BBDO New York

New York, United States
TitleSigns of Autism - Jacob's Story
Agency
Campaign Learn the Signs
Advertiser Ad Council
Brand Autism Speaks
Date of First Broadcast/Publication
Business Sector Racial/Ethnic/Minority/Disability Awareness
Story

Autism is one of the fastest-growing serious developmental disorders in the United States, doubling in prevalence in just one decade. This campaign aims to raise awareness and increase parental knowledge of the signs of autism, and to empower parents to take action if their child is not meeting certain developmental milestones. Told from the perspective of a child, new PSAs take audiences through an imaginative world to illustrate the signs of autism, and encourage parents to learn all of the signs at AutismSpeaks.org/signs. 

Media Type Digital
Length

Featured Work