News from the agency Team One

Gamers, start your engines. Lexus is unveiling the Gamers’ IS, the first vehicle designed by and for the Twitch community as the ultimate gaming space. In a livestream hosted by popular streamer Fuslie, last month, more than 554,000 unique viewers watched and weighed in on their favorite fea… read more

Lexus unveils a new marketing campaign today to launch its first convertible in almost five years: the 2021 LC 500 Convertible. And the timing couldn’t be better. This convertible is perhaps the perfect expression of the emotional desire of the times, and the new campaign from the luxury aut… read more

Team One, Publicis Groupe’s fully integrated media, digital and communications agency, has brought on 72andSunny alumna Jessica Sinn as its new Management Director of Growth, effective immediately. In this role, Jessica will be responsible for the agency’s marketing and new business efforts,… read more

With So Many Remarkable Submissions This Year, The Rising Star Award Has Been Created to Recognize Five Additional Black Student Leaders That Represent The Next Wave of Legacy Makers   The Legacy Lab, Team One’s award-winning think tank and strategic consultancy, has announced the recipient … read more

Sneakerhead, audiophile, fashionista, gamer … these people are “all in” on their passions. In a new marketing campaign breaking today for the Lexus 2021 IS, the automaker celebrates its own obsession: an unapologetically pure sport sedan. Entitled “All In,” the new campaign engages an audien… read more