2000
DISTINCTIVE MERIT AWARD OUT OF HOME 1997

Clients

Advertiser Brand Business Sector Type of Work since
AB Inbev Bud Light Beers, Ciders, Lagers
  • Television & Cinema
  • Print
2013
Bayer HealthCare LLC Aleve, Aleve Cold & Sinus, Aleve-D, Alka-Seltzer, Alka-Seltzer Plus, Bayer Aspirin, Bayer Diabetes Care, Flintstones Vitamins, Midol, One-A-Day Vitamins, Citracal, RID, Phillips, New Products Health & Pharmaceutical Products
  • Television & Cinema
  • Radio
  • Print
  • Outdoor/Out of Home
  • Digital
  • Research & Others
  • Direct Marketing
  • Packaging, Branding & Design
  • Promotion & Event
1997
Diabetes Care Coalition Diabetes Care Coalition Consumer & Public Services
  • Television & Cinema
  • Radio
  • Print
  • Research & Others
  • Direct Marketing
  • Promotion & Event
2004
Frito Lay Lay's, SunChips, Lay's Kettle Cooked Food
  • Television & Cinema
  • Digital
  • Social Media
  • Print
  • Magazine
  • Packaging, Branding & Design
  • Research & Others
2011
Rosetta Stone Ltd. Rosetta Stone
  • Television & Cinema
  • Digital
  • Print
2013
S. C. Johnson & Son, Inc. Ziploc, Saran, Baygon, OFF!, Raid, Autan Household Products & Maintenance
  • Television & Cinema
  • Digital
  • Print
  • Research & Others
2011
The Quaker Oats Company Quaker Breakfast Cereal & Oatmeal, Oatmeal Cookies & Snack Bars Food
  • Television & Cinema
  • Print
2012
Wm Wrigley Jr. Co. 5, Altoids, Eclipse, Orbit, Orbit White, New Products Food
  • Television & Cinema
  • Radio
  • Print
  • Outdoor/Out of Home
  • Digital
  • Direct Marketing
  • Packaging, Branding & Design
  • Promotion & Event
1933