| Title | Forbidden Number |
| Agency | Africa |
| Campaign | Forbidden Number |
| Advertiser | AB Inbev |
| Brand | Ab InBev |
| Date of First Broadcast/Publication | 2019 |
| Business Sector | Beers, Ciders, Lagers |
| Philosophy | In Brazil homophobia is so engrained in its culture it even reflects in its most popular sport: soccer. No first division league club uses the jersey number 24 – a number which has been long associated with homosexuality. Brahma beer entered the debate, triggering a huge movement against homophobia. In doing so it provoked Brazil’s biggest clubs into taking unprecedented action: having their best players wear number 24 jerseys. The results were surprising. The players from more than 20 clubs entered the field wearing the shirt number 24. |
| Media Type | Public Relations |
| Length | |
| Client Services | Rafael Nogueira |
| Client Services | Karen Pardo |
| Client Services | Vivianne Santos |
| Client Services | Carolina Boccia |
| Client Services | Heloisa Pupim |
| Production Company | Stink Films |
| Production Company | Malagueta Filmes |
| Agency Producer | Rodrigo Ferrari |
| Agency Producer | Paulo Geraissate |
| Agency Producer | Tais Olhiara |
| Director | Giovani Lima |
| Sound Production | HEYHEYMYMY |
| Chief Creative Officer | Sergio Gordilho |
| Executive Creative Director | Matias Menendez |
| Creative Director | Mateus Coelho |
| Copywriter | Pedro Paes |
| Copywriter | Nicholas Bergantin |
| Copywriter | Tiago Abreu |
| Art Director | Rodrigo Adam |
| Art Director | Yan Graller de Oliveira |
| Art Director | Linus Oura |
| Art Director | Bill Queiroga |
| Digital Creative | Carol Patrocinio |
| Digital Creative | Alexandre Dourado |
| Digital Creative | Carolina Camila dos Santos |
| Project Director | Monique Lopes Lima |
| Project Manager | Juliana Leite |
| Project Manager | Fernanda Segura |
| Project Producer | Fernando Alonso |
| Project Producer | Maria Luiza Lins |
| Content and Art | Felix . |
| Director of Corporate Social Responsibility | Raphael Vandystadt |
| PR | Fabiana Antacli |
| PR | Carla Guimaraes |
| PR | Carina Miranda |
| PR | Isabela Levy |
| PR | Felipe Bolguese |