Press Releases - Ogilvy & Mather - Adforum.com https://www.adforum.com/agency/5066/press-releases/rss Ogilvy & Mather Press Releases at Adforum.com en-us Adforum.com Copyright 2017 Park Pictures' Terri Timely Visualises the World of the IBM Cloud for Ogilvy NY https://www.adforum.com/agency/5066/press-releases/56347/park-pictures-terri-timely-visualises-the-world-of-the-ibm-cloud-for-ogilvy-ny https://www.adforum.com/agency/5066/press-releases/56347/park-pictures-terri-timely-visualises-the-world-of-the-ibm-cloud-for-ogilvy-ny Directing duo takes an architectural look at the world of the vast IBM Cloud

Park Pictures' Terri Timely Visualises the World of the IBM Cloud for Ogilvy NY

Park Pictures directing duo Terri Timely takes an architectural look at the world of the vast IBM Cloud in the new 60 second 'Designed for Data' for IBM, out of Ogilvy NY. The spot utilises Terri Timely’s signature clever visual composition to snapshot the limitless array of data that can be stored in the IBM Cloud.

Within a continuous shot panning out, we see a sleek warehouse with a meticulously constructed lineup of vignettes building upon one another, magnifying the depth and variety of businesses’ usage of the cloud. The campaign also includes three additional 30 second spots that highlight real customers, including “Built for Transformation,” “Ready for New Business Models,” and “Spotlight on Dark Data.” 

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2016-04-19 00:00:00
First-of-its-Kind PSA Campaign Targets the 86 Million American Adults with Prediabetes https://www.adforum.com/agency/5066/press-releases/54189/first-of-its-kind-psa-campaign-targets-the-86-million-american-adults-with-prediabetes https://www.adforum.com/agency/5066/press-releases/54189/first-of-its-kind-psa-campaign-targets-the-86-million-american-adults-with-prediabetes American Diabetes Association, American Medical Association, Centers for Disease Control and Prevention and the Ad Council Join Forces to Reduce the Incidence of Type 2 Diabetes, One of the Nation’s Biggest Public Health Crises Today

 

New York, NY, January 21, 2016: Losing weight and being healthier are at the top of everyone’s New Year’s resolutions. But, despite the best intentions, work, kids, and social events often push lifestyle changes to the bottom of the list. While many are familiar with type 2 diabetes, fewer are aware of prediabetes, a serious health condition that affects 86 million Americans (more than 1 in 3) and often leads to type 2 diabetes. People with prediabetes have higher than normal blood glucose (sugar) levels, but not high enough yet to be diagnosed with type 2 diabetes.

 

To raise awareness and help people with prediabetes know where they stand and how to prevent type 2 diabetes, the American Diabetes Association (ADA), the American Medical Association (AMA), and the Centers for Disease Control and Prevention (CDC) have partnered with the Ad Council to launch the first national public service advertising (PSA) campaign about prediabetes. The PSA campaign, featuring first-of-its-kind communications techniques, was developed pro bono by Ogilvy & Mather New York for the Ad Council.

 

Nearly 90 percent of people with prediabetes don’t know they have it and aren’t aware of the long-term risks to their health, including type 2 diabetes, heart attack, and stroke. Current trends suggest that, if not treated, 15 to 30 percent of people with prediabetes will develop type 2 diabetes within five years. The good news is that prediabetes often can be reversed through weight loss, diet changes and increased physical activity. Diagnosis is key: research shows that once people are aware of their condition, they are much more likely to make the necessary lifestyle changes.

 

The campaign launched today and has a simple but strong message: No one is excused from prediabetes. Humorous PSAs in English and Spanish encourage people to take a short online test at DoIHavePrediabetes.org to learn their risk. People can also take the risk test in real-time through interactive TV and radio PSAs, and learn more about the risk factors associated with the condition. The campaign website features lifestyle tips and links to CDC’s National Diabetes Prevention Program, which connects visitors to a registry of CDC-recognized programs across the country. The campaign also includes an integrated SMS texting initiative which will allow people to take the risk test via text message and receive ongoing support and lifestyle tips. Per the Ad Council’s model, all media will run in time and space entirely donated.

 

“Awareness is crucial in the effort to stop type 2 diabetes,” said David Marrero, Ph.D., Director of the Diabetes Translation Research Center at the Indiana University School of Medicine and former President, Health Care & Education at the American Diabetes Association. “Take one minute to take the risk test today and share it with your loved ones. The prediabetes risk test will help you know where you stand and help us get closer to our vision of a life free of diabetes and all of its burdens.”

 

“Knowing that you have prediabetes is just the first step in preventing the onset of type 2 diabetes,” said AMA President-Elect Andrew W. Gurman, M.D. “As soon as someone discovers they may be at risk of prediabetes, they should talk with their physician about further testing to confirm their diagnosis and discuss the necessary lifestyle changes needed to help prevent type 2 diabetes.”

 

“For the 86 million Americans with prediabetes, we need to communicate a sense of urgency -- that it’s time to take action,” said Ann Albright, Ph.D., R.D., director of CDC’s Division of Diabetes Translation. “By participating in a CDC-recognized diabetes prevention program, people with prediabetes can learn practical, real-life changes and cut their risk for developing type 2 diabetes by 58 percent.”

 

“I think the scary thing is that this really touches everyone – 1 in 3 could be your brother or sister, your best friend or partner,” said Lisa Sherman, President and CEO of the Ad Council. “Our hope is that the risk test will make it easy for people to know where they stand, and motivate them to take steps to reverse their condition.”

 

“With this campaign we are hoping to spark a change because the reality is that the majority of the public is either unaware or does not take prediabetes seriously,” said Corinna Falusi, Chief Creative Officer, Ogilvy & Mather New York Advertising. “We created the real-time test, which is the first of its kind and addresses people’s naivety of prediabetes, allowing prediabetes tests to be conducted in a 60-second TV commercial. Instead of simply educating the viewer, we are pushing them to take action in the moment and get results from that action.”

 

The ADA, AMA and CDC are working with their local offices, affiliates, and partners to promote and activate the campaign in their communities, with resources for physicians and other health care providers to aid in the screening, diagnosis and treatment process.

 

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2016-01-22 00:00:00
Ogilvy & Mather names John Seifert Worldwide CEO https://www.adforum.com/agency/5066/press-releases/53891/ogilvy-mather-names-john-seifert-worldwide-ceo https://www.adforum.com/agency/5066/press-releases/53891/ogilvy-mather-names-john-seifert-worldwide-ceo

Miles Young will remain Chairman until September 2016 

New York, N.Y. (January 20, 2016) – Miles Young, Worldwide Chairman and CEO, Ogilvy & Mather announced today that John Seifert has been appointed Worldwide CEO, effective immediately. Mr. Young will continue as Chairman, Ogilvy & Mather, until September 1, 2016, at which point Mr. Seifert will become Worldwide Chairman and CEO and Mr. Young will retain a non-executive role. As previously announced, Mr. Young will be taking a position of Warden at his alma mater, New College, at Oxford University. In his non-executive role, Mr. Young will continue to work with Ogilvy & Mather and parent company WPP on key global clients.

Mr. Seifert, 58, has spent 37 years at Ogilvy & Mather, most recently as Chairman and CEO of Ogilvy & Mather North America, a position he will retain. Mr. Seifert’s leadership in North America over the past 7 years has resulted in a reinvigoration of the region, substantial revenue growth, digital excellence and impactful talent recruitment. This new appointment ensures continuity of leadership for Ogilvy & Mather. On his chosen successor, Mr. Young commented, “John Seifert is truly an exemplary Ogilvy citizen. His values and the brand’s values are indistinguishable. And if you talk to his clients you will find a fan club united in admiration of him. I am delighted that John is moving into this new role and I look forward to working with him up to September and beyond.” 

Before assuming leadership of Ogilvy & Mather North America, Mr. Seifert was responsible for a portfolio of 25 global clients totaling nearly $1 billion in revenue. He has worked throughout the agency’s worldwide network in client leadership and general management positions in Los Angeles, Chicago, Bangkok, and Singapore. 

John Seifert will partner with Tham Khai Meng, Worldwide Chief Creative Officer, Ogilvy& Mather, who will also become Co-Chairman of the Ogilvy & Mather Worldwide Board. Mr. Young will remain Chairman of the Worldwide Board until September 1, 2016, at which point Mr. Seifert will assume the responsibility. 

In addition, Mr. Young also announced an expansion of responsibilities for two of O&M’s regional directors. Paul Heath, Chairman and CEO of Ogilvy & Mather Asia-Pacific, and Paul O’Donnell, Chairman and CEO of Ogilvy & Mather Europe, Middle East, and Africa (EMEA) will support Mr. Seifert, Mr. Tham and their executive team as Worldwide Executive Directors for global business development and agency transformation respectively. 

On his new role, Mr. Seifert commented, “I am honored and humbled to succeed Miles as Worldwide CEO of a company I deeply love, and a brand that commands such respect around the world. David Ogilvy has been my hero since I joined the agency as a summer intern in 1979. I am blessed to have colleagues who are my dearest friends, and clients who put so much trust in our work for them. I want to thank both Miles and Martin [Sorrell] for their confidence in giving me this extraordinary responsibility. I will never take it for granted, and do all I can to live up to what David Ogilvy expected from every leader of this amazing company.” He will remain based in New York. 


Press Contact 
Ogilvy & Mather Worldwide: Lauren Crampsie, lauren.crampsie@ogilvy.com, +1 917-821-2635 

About Ogilvy & Mather 
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for four consecutive years, 2012, 2013, 2014 and 2015; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and onFacebook.com/Ogilvy


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2016-01-20 00:00:00
Pitney Bowes Launches Major Advertising Campaign https://www.adforum.com/agency/5066/press-releases/53796/pitney-bowes-launches-major-advertising-campaign https://www.adforum.com/agency/5066/press-releases/53796/pitney-bowes-launches-major-advertising-campaign  STAMFORD, CT, January 13, 2016…Pitney Bowes Inc. (NYSE: PBI), a global technology company that provides innovative products and solutions to power commerce, today announced the first large-scale advertising initiative for the brand in more than 20 years.

The campaign is the next key milestone in the company’s multi-year business transformation.  Pitney Bowes is a global technology company that enables its clients, including 90 percent of the Fortune 500, more than 200 retailers and 1.5 million small businesses, to succeed in the physical and digital world of commerce.

 The creative platform for the campaign is “Craftsmen of Commerce.” “To help navigate the complex and borderless world of commerce today, business leaders require the specialized skills of a craftsman,” said Abby Kohnstamm, Executive Vice President and Chief Marketing Officer of Pitney Bowes. “Our company possesses a long history of creating technology solutions with precision and accuracy, and with pride. We’ve developed an advertising platform that effectively communicates our culture and our unique value proposition to our clients.”

The multi-channel campaign includes :30 and :60-second TV spots, online video, digital marketing, branded content, social amplification and a web experience featuring technology solutions and Pitney Bowes clients. One TV spot uses a series of close-ups of hands of Pitney Bowes employees crafting solutions for modern challenges in the physical and digital world of commerce. Another emphasizes the precision and accuracy required to meet the challenges faced by business in the areas of global ecommerce, shipping and mailing, location intelligence, customer engagement and customer information management.

The creative work for the campaign was led by Ogilvy & Mather New York.

 

About Pitney Bowes

Pitney Bowes (NYSE: PBI) is a global technology company offering innovative products and solutions that enable commerce in the areas of global ecommerce, shipping and mailing, location intelligence, customer engagement and customer information management. More than 1.5 million clients in approximately 100 countries around the world rely on products, solutions and services from Pitney Bowes. For additional information, visit Pitney Bowes at www.pb.com.

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2016-01-14 00:00:00
Ogilvy & Mather elects Sophie Hoffstetter and Mike Welsford to Worldwide Board https://www.adforum.com/agency/5066/press-releases/53693/ogilvy-mather-elects-sophie-hoffstetter-and-mike-welsford-to-worldwide-board https://www.adforum.com/agency/5066/press-releases/53693/ogilvy-mather-elects-sophie-hoffstetter-and-mike-welsford-to-worldwide-board

NEW YORK, NY, December 15, 2015 - Ogilvy & Mather announced today the election of two new members to its Worldwide Board. 

They are Sophie Hoffstetter, Worldwide Managing Director for the agency’s Unilever account and Mike Welsford, Worldwide Managing Director for the agency’s Nestlé business. Both leaders are based in London.

Commenting on the two new members, Miles Young, Worldwide Chairman and CEO of Ogilvy & Mather, said:  “Sophie and Mike have done outstanding work on Unilever and Nestlé, two of our biggest accounts. Both Nestlé and Unilever currently rate Ogilvy their top-performing agency, a fact that can be directly attributed to Sophie and Mike and the wonderful teams they’ve built.”

Hoffstetter and Welsford both recently led the agency to win additional assignments for Unilever and Nestlé, respectively.

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2015-12-15 00:00:00
Ogilvy & Mather promotes Anthony Wong as Worldwide Effectiveness Director https://www.adforum.com/agency/5066/press-releases/53692/ogilvy-mather-promotes-anthony-wong-as-worldwide-effectiveness-director https://www.adforum.com/agency/5066/press-releases/53692/ogilvy-mather-promotes-anthony-wong-as-worldwide-effectiveness-director

NEW YORK, NY, December 15, 2015 – Ogilvy & Mather (O&M) has announced the promotion of Anthony Wong as Worldwide Effectiveness Director, effective January 4, 2016. This will be a dual role for Wong who is based in Hong Kong, and is also Global Client Leader for TeamHW – WPP’s bespoke agency team that looks after Huawei’s marketing and communications around the world.

Miles Young, O&M’s Global Chairman and CEO said: “Earlier this year we mourned the death of Tim Broadbent who had held this position since 2009. I feel in my heart that no one would be more pleased than Tim by Anthony’s elevation. Tim taught Anthony all he could about everything he knew, and he is the perfect example of the type of intelligent and thinking leader we need in our business”.

Wong’s new position will see him championing Ogilvy’s effectiveness culture, and working with both clients and respective global account teams to develop more effective communications. In his previous position as President of Global Brand Management for the network in Asia Pacific, he won more than 30 effectiveness awards, including three IPAs in London, the first and second ever IPA wins from China, in addition to the first ever IPA win from Malaysia.

Commenting on his appointment, Wong said: “Effectiveness in communications needs to be as scientific of an investment as any other decision in the boardroom for brands today. I’m both honoured and thrilled to have this opportunity to work with clients and colleagues to create the new strategies our industry needs to evolve marketing effectiveness forward”.

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2015-12-15 00:00:00
Ogilvy & Mather Earns Top Marks in 2016 Corporate Equality Index https://www.adforum.com/agency/5066/press-releases/53048/ogilvy-mather-earns-top-marks-in-2016-corporate-equality-index https://www.adforum.com/agency/5066/press-releases/53048/ogilvy-mather-earns-top-marks-in-2016-corporate-equality-index Ogilvy & Mather Earns 100 Percent on the Human Rights Campaign Foundation's Fourteenth Annual Scorecard on LGBT Workplace Equality 

New York, NY – November 18, 2015 – Ogilvy & Mather North America proudly announced that it received a perfect score of 100 percent on the 2016 Corporate Equality Index (CEI), a national benchmarking survey and report on corporate policies and practices related to LGBT workplace equality, administered by the Human Rights Campaign Foundation. Ogilvy & Mather joins the ranks of 407 major U.S. businesses that also earned the top mark this year.

"It's an honor to, once again, be in the company of leading organizations committed to the inclusion of LGBT employees. Our CEI rating highlights our core values, beliefs and practices," said John Seifert, Chief Executive Officer & Chairman, Ogilvy & Mather North America. "We are committed to creating an inclusive environment and a strong business case for equality for all," added Donna Pedro, Chief Diversity & Inclusion Officer. "To be recognized for our dedication to pro bono work, Ogilvy Pride (our LGBT employee and business resource group), our partnerships with our clients' LGBT groups, our philanthropic efforts with the Immigration Equality organization and our transgender benefits show we are making a real impact."

The 2016 CEI rated 1,027 businesses, evaluating LGBT-related policies and practices including nondiscrimination workplace protections, domestic partner benefits, transgender-inclusive health care benefits, competency programs and public engagement with the LGBT community. Ogilvy & Mather's efforts in satisfying all of the CEI's criteria have resulted in the 100 percent ranking and our being named a Best Place to Work for LGBT Equality.

For more information on the 2016 Corporate Equality Index, or to download a free copy of the report, visit www.hrc.org/cei.

About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for four consecutive years, 2012, 2013, 2014 and 2015; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and on Facebook.com/Ogilvy.

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Ogilvy & Mather Press Contact
MaryLiz Ghanem, maryliz.ghanem@digennaro-usa.com
646-380-4759


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2015-11-18 00:00:00
O&M Latina wins network of the year at El Ojo de Iberoamerica https://www.adforum.com/agency/5066/press-releases/53049/om-latina-wins-network-of-the-year-at-el-ojo-de-iberoamerica https://www.adforum.com/agency/5066/press-releases/53049/om-latina-wins-network-of-the-year-at-el-ojo-de-iberoamerica

Buenos Aires, November 2015 - Ogilvy & Mather Latina has been recognized once again as Network of the Year at the 18th edition of El Ojo de Iberoamerica festival. It is the sixth consecutive year that Ogilvy achieves this distinction. 

O&M Latina obtained 353 points due to the recognition of campaigns coming from Argentina, Brazil, Chile, Colombia, Costa Rica, Ecuador, Spain, Guatemala, Honduras, Mexico, Panama and Uruguay. 

Marcos Golfari - CEO and Chairman of Ogilvy & Mather Latam - said: "Six years ago we set out to be one of the best creative agencies. We aim to be among the top three. Human capital combined with a constant spirit of creativity and hard teamwork made it possible. But that wasn’t it. We got it, but we kept the level year after year. The achievements speak for themselves." 

Moreover, Cesar Agost Carreño - VP Creative, Regional Creative Director for Latin America and member of the Creative World Council of Ogilvy - added: "We are extremely happy to have been chosen the best network in Latin America at El Ojo, a festival where I saw very good work and where competition is tough. It makes me very happy the fact that he won this crown with campaigns of several LATAM offices. Hopefully next year we continue adding more offices that make outstanding ideas." 

El Ojo de Iberoamerica 2015, the most important annual meeting of regional and international creativity, gathered about 2000 professionals and students of the advertising, marketing and communications community.

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2015-11-12 00:00:00
O&M North America named to 2015 Working Mother 100 Best Companies https://www.adforum.com/agency/5066/press-releases/53050/om-north-america-named-to-2015-working-mother-100-best-companies https://www.adforum.com/agency/5066/press-releases/53050/om-north-america-named-to-2015-working-mother-100-best-companies Ogilvy recognized for second year in a row

New York, NY, October 2, 2015—Working Mother magazine features Ogilvy & Mather North America in this month’s October/November issue and on workingmother.com as one of the 2015 Working Mother 100 Best Companies. It is the second year in a row that Ogilvy & Mather has been named for its commitment to progressive workplace programs, including advancement of women, flexibility, child care and paid parental leave, and once again it is the only advertising agency on the 2015 list.
 
“We strive to create a workplace which appreciates that every employee benefits from a flexible environment. Our working mothers and fathers are no exception,” says Donna Pedro, Chief Diversity & Inclusion Officer of Ogilvy & Mather North America. “As a mother myself, I'm especially proud that we have been recognized, along with some of our clients, by a leading organization for the second year in a row."

Ogilvy & Mather’s commitment to its employees has been evident since its doors first opened in 1948. Its founder, David Ogilvy said: “Some of our people spend their entire working lives in Ogilvy & Mather. We try to make it a stimulating and happy experience. We put this first, believing that superior service to our clients depends on the high morale of our men and women. We help them make the best of their talents. We invest an awful lot of time and money in training—perhaps more than any of our competitors. We treat our people as human beings.”
 
John Seifert, Chairman/CEO of Ogilvy & Mather North America added: "To deliver award-winning and innovative campaigns, our employees must be their authentic selves every day. We believe establishing official flexibility options encourages this environment. We understand everyone has a professional and personal life to manage and we support creating balance for her or his unique situation. What's good for our people, is good for our business.”
 
Erica Samadani, VP, Brand Marketing, Ogilvy Public Relations, is also nominated as a “Working Mother of the Year,” representing all of Ogilvy & Mather North America’s working mothers.

Jennifer Owens, Editorial Director of Working Mother Media, says, “Thirty years is an important milestone and we are happy to honor it. But we know, too, that the road ahead to truly supportive workplaces for all employees remains long. Today, more than 2 million people work at a Best Company but that’s a drop in the bucket when you consider that our nation is home to 24 million working mothers—70 percent of moms with kids under age 18 are employed.”

Subha Barry, Vice President, General Manager, Working Mother Media, says, “As we celebrate the 30th anniversary of Working Mother’s 100 Best Companies, we are keen to recognize leaders who have built initiatives that truly support all employees. They are the vanguard of successful companies, with policies that matter to American families.”
 
The complete list of Working Mother’s 2015 100 Best Companies can be found here. Working Mother will also hold its third annual National Flex Day on Tuesday, October 20th. 

About Ogilvy & Mather 
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for four consecutive years, 2012, 2013, 2014 and 2015; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and onFacebook.com/Ogilvy.
         
About Working Mother Media
Working Mother Media (WMM), a division of Bonnier Corporation (bonnier.com), publishes Working Mother magazine and its companion website, workingmother.com. The Working Mother Research Institute (workingmother.com/wmri), the National Association for Female Executives (nafe.com) and Diversity Best Practices (diversitybestpractices.com) are also units within WMM. WMM’s mission is to serve as a champion of culture change. Working Mother magazine is the only national magazine for career-committed mothers. Follow us on Facebook, Twitter, LinkedIn and Pinterest.
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Ogilvy & Mather Press Contact
Robyn Massey, robyn.massey@ogilvy.com
+1-212-880-5263

Working Mother Contact:  
Andrea Kaplan, andrea@andreakaplanpr.com
917-836-2741

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2015-10-02 00:00:00
O&M wins CLIO Network of the Year for fourth consecutive year https://www.adforum.com/agency/5066/press-releases/53051/om-wins-clio-network-of-the-year-for-fourth-consecutive-year https://www.adforum.com/agency/5066/press-releases/53051/om-wins-clio-network-of-the-year-for-fourth-consecutive-year Network captures both Print and Direct Grand CLIO

New York, N.Y., October 1, 2015 - Ogilvy & Mather was named Network of the Year at the 56th Annual CLIO Awards held last night at the American Museum of Natural History. This is the fourth consecutive year the O&M network has topped the CLIOs.

"Great creative should engage, challenge, celebrate and educate. Ogilvy & Mather continues to set the bar very high with work that encompasses these characteristics time and time again," said CLIO President Nicole Purcell. "Congratulations to the entire team on a fourth consecutive CLIO Network of the Year win."

The Grand CLIO for Print went to the campaign “It Happens Here” on behalf of the anti-female genital mutilation organization 28 Too Many, which also was named Advertiser of the Year, while the Grand CLIO for Direct was awarded for the Burger King “Proud Whopper” campaign.

In addition to the two Grand CLIOs, the awards included 10 Gold, 27 Silver, 23 Bronze and 24 Shortlists across the categories of social media, audio and film technique, branded content, branded entertainment, direct, innovative, design, out of home, integrated, engagement, experiential, print and film. O&M was also awarded three Silver Healthcare CLIOs in the design, direct, and out of home categories.

Worldwide Chief Creative Officer Tham Khai Meng said, "I am delighted the work and results produced by Ogilvy & Mather agencies around the world on behalf of our clients have once again been recognized by our peers, the judges, and CLIOs. We couldn't have done it without the verve of our talented people and the huge support of our courageous clients." 

Gerry Human, Chief Creative Officer of Ogilvy & Mather London which led the creation of “It Happens Here,” noted, “Thank you CLIOs. I hope these awards inspire even more people to reach out and help 28 Too Many in their brave fight against this horrendous crime inflicted on young girls across the world. Please go to their site and donate.”

Anselmo Ramos, Chief Creative Officer and Founder of DAVID, a WPP company that is part of the Ogilvy & Mather network, said of the “Proud Whopper” campaign that his agency created, “’Proud Whopper’ is young, smart and brave work. I thank our client for being fearless in helping to bring its message to life, our team for creating it and the CLIOs for celebrating it.”

The CLIO Awards is one of the world's most recognized international awards competitions for advertising, design, digital and communication.

Press Contact 
Ogilvy & Mather (Worldwide): Pat Sloan, patsloan@sloanhuntcommunications.com

About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for four consecutive years, 2012, 2013, 2014 and 2015; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ:WPPGY). For more information, visit http://www.ogilvy.com or follow Ogilvy on Twitter at @Ogilvy and onFacebook.com/Ogilvy.

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2015-10-01 00:00:00
Ogilvy CommonHealth's Maggie Helmig named one of 100 Most Inspiring Leaders by PharmaVOICE https://www.adforum.com/agency/5066/press-releases/49569/ogilvy-commonhealths-maggie-helmig-named-one-of-100-most-inspiring-leaders-by-pharmavoice https://www.adforum.com/agency/5066/press-releases/49569/ogilvy-commonhealths-maggie-helmig-named-one-of-100-most-inspiring-leaders-by-pharmavoice Parsippany, N.J., Aug 4 - Ogilvy CommonHealth Worldwide (www.ochww.com), the health behavior change specialists of Ogilvy & Mather (www.ogilvy.com), and a WPP company (NASDAQ: WPPGY, www.wpp.com), today announced Maggie Helmig, EVP, Global Brand Lead at Ogilvy Healthworld in New York, has been named to the "PharmaVOICE 100 Most Inspiring People in the Life-Sciences Industry" list by premier healthcare communications trade publication PharmaVOICE.

Maggie HelmigThe PharmaVOICE 100, established in 2004 by PharmaVOICE magazine, is an annual list of individuals recognized for their inspirational contributions to the life-sciences industry. The distinguished honorees are nominated by PharmaVOICE readers and are selected based on well-crafted and comprehensive testimonial essays describing how nominated individuals have motivated and effected positive change within the healthcare marketing industry.

Ms. Helmig shared, “It is an honor to receive this wonderful recognition from PharmaVOICE. During my career, it has been a privilege to work on some of the largest brands in the industry. These brands have significantly improved the lives of patients and their families and it’s what has made my job so rewarding.”

Ogilvy CommonHealth Worldwide is committed to creativity and effectiveness in healthcare communications, everywhere. Our global headquarters are in Parsippany, NJ, with additional hubs in New York, London, Paris and Singapore. We maintain multiple additional offices in markets critical to our clients' global aspirations. Ogilvy CommonHealth Worldwide provides marketing services including behavioral insights, content strategy and management, digital, interactive and new media services, marketing analytics and research, media planning and buying, medical education, payer marketing and market access, professional advertising and promotion, public affairs and relations, relationship marketing, sales training development, social media and social listening, and wellness and consumer advertising and promotion. The network also offers scientific communications and publications planning services through a wholly owned separate legal entity. The organization houses and maintains individual Ogilvy CommonHealth and Ogilvy Healthworld brand identities within the marketplace. 

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2015-08-04 00:00:00
OgilvyOne Vietnam captures Cannes Chimera Challenge https://www.adforum.com/agency/5066/press-releases/49561/ogilvyone-vietnam-captures-cannes-chimera-challenge https://www.adforum.com/agency/5066/press-releases/49561/ogilvyone-vietnam-captures-cannes-chimera-challenge New York, N.Y., July 29, 2015 -- OgilvyOne Vietnam has topped the Cannes Chimera, a global competition supported by the Cannes Lions and the Bill and Melinda Gates Foundation, where agencies compete to create global and sustainable campaigns that bring to bear creativity on the well-being of humankind.

OgilvyOne Vietnam was one of three agencies chosen for brand activation ideas to raise awareness of Global Citizen, a new mobilizing platform aimed at engaging a massive public audience in global health and development issues. The agency’s winning idea was an app branded the ‘Global Impact Predictor,’ which visualizes the influence a user can have through their social media networks and allows users to understand their potential impact as Global Citizens.

The project had all the beginnings of a simple start. When Creative Director Adrian McNamara spotted the brief on the Internet, he got inspired and together with Designer NhuLan Nguyen, they hatched the winning idea.

"We are thrilled and honored to win this important global assignment for Cannes Chimera and the Bill & Melinda Gates Foundation,” Ogilvy & Mather Worldwide Chief Creative Officer Tham Khai Meng said. “This humanitarian cause is truly an inspiring project to work on for our OgilvyOne Vietnam team."

Commenting on the winners, Lions Festivals CEO Philip Thomas said, “It’s been a privilege to help harness the creative power of our community for a project with the ambition of turning 30 million people into Global Citizens, willing to take micro actions to help people in the world’s poorest countries. Over the last five years, we have, with the Bill & Melinda Gates Foundation, created a series of sustainable campaigns and built meaningful relationships across the industry. Most importantly we’ve hopefully inspired the community to apply their creativity to the highest of causes: humankind.”

The winning agencies will receive $160,000 each in funding to activate their ideas, which must be executed by September 2015.

Since launching in 2011, Cannes Chimera has presented the industry with five different creative challenges, resulting in over 4,000 total submissions across five competition briefs. The initiative provided pilot funding for 34 ideas. In addition, the initiative’s initial start- up funding helped establish several projects that are now ongoing. This year’s Cannes Chimera challenge marks the competition’s fifth and final year of the Cannes Lions’ partnership with the Bill & Melinda Gates Foundation.

To read more about the new winning entries, and the brief, please visit CannesChimera.com. 

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2015-07-29 00:00:00
July Update from Ogilvy & Mather https://www.adforum.com/agency/5066/press-releases/47998/july-update-from-ogilvy-mather https://www.adforum.com/agency/5066/press-releases/47998/july-update-from-ogilvy-mather Please see the attached July Update from Ogilvy & Mather

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2015-07-08 00:00:00
Ogilvy & Mather Wins Network of the Year at Cannes for Fourth Year Running https://www.adforum.com/agency/5066/press-releases/47591/ogilvy-mather-wins-network-of-the-year-at-cannes-for-fourth-year-running https://www.adforum.com/agency/5066/press-releases/47591/ogilvy-mather-wins-network-of-the-year-at-cannes-for-fourth-year-running Cannes, France. 27 June 2015. Tonight, on the final evening of the Cannes Lions Festival of Creativity 2015, Ogilvy & Mather has been crowned Network of the Year for the fourth year in a row with 123 Lions. Highlights of Cannes Lions 2015 for Ogilvy & Mather included:
  • 1 Titanium – for Ogilvy & Mather Buenos Aires’ ‘Beer Tooth Implant’ for Cerveza Salta beer
  • Ogilvy Brasil, São Paulo in third place for Agency of the Year
  • 26 Golds
  • The launch of Upstandr.com – a movement against cyber bullying – alongside Monica Lewinsky, the Ogilvy & Inspire speaker for 2015
Tham Khai Meng, Worldwide Chief Creative Officer at Ogilvy & Mather, said: “Four in a row! We are overwhelmed with gratitude. This remarkable achievement is a testament to the bravery of our clients and the creativity of our teams around the world. Thank you to our clients, our people, the Judges and Cannes Lions.” Miles Young, Worldwide Chairman and CEO at Ogilvy & Mather, said: “We are beyond delighted to have earned Network of the Year for the fourth time running. My thanks to Khai for his creative leadership and to our clients for their faith in us.” At the closing award ceremony, Ogilvy & Mather took home a prestigious Titanium Lion for Ogilvy & Mather Buenos Aires’ ‘Beer Tooth Implant’ for Cerveza Salta beer, an initiative which rewarded South American rugby players who’d lost their teeth with an ingenious tooth implant that could open a bottle of beer.  The global creative network took home 2 Golds in Branded Content & Entertainment – one for Ogilvy & Mather Paris’ emotive and impactful ‘The Marathon Walker’, which also won Lions in Media, Outdoor and PR earlier in the week, and one for Ogilvy & Mather Frankfurt’s ‘Rabbit Race’ for Media Markt, which won Lions in Direct, Promo & Activation and Media.  In total this year at Cannes Ogilvy & Mather won:
  • 1 Titanium Lion
  • 26 Gold Lions
  • 36 Silver Lions
  • 60 Bronze Lions
For further information please contact Sarah Owen sarah@pumpkin.uk.com / +44 (0) 7958 202 990 or Edwina Boyd-Gibbins edwina@pumpkin.uk.com / +44 (0) 7748 982 320 

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2015-06-30 00:00:00
O&M overtakes its record-breaking 2014 Lion total with 111 Lions https://www.adforum.com/agency/5066/press-releases/47594/om-overtakes-its-record-breaking-2014-lion-total-with-111-lions https://www.adforum.com/agency/5066/press-releases/47594/om-overtakes-its-record-breaking-2014-lion-total-with-111-lions   Cannes, France, 24 June 2015 - Today at the Cannes Lions Festival of Creativity the global Ogilvy & Mather network won 4 Gold Lions, surpassing its record-breaking 2014 Lion haul of 110 Lions in the process.   MEMAC Ogilvy Dubai, Geometry Global and client The Lucky Iron Fish Project collected a Grand Prix in Product Design tonight for the Lucky Iron Fish campaign. The Lucky Iron Fish Project is an initiative to combat iron deficiency in Cambodia. Ogilvy & Mather also won 10 Lions in the Radio category today, including Gold for Ogilvy & Mather London’s ‘A Mother’s Body’ for Dove and Ogilvy & Mather Johannesburg’s ‘Night Before the Project’ for Suntory.  In Design, the network won 3 Lions, including 1 Gold for DAVID Miami for its ‘Proud Whopper’ initiative for Burger King and 1 Gold for Geometry Global Bogotá’s ‘Priceless Weapons’ for Colombia’s Ministry of Environment. In Cyber Ogilvy & Mather took home 2 Lions.  Tham Khai Meng, Worldwide Chief Creative Officer at Ogilvy & Mather, said: “It’s been another grand night for the global Ogilvy & Mather network. We’re proud to provide good homes to another 19 Lions. Thank you to the talented creative people in our Bogotá, Johannesburg, London, Miami and Dubai offices. From iron to gold to grand prix. It's pure alchemy!”  For further information please contact Sarah Owen sarah@pumpkin.uk.com / +44 (0) 7958 202 990 or Edwina Boyd-Gibbins edwina@pumpkin.uk.com / +44 (0) 7748 982 320  ]]> 2015-06-24 00:00:00 Ogilvy & Mather walks away with 45 more Lions at Cannes https://www.adforum.com/agency/5066/press-releases/47595/ogilvy-mather-walks-away-with-45-more-lions-at-cannes https://www.adforum.com/agency/5066/press-releases/47595/ogilvy-mather-walks-away-with-45-more-lions-at-cannes   Cannes, France, 23 June 2015 - Today at the Cannes Lions Festival of Creativity 2015, Ogilvy & Mather has been awarded 45 Lions in total, including 9 Golds across the network’s London, Beijing, Dubai, Frankfurt, Bogotá, Paris, Miami and São Paulo offices. In PR the network won 4 Golds, including 1 Gold for David Miami’s impactful ‘Proud Whopper’ initiative for Burger King, which saw Whopper burgers being served in rainbow wrappers to promote LGBT equality, with the message ‘We are all the same inside’.

Ogilvy& Mather Beijing won 2 PR Golds for ‘Great Chinese Names for Great Britain’ for Visit Britain, which encouraged people in China to come up with Chinese names to rechristen British landmarks – resulting in a 27% uplift in Chinese tourism to the UK. MEMAC Ogilvy Dubai/Geometry landed 1 PR Gold for ‘The Lucky Iron Fish Project’, an innovative campaign addressing the issue of high anaemia levels in Cambodia, resulting in a 50% drop in iron deficiency.
In the Outdoor category Ogilvy & Mather took home 4 Gold Lions, including 1 Gold for Ogilvy & Mather Paris’ ‘The Marathon Walker’ for Water for Africa which saw a woman from Gambia walk the 42kmParis Marathon with 20kg of water on her head – a distance women in Africa walk every day to fetch clean water for their families.
Tham Khai Meng, Worldwide Chief Creative Officer at Ogilvy & Mather, said: “An old African proverb says, ‘If you want to walk fast, walk alone. If you want to walk far, walk together’. Through work like David Miami’s ‘Proud Whopper’ and Ogilvy & Mather Paris’ ‘The Marathon Walker’ we see that wise saying brought beautifully to life. And as a global network, Ogilvy & Mather certainly worked together today. We notched Golds from Bogotá, Beijing, London, Frankfurt, Dubai, Miami, Paris and São Paulo. Thank you to our talented offices and courageous clients.” In total Ogilvy & Mather won 9 Golds, 11 Silver and 25 Bronze Lions today. Other Gold Lions won today included: Outdoor
  • Ogilvy & Mather São Paulo and Ogilvy & Mather London both added to the 2 Golds each agency won yesterday, winning a Gold each for ‘Security Moms’ and ‘It Happens Here’ respectively
  • Ogilvy & Mather Bogotá won Gold for its work for Ecofill
Media
  • Ogilvy & Mather Frankfurt won Gold for ‘Rabbit Race’ for Media Markt
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For further information please contact Sarah Owen sarah@pumpkin.uk.com / +44 (0) 7958 202 990 or Edwina Boyd-Gibbins edwina@pumpkin.uk.com / +44 (0) 7748 982 320
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2015-06-23 00:00:00
O&M South Africa Chairman Nunu Ntshingila-Njeke to bid farewell in August https://www.adforum.com/agency/5066/press-releases/47605/om-south-africa-chairman-nunu-ntshingila-njeke-to-bid-farewell-in-august https://www.adforum.com/agency/5066/press-releases/47605/om-south-africa-chairman-nunu-ntshingila-njeke-to-bid-farewell-in-august   JOHANNESBURG, June 22, 2015 – Ogilvy & Mather (O&M) South Africa's Board of Directors today announced the resignation of the company's Chairman, Nunu Ntshingila-Njeke. This comes after she has decided to step down after spending more than 15 years at the agency. Ntshingila-Njeke rejoined O&M in 1999, as Managing Director of the Johannesburg office, before becoming CEO of O&M South Africa in 2005. She went on to spend the next seven years at the helm of the most diversified creative communications group in Africa. During this time, she oversaw the output of award-winning creative and effective work for clients such as Coca-Cola, KFC, MultiChoice, and Volkswagen South Africa, diversified the agency by promoting women into leadership positions and has been instrumental in developing joint ventures across the continent.
In January 2012, she stepped down as CEO and assumed the role of Chairman, not before being elected as the Africa representative to join O&M’s Worldwide Board, in 2011. At the time of her appointment, Shelly Lazarus, Chairman Emeritus of O&M, said, “Nunu is the fearless and charismatic leader of the South African business and she represents the future of Ogilvy.”
Recognised as one of the highest-ranking woman in advertising, Ntshingila-Njeke has stayed true to Lazarus’ statement, by navigating the agency through the fast-paced communications landscape and advancing the company with game-changing acquisitions – most recently with Gloo Digital Design.
"Nunu's extraordinary journey has not only guided Ogilvy & Mather to its position as the country's number one communications agency, but has also established O&M’s presence on the continent," commented Moss Mashishi, a non-executive director of O&M South Africa, on behalf of the Board. "An exceptional individual, she has made countless contributions to the company’s success, while her kind-hearted nature has attracted and inspired clients, employees and the industry at large. She will be missed by many for her unique insights, creativity and inspiration."
Commenting on her resignation, Ntshingila-Njeke said, “I have been fortunate to be part of the Ogilvy family for many years. After achieving countless milestones together, this feels like the right time to hand over the reigns to an amazing young and talented team in the agency, who can continue to advance the company for the benefit of clients and staff.”
Ntshingila-Njeke will depart in August. Mashishi will take over as Chairman of the agency group, effective September 1st, and Abey Mokgwatsane will continue as CEO.
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About Ogilvy & Mather South Africa
Ogilvy & Mather is a global network built around its core of partnering with clients to create breakthrough communications that works.
Ogilvy & Mather South Africa offers specialist and integrated services in advertising; public relations; branding and identity; shopper and retail marketing; healthcare communications; direct; digital; CRM; mobile; promotion and relationship marketing; strategic consulting and branded content.
Following the merger with the country’s most awarded digital agency, Gloo Digital Design, in 2014, Ogilvy & Mather South Africa employs over 900 employees across 16 specialised companies in three local offices.
Ogilvy & Mather South Africa currently services an array of clients, including Allan Gray, KFC, South African Breweries, MultiChoice, Vodacom and VW Group South Africa. 
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2015-06-22 00:00:00
O&M London and Sao Paolo make impact at Cannes 2015 with 4 Golds for campaigns against violence https://www.adforum.com/agency/5066/press-releases/47596/om-london-and-sao-paolo-make-impact-at-cannes-2015-with-4-golds-for-campaigns-against-violence https://www.adforum.com/agency/5066/press-releases/47596/om-london-and-sao-paolo-make-impact-at-cannes-2015-with-4-golds-for-campaigns-against-violence   Cannes, France, 22 June 2015 - Today at the Cannes Lions Festival of Creativity 2015, Ogilvy & Mather has taken home seven Gold Lions across its global network, with four of its Gold Lions being awarded for campaigns against violence.
Ogilvy & Mather London won two Golds in the Press Lions category for its powerful 2015 initiative, ‘It Happens here’, for anti female genital mutilation (FGM) charity, 28 Too Many, which centered on ending violence against women in the form of FGM. The creative used bold imagery of six Europeannational flagsthat have been mutilated and savagely stitched back together to raise awareness that, contrary to public perception, FGM is widely practiced across Europe, with hundreds of thousands of girls currently at risk. Ogilvy & Mather São Paulo, Brasil was recognised for its ‘Security Moms’ initiative for Sport Club do Recife, winning two Gold Lions in the Promo & Activation category. The campaign addressed the issue of violence at football matches in Brazil, which has had the dubious honour of leading the world table of football-related deaths for a number of years. At the most violent game of the 2015 season in Brazil, Ogilvy São Paulo recruited some of the most violent fans’ mothers as security guards to keep the crowd under control. For the first time in years there were no reported incidents at the match.
Ogilvy Paris also won Gold in Press for its celebrated ‘Together’ initiative for Coca Cola, while INGO Stockholm was awarded Gold for ‘Bosse’s Milk’ for Lidl in Direct, and David Miami landed Gold for ‘Proud Whopper’ for Burger King in Promo & Activation. Tham Khai Meng, Worldwide Chief Creative Officer at Ogilvy & Mather, said: “Every Gold Lion is an honour, but it is particularly meaningful when the Jury recognises work that does such good in the world. We thank our courageous clients and our outstanding creative teams for their talent and humanity.” Today Ogilvy & Mather won a total of 30 Lions including: 7 Gold, 11 Silver and 12Bronze Lionsacross Press, Promo & Activation, Direct and Mobile. At Lions Health, which took place on Friday 19th and Saturday 20th June, Ogilvy & Mather also took home 4 Gold, 8 Silver and 4 Bronze Lions.

For further information please contact Sarah Owen sarah@pumpkin.uk.com / +44 (0) 7958 202 990 or Edwina Boyd-Gibbins Edwina@pumpkin.uk.com / +44 (0) 7748 982 320 
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2015-06-22 00:00:00
O&M Worldwide Chairman and CEO Miles Young to retire in second half of 2016 https://www.adforum.com/agency/5066/press-releases/47606/om-worldwide-chairman-and-ceo-miles-young-to-retire-in-second-half-of-2016 https://www.adforum.com/agency/5066/press-releases/47606/om-worldwide-chairman-and-ceo-miles-young-to-retire-in-second-half-of-2016   New York, N.Y., June 17 – Ogilvy & Mather today announced that Miles Young, Worldwide Chairman and CEO of Ogilvy & Mather, will be retiring from this role next year to take up the position of Warden of his alma mater, New College at Oxford University. This appointment becomes effective September 2016. Until then, he continues in his current role at Ogilvy & Mather. Upon taking up his new position at Oxford, he will remain working closely with both Ogilvy and parent company, WPP, on a non-executive basis.
Mr. Young, 61, has spent 32 years at Ogilvy & Mather, starting in the London office. He became Chairman of Ogilvy & Mather Asia Pacific in 1995 where he spent 13 years building Asia Pacific into O&M's fastest growing region. He assumed the role of Global CEO in 2009 and his current role of Chairman in July 2012. For the past six years he has led Ogilvy & Mather Worldwide to be the most effective and creative agency network in the world as recognized by the prestigious Cannes Lions International Festival of Creativity and the Global Effie Effectiveness Index. Mr. Young commented, "This was a difficult decision, but the attraction of moving to a senior academic position in the UK was very great. Ogilvy & Mather and WPP have been part of my life for 32 years, and the intention is not to part company, but to be available to advise and consult, which I look forward to doing. My succession will be announced in due course. In the meantime it is business as usual." Press Contact
Ogilvy & Mather Worldwide: Lauren Crampsie, lauren.crampsie@ogilvy.com 
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2015-06-17 00:00:00
Ogilvy & Mather Lisbon's Nuno Gomes wins Advertising Age's 2015 Cover Contest https://www.adforum.com/agency/5066/press-releases/47607/ogilvy-mather-lisbons-nuno-gomes-wins-advertising-ages-2015-cover-contest https://www.adforum.com/agency/5066/press-releases/47607/ogilvy-mather-lisbons-nuno-gomes-wins-advertising-ages-2015-cover-contest   New York, N.Y., June 15, 2015---Nuno Gomes, an art director at Ogilvy & Mather Lisbon, and childhood friend Pedro Eloi, a senior designer at AKQA in London, are the winners of Advertising Age’s 6th Annual Cover Contest, where young creatives from all over the world compete to design the cover for Ad Age’s Cannes issue, which is distributed at the Cannes Lions International Festival of Creativity. It is also exhibited along with the other finalists’ work on billboards in front of the Hotel Majestic. Ogilvy & Mather Mumbai Senior Visualiser, Farid Bawa, was one of the 12 finalists.
“To see Ogilvy's talent win on the cover - plus take one of the 12 finalist spots - in this year’s Ad Age Cover Contest is tremendous. Massive congratulations to Nuno and Farid from all of us at Ogilvy,” Ogilvy & Mather Worldwide Chief Creative Officer Tham Khai Meng said.
This year marks the first time a team from Europe has won the contest where the top prize includes a trip to the Festival in Cannes, France and attendance at the Ad Age cocktail party on the Grand Hotel lawn. This year is also the first year the winning team has been from different agencies and based in different countries. Both Ogilvy & Mather and AKQA are WPP-owned agencies.
The winning entry, from the childhood friends who grew up together in Portugal, is a play on the Cannes Lions trophy but with a different take: while it features the customary tools of creativity---paper, ink, new media and music---the cover also features the unexpected, such as Lego figures of Luke Skywalker and Obi Wan Kenobi because both “Star Wars” and Lego are, after all, beloved by creatives everywhere.
The two friends attended IADE in Lisbon together and represented IADE as students at creative festivals with their particular style of street art, which is on display in their winning cover design, “Weapons of Mass Creation”.
Bawa was one of 12 finalists with his work “Write to Express”.
Press Contact
Ogilvy & Mather Worldwide: Pat Sloan, patsloan@sloanhuntcommunications.com  ]]>
2015-06-15 00:00:00
Ogilvy & Mather continues winning streak at 47th annual Effie Awards https://www.adforum.com/agency/5066/press-releases/46988/ogilvy-mather-continues-winning-streak-at-47th-annual-effie-awards https://www.adforum.com/agency/5066/press-releases/46988/ogilvy-mather-continues-winning-streak-at-47th-annual-effie-awards New York agency named most effective individual office in North America 

New York, NY, June 5, 2015 – Ogilvy & Mather was recognized with top accolades last night as both O&M North America and the New York office were recognized as the most effective agency network and individual office of the year in their respective categories. This is the third consecutive year the New York office received top honors on behalf of all creative agencies and the fourth year for the network as a whole. WPP was also recognized as the most effective holding company.

In total, the O&M network won 17 awards across categories including two Gold, nine Silver and six Bronze Effies for noteworthy work on behalf of clients such as IBM, British Airways, IHG, Nestlé, Kimberly-Clark and Caterpillar.

“This honor reinforces the fact that there is a powerful correlation between innovative creative thinking and overall effectiveness." said Colin Mitchell, Worldwide Head of Planning, Ogilvy & Mather. "By understanding what people value most at different moments in their lives, we continue to deliver the best for our clients—by creating campaigns that drive true business results.”


IBM was awarded with a total of seven Effies for work with the agency and was named the most effective brand. It was also recognized as the second most effective marketer in North America. Kimberly-Clark was recognized as the third most effective marketer in North America.

"At Ogilvy, we exist to 'Make Brands Matter,'” said Lou Aversano, CEO, Ogilvy & Mather New York. "It is through the discipline of that mission that we can deliver not just exceptionally creative work for our clients, but work that drives business results and growth. I could not be prouder of what we've accomplished at the Effies for the past three years in New York."



The awards, which recognize the most effective marketing communications cases and agencies in the United States and Canada, are based on the analysis of the North America Effie Awards finalist and winner data from the past year.

“To continue to receive such high recognition by such a prestigious award is an honor,” said John Seifert, Chairman and CEO of Ogilvy & Mather North America. “It speaks to the volume of talented individuals that live within our network and the innovative and creative efforts we’ve proven to deliver to our clients over and over again. We’re thrilled to have the opportunity to help them build their brands and are excited to share this honor with each of them.”

About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for three consecutive years, 2012, 2013, and 2014; and the Effies World's Most Effective Agency Network for two consecutive years, 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com, or follow Ogilvy on Twitter at @Ogilvy and on Facebook.com/Ogilvy.

Press Contact
Kelsey Merkel
636, 11th Avenue, New York, NY 10036-2010
T: 212.966.9525
kelsey@digennaro-usa.com 

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2015-06-05 00:00:00
Ogilvy PR hires Robyn Massey as Global CCO https://www.adforum.com/agency/5066/press-releases/46985/ogilvy-pr-hires-robyn-massey-as-global-cco https://www.adforum.com/agency/5066/press-releases/46985/ogilvy-pr-hires-robyn-massey-as-global-cco New York, 4th June 2015 Ogilvy Public Relations today announced Robyn Massey in the newly-created role of Global Chief Communications Officer, effective immediately. She will report to Stuart Smith, Global Chief Executive Officer, Ogilvy Public Relations.

Robyn joins from Ketchum where she established an award-winning corporate communications function from New York, and in London, where she advocated industry excellence in creativity and effectiveness. Robyn co-created the first-ever on-going PR partnership with the Cannes Lions International Festival of Creativity, the Young Lions Competition. In addition, she successfully championed the industry’s most respected advances in analytics on behalf of the Measurement and Evaluation in Communications (AMEC) trade body.

Robyn brings to Ogilvy over 20 years’ experience in the field of marketing and communications. She has blazed trails in the field of industry partner programs, has an extensive global media relations network, and can claim multiple international agency award wins. Robyn will relocate from London to New York as the next key hire of Stuart Smith, Global CEO. Her appointment follows close on the heels of the promotion of Suresh Raj to his Global Business Development role. Robyn will work closely with Lauren Crampsie, Global CMO Ogilvy & Mather. Robyn will be responsible for growing the agency’s industry profile and reputation, creating effective marketing strategy and driving best in class execution.

Stuart Smith, Global CEO Ogilvy Public Relations said
“I am delighted to welcome Robyn to our Global Leadership team. Robyn’s track record speaks for itself. She joins us at a perfect time as we build momentum, expand our capabilities and accelerate growth. She is passionate about her craft and faultless in everything she executes. More importantly she shares my enthusiasm for the huge opportunity within the PR industry’s grasp as the marketing industry continues to evolve to embrace earned media.”

Robyn Massey, Global CCO Ogilvy Public Relations said
“I am drawn to legendary organizations that place creativity and integrity at their heart. They are talent magnets for people who bring passion and purpose to all they do. In this way, joining Ogilvy is a dream job come true. At a time when integrated communications is valued more than ever, I am especially excited to help the global team tell and propel the Ogilvy Public Relations story.”

About Ogilvy Public Relations
Ogilvy Public Relations (Ogilvy PR) is a global, multi-disciplinary communications leader operating in more than 85 offices across six continents. In 2014, for the third consecutive year, Ogilvy was named Cannes Lions Network of the Year and Most Effective Agency Network by the Effie Global Effectiveness Index. Ogilvy was also named Best Digital Consultancy in the World, Most Creative Agency and Best South-East Agency by the Holmes Report. Ogilvy PR integrates deeply with all Ogilvy & Mather disciplines (advertising, direct marketing, activation, promotional, digital and entertainment) through the proprietary Ogilvy Fusion™ approach to delivering comprehensive, business solutions through content creation, community building, and communications with measurable results. Ogilvy PR is a unit of Ogilvy & Mather, a WPP company (NASDAQ: WPPGY), and one of the largest marketing communications companies in the world. For more information, visit our website at www.ogilvypr.com or follow us on Twitter at @ogilvypr.

For further information please contact:
Alice Cadwgan
+44207 309 1000 

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2015-06-04 00:00:00
O&M Worldwide Chief Creative Officer Tham Khai Meng names Emma de la Fosse and Charlie Wilson to Worldwide Creative Council https://www.adforum.com/agency/5066/press-releases/46405/om-worldwide-chief-creative-officer-tham-khai-meng-names-emma-de-la-fosse-and-charlie-wilson-to-worldwide-creative-council https://www.adforum.com/agency/5066/press-releases/46405/om-worldwide-chief-creative-officer-tham-khai-meng-names-emma-de-la-fosse-and-charlie-wilson-to-worldwide-creative-council New York, N.Y., May 18, 2015 - Ogilvy & Mather Worldwide Chief Creative Officer Tham Khai Meng announced today the appointment of OgilvyOne EAME Joint Chief Creative Officers Emma de la Fosse and Charlie Wilson to O&M’s Worldwide Creative Council.

Tham, the Chairman of O&M’s Worldwide Creative Council, noted, “It is said a creative team is like a marriage. Emma and Charlie take that thought one step further. This is the first time we’ve had a husband and wife on the Council. While they are probably not the only married creative team in the world, they are undoubtedly the most highly-awarded married creative team in the world.”

The award winning husband and wife creative team was behind the British Airways “Magic of Flying” campaign, which garnered multiple wins at the 2014 Cannes Lions International Festival of Creativity. It bagged 8 Lions and a Grand Prix and was quickly dubbed “the future of billboard advertising” by the press and jurors.
“The role of the Council is to set ablaze the creative fire with which everyone at Ogilvy can light their torch,” said Tham. “This takes courage, guts, hard work, learned wisdom, creative brilliance, passion and drive. But above all else it requires the vision to look up and imagine with audacity,” he noted. “Emma and Charlie do just that.”
De la Fosse said, “Charlie and I are honoured to join Khai and the Worldwide Creative Council, a band of artists, thinkers and sages with the ability to make a little mischief and magic to entertain and engage consumers on behalf of brands. We look forward to lighting some torches on behalf of creativity.”

Press Contacts

Pat Sloan, patsloan@sloanhuntcommunications.com

About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for three consecutive years, 2012, 2013, and 2014; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services FortuneGlobal 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and on Facebook.com/Ogilvy. 

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2015-05-18 00:00:00
Monica Lewinsky to Stand Up for the Cyberbullied at Ogilvy & Mather 2015 Cannes Lions Seminar https://www.adforum.com/agency/5066/press-releases/45932/monica-lewinsky-to-stand-up-for-the-cyberbullied-at-ogilvy-mather-2015-cannes-lions-seminar https://www.adforum.com/agency/5066/press-releases/45932/monica-lewinsky-to-stand-up-for-the-cyberbullied-at-ogilvy-mather-2015-cannes-lions-seminar NEW YORK, May 11, 2015 - Public speaker, social activist and Vanity Fair contributor Monica Lewinsky is to deliver the fifth annual Ogilvy & Mather Inspire lecture at this year's Cannes Lions International Festival of Creativity on Thursday 25th June at 2.00pm. Monica will speak at a historic time, just when Cannes is introducing the "Glass Lion" award – given for work which celebrates gender equality. She will be introduced by Tham Khai Meng, Ogilvy & Mather's Worldwide Chief Creative Officer.

Monica is determined to fight the global empathy crisis currently engulfing online media. As "patient zero" of this crisis, Monica is well placed to build awareness of our dangerous compassion deficit. The media maelstrom of online harassment she encountered 17 years ago, when she was just 24, gives her a unique, fascinating insight into this controversial issue.

This landmark speech builds on Monica's two recent, high profile appearances for TED and Forbes, as well as an acclaimed article for Vanity Fair called "Shame and Survival," which broke her self-imposed silence in the media. In these media debuts, she talked candidly about how online victimisation can lead to suicidal ideation and how advertisers need to take responsibility for the role they are currently playing in creating future pop culture.

Monica will ask the industry some challenging, sometimes-uncomfortable questions about the social media environment that is emerging and that it has a hand in shaping. She will urge the audience to be a force for building a more compassionate, empathetic online society.

Ogilvy & Mather is delighted to support her courageous campaign and amplify her message, which fits with our long-standing commitment to encourage a more inclusive society. The agency urges business in particular to embrace diversity, tolerance, and compassion and reject the social shaming of individuals.

Tham Khai Meng, Worldwide Chief Creative Officer at Ogilvy & Mather, said: "Monica Lewinsky is an eloquent, courageous and highly intelligent woman as evidenced by her recent TED Talk "The Price of Shame," which has had over 5 million views to date. As the living embodiment of what can happen when a human being is dehumanised online by virtual stone throwers, she moves the important topic of cyberbullying center stage. We are proud to support Monica in her mission to stamp out online harassment. We believe businesses like ours can play an important role in getting her inspiring messages out to create a more compassionate, empathetic society."

Monica Lewinsky added: "I am honored and grateful for the opportunity that Ogilvy & Mather has given me to speak out on this issue to an extraordinary audience of those who can effect change. We need a cultural revolution on this matter. Public shaming as a blood sport has to stop, and it's time for an intervention on the Internet and in our culture."

Previous Ogilvy & Inspire speakers have included astrophysicist Dr. Neil deGrasse Tyson; philosopher and author, Alain de Botton; architect, Rem Koolhaas; and international advisor on education, Sir Kenneth Robinson.

For further information please contact Sarah Owen on +44 (0) 7958 202 990 or sarah@pumpkin.uk.com

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2015-05-11 00:00:00
O&M Hong Kong uses DNA testing to put a face to litterbugs https://www.adforum.com/agency/5066/press-releases/45415/om-hong-kong-uses-dna-testing-to-put-a-face-to-litterbugs https://www.adforum.com/agency/5066/press-releases/45415/om-hong-kong-uses-dna-testing-to-put-a-face-to-litterbugs Campaign to raise awareness for Hong Kong CleanUp Initiative on Global Earth Day


Hong Kong, April 22, 2015 – Ogilvy & Mather Hong Kong (Ogilvy) has launched a city-wide campaign for the Hong Kong CleanUp Initiative organised by Ecozine and The Nature Conservancy. The campaign, entitled ‘The Face of Litter’, has launched in conjunction with Global Earth Day.

With a staggering sixteen thousand tons of waste dumped in Hong Kong every day, the campaign aims to raise awareness of the extent of littering across the city, pinpoint those responsible and encourage people to change their behaviour.

Turning to science for answers, Ogilvy has targeted key locations in Hong Kong to collect, analyse and create DNA-based composites of the perpetrators. By combining the expertise of US-based research centres and advanced Snapshot™ DNA phenotyping provided by ParabonNanoLabs, data has been used to create a visual representation of the person who has littered. Because age is impossible to determine through DNA alone, but still integral in creating an accurate portrait, DNA data has been combined with other factors, such as demographics based on the type of litter and where it was collected to determine the approximate age of the litterer.

Reed Collins, Chief Creative Officer Ogilvy & Mather Group Hong Kong, said, “This campaign is one of a kind. It’s interactive. It’s innovative. It’s our own science experiment that we’re using to create social change. Litter is such a major problem in Hong Kong and thanks to newly available DNA technology we can now put a face to this anonymous crime and get people to think twice about littering.”

Lisa Christensen, Founder and CEO of The Hong Kong Cleanup said, "We are thrilled to be part of this innovative campaign, which is sure to have a positive impact on people and the community. Last year, during the six-week Hong Kong Cleanup Challenge, 418 teams comprising 51,064 participants, collected a total of 3,894,000 kgs of litter from city streets, coastal area's and country trails. Sadly, we suffer from a serious 'pick up after me' mentality, and this simply must change."

Rafael Guida, Executive Creative Director OgilvyOne Hong Kong, added, “While this method may not identify specific individuals, it will be enough to make people think twice about littering. The campaign combines a public service message with science and technology, enabling us to communicate with Hongkongers in a very different way.”

Poster portraits of perpetrators will be placed across the city as well as online. To create further awareness, Ogilvy will also be promoting a video that demonstrates the experiment and warns people not to litter at the risk of becoming the next face of the campaign.

View the video here: https://vimeo.com/124896310

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Credits:
Reed Collins – Chief Creative Officer
Rafael Guida – Executive Creative Director,OgilvyOne
Jim Fong – Creative Director, OgilvyOne
Craig Mason – Head of Creative Technology
Viko Wong – Business Director, OgilvyOne
Carey Pearson – Group Account Director, Advertising
Sincere Ng – Account Manager, OgilvyOne
Mikyung Kim – Head of TV, Hogarth

About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for three consecutive years, 2012, 2013, and 2014; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and on Facebook.com/Ogilvy.

Press Contact
Anna Mugglestone, Ogilvy & Mather Group Hong Kong
anna.mugglestone@ogilvy.com +852 2884 8685

About The Hong Kong Cleanup
Hong Kong Cleanup is celebrating its 15th anniversary this year, together with organizer Ecozine and co-organizer The Nature Conservancy. The Challenge has become a civc movement, and is being hailed as the regions largest volunteer environmental event. It has engaged over 200,000 Hong Kong people in cleaning up litter from our beautiful coastlines, country parks and urban areas. The campaign is raising awareness, empowering citizens, advocating for change and collecting data to help reduce our waste at source. www.HKcleanup.org.

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2015-05-04 00:00:00
Ogilvy & Mather wins big at 2015 Asia Pacific Effie Awards https://www.adforum.com/agency/5066/press-releases/45414/ogilvy-mather-wins-big-at-2015-asia-pacific-effie-awards https://www.adforum.com/agency/5066/press-releases/45414/ogilvy-mather-wins-big-at-2015-asia-pacific-effie-awards O&M scoops APAC Network of the Year and Agency of the Year

April 11, 2015 – Ogilvy & Mather (Ogilvy) is celebrating a triumph at the 2015 Asia Pacific Effie Awards. On a remarkable night, Ogilvy Asia Pacific scooped the prestigious Network of the Year Award and Ogilvy & Mather Mumbai was named Agency of the Year.

The winners were announced at the Awards Gala on 10 April at Four Seasons Hotel, Singapore, as advertising and marketing professionals from across the region came together to celebrate the most creative and effective campaigns from the past 12 months.

In total, 92 entries made it to the final shortlist for the highly coveted awards. Ogilvy led the way with 27 finalists – more than any other network – for client campaigns including, Hindustan Unilever, Suncorp, Ikea and Google.

On the regional award for the wider network, Paul Heath, Chairman of Ogilvy & Mather Asia Pacific, said, “To be named Network of the Year is a fantastic achievement. The APAC Effie Awards represent the very best our industry has to offer, and it gives me great satisfaction to see the passion and energy for our clients being recognised.”
Kunal Jeswani, CEO at Ogilvy & Mather India was delighted with the success, commenting, “It’s wonderful to see Ogilvy Mumbai shine at the APAC Effies. Agency of the Year is a fantastic triumph. The two things that make us proud are our work and our people, and it is such a pleasure to see both celebrated. The Effies are a great global platform and to have so many Indian brands and marketers taking home the awards and shortlisted is pretty cool. It is truly time to 'Make in India',” he said.

The full list of winners and finalists will shortly be available at: http://www.apaceffie.com

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Press Contact
Greg Carton, Ogilvy & Mather Asia Pacific
Greg.carton@ogilvy.com, +852 2884 8125

About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for three consecutive years, 2012, 2013, and 2014; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Gl obal 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and on Facebook.com/Ogilvy.

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2015-04-11 00:00:00
Ogilvy & Mather and Hogarth Worldwide join forces to form global production powerhouse https://www.adforum.com/agency/5066/press-releases/43562/ogilvy-mather-and-hogarth-worldwide-join-forces-to-form-global-production-powerhouse https://www.adforum.com/agency/5066/press-releases/43562/ogilvy-mather-and-hogarth-worldwide-join-forces-to-form-global-production-powerhouse

New York, N.Y., March 23, 2015 -- Ogilvy & Mather announced today that it has come together with Hogarth Worldwide, a sister WPP company, to launch H&O (Hogarth & Ogilvy) - a new company that brings the resources and technology of the world’s leading production agency into the world’s most creative agency.

Headquartered in London, H&O will stand alongside Hogarth with a presence in 48 Ogilvy offices. This will create the largest marketing implementation group in the world.

Through this venture, Ogilvy’s production unit, RedWorks, will be consolidated into this new entity, giving clients access to the traditional strengths and global network of RedWorks in addition to Hogarth’s unique offerings – full broadcast and moving image capability, a market leading language and transcreation service and proprietary technology solutions.

Hogarth opened for business in 2008 with 14 people operating out of an attic room above a shop near London’s Carnaby Street. Since then, the agency has undergone rapid expansion, growing to over 1,200 employees servicing such major clients as Dyson, GSK, Mattel, Vodafone and others across 21 offices in all four regions of the world. They have made a major impact on the production world since launch: in Television Post Production their Gramercy Park Studios facility in London is one of the newest and most advanced in Europe; in print production they offer global production at scale; in digital Hogarth has developed a range of innovative technologies in-house (including the asset management platform ZONZA and web publishing technology I/AM in partnership with Microsoft) and in transcreation Hogarth is generally recognized as the world’s largest provider.

Commenting on the joint venture, Miles Young, Worldwide Chairman and CEO of Ogilvy & Mather said:

“I have always believed that to be a truly integrated world-class communications agency, we need to be best-in-class in each and every one of our specialist disciplines. Marketing implementation is no exception especially in this new age of marketing and branding. H&O is our response to the ever-changing needs of our clients, and our growing role as content producers and distributors. It will be an ideas-delivery engine sitting at the heart of Ogilvy that will change the conversation about how brands are brought to the market dynamically.”

Barry Jones, CEO of Hogarth Worldwide explains his reasons for choosing to partner with O&M:

“H&O is a new concept. It puts a creative realization engine at the heart of a creative powerhouse. With Hogarth going from strength to strength, having H&O in parallel gives us the opportunity to bring all of our capabilities directly to Ogilvy’s clients.”

Jonathan Adler will join the group to serve as H&O’s Global CEO. Ginny Maycox, currently COO of O&M West will be Global CFO. Duncan Stokes, who as Global CEO of RedWorks for the last two years has grown RedWorks into the world’s largest creative production company, will lead H&O in EAME as well as taking global responsibility with Jonathan Adler for the change management. RedWorks veterans Xavier Carou and Michael Burgess will be CEO in Latina America and Asia Pacific respectively. While in North America, Matt Bonin will be Chief Production Officer and Jonathan Parker will be Chief Operations Officer.
Jonathan Adler comments on his new appointment:
“I have spent my career working in advertising and marketing services, essentially bringing great ideas to life. I don’t think there is a sector or discipline I’ve not touched and I truly love the creative process. The opportunity to combine two great global companies was irresistible, and I am extremely excited about what the future holds for H&O, helping deliver Ogilvy’s vision of the future.”

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H&O Website:
http://www.hogarth-ogilvy.com
About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for three consecutive years, 2012, 2013, and 2014; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and on Facebook.com/Ogilvy.

About Hogarth Worldwide
Hogarth Worldwide is a marketing implementation agency, producing advertising and other marketing communications for clients across all media and all languages. Hogarth’s production expertise coupled with its powerful workflow and asset management technology delivers quality, control and savings for global brands. For more information, visit http://www.hogarthww.com/.
Press Contacts:
Europe, Africa & Middle East:
Poppy Nagra - poppy.nagra@ogilvy.com; +44 207 345 3314
Rebecca Adewale, hogarth@rlyl.com, +44 207 403 8878
Asia Pacific:
Sarah Edwards – sarah.edwards@ogilvy.com; +86 21 24017077
Latin America:
Florencia Crosta - florencia.crosta@ogilvy.com; +54 11 4779 4300
North America:
Maryliz Ghanem – maryliz.ghanem@digennaro-usa.com; + 646-380-4759

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2015-03-23 00:00:00
OgilvyOne China cited as a leader in China digital agencies evaluation by independent research firm https://www.adforum.com/agency/5066/press-releases/42761/ogilvyone-china-cited-as-a-leader-in-china-digital-agencies-evaluation-by-independent-research-firm https://www.adforum.com/agency/5066/press-releases/42761/ogilvyone-china-cited-as-a-leader-in-china-digital-agencies-evaluation-by-independent-research-firm Shanghai, China, January 27, 2015 - OgilvyOne China has been named a Leader in the newly released independent report "The Forrester Wave™: Digital Agencies in China - Strategy and Execution, Q1 2015." The report highlights OgilvyOne specifically for its "high level of competence across all major criteria - in particular, strategy, measurement and analytics, account management, and emerging media capabilities."

As impetus behind its investigation, Forrester Research, Inc. - a leading global research and advisory firm - notes that China, by the end of 2014, "would have 670 million Internet users and online penetration would reach 48 percent." In order to "reach these online consumers and engage with them, marketing leadership professionals in China need more digital marketing support from their agencies."

Forrester evaluated the strengths and weaknesses of eight agencies across 30 criteria, grouped into three high-level buckets: current offering, strategy and market presence.

OgilvyOne received the highest ranking in both the strategy and current offerings categories amongst all vendors, and was also cited for a "wide array of proprietary frameworks, tools and models for strategy, development and analytics and dedicates resources to innovations. It also provides clients with a higher level of integrated services via Neo@Ogilvy and Social@Ogilvy.

"OgilvyOne was the first 4A digital agency in China, which means we have been building strong digital campaigns for global and local clients since 1999," says Allen Xu, Managing Director of OgilvyOne Shanghai. "However, this is a particularly timely report from Forrester because companies in China are now edging towards the next digital level, grappling with data in order to gain better insights and ideas that directly address their marketing problems."

"I'm delighted that Forrester named Ogilvy One a Digital Agency Leader in China," says Jacco ter Schegget, President of OgilvyOne China. "As concepts like Total Customer Value and Customer Engagement become more important in China, we will continue to invest in both our strategic and data capabilities to drive the discipline."

The agencies for this report were chosen based on their ability to offer a full range of digital services (at least seven out of nine listed services), demonstrate an understanding of the Chinese market and excel in both client retention and acquisition (a client retention rate above 70 percent for which 20 percent of their clients were newly acquired in 2013).

Click here to read the report.


For further information, please contact: Monica Liau T (86 21) 2405 1974 monica.liau@ogilvy.com

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2015-03-09 00:00:00
Ogilvy & Mather appoints Scott Murphy to Chief Talent Officer https://www.adforum.com/agency/5066/press-releases/42092/ogilvy-mather-appoints-scott-murphy-to-chief-talent-officer https://www.adforum.com/agency/5066/press-releases/42092/ogilvy-mather-appoints-scott-murphy-to-chief-talent-officer February 23, 2015, New York, NY -- Ogilvy and Mather announced today the appointment of Scott Murphy to Worldwide Chief Talent Officer. In this role, Murphy will lead in the recruitment and development of O&M’s worldwide talent across all geographies and disciplines. His responsibilities will include driving talent management strategy and organizational development across the agency.

Murphy will report directly to Miles Young, Ogilvy& Mather’s Worldwide Chairman and CEO, and will be based in New York. He starts on March 2nd.

“For an organization that lives and breathes talent management, the role of CTO is not an easy one to fill,” said Young. “We are delighted to have found Scott. He is very well equipped to help us navigate all the opportunities of business transformation which we seek to lead in our sector.”

Murphy most recently served as Senior Vice President of Human Resources at Turner Broadcasting System, Inc. in Atlanta, Georgia. In this role, Murphy led the company’s talent management functions and oversaw talent acquisition, development, engagement, total rewards and global talent services. Prior to Turner, he held key roles with well-known organizations such as Children’s Healthcare of Atlanta, Crawford Communications and Neiman Marcus Group.

Murphy will also be appointed to Ogilvy & Mather’s Executive Committee and Worldwide Board.
“I am honored to join the leadership team at one of the world’s most recognized creative agencies,” said Murphy. “I can’t think of a more exciting global brand to align myself with and I’m particularly pleased with the true emphasis on talent and innovation, in almost every corner of the world. I look forward to leading efforts that will position Ogilvy to attract, develop and retain the very best talent available.”

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About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for three consecutive years, 2012, 2013, and 2014; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com, or follow Ogilvy on Twitter at @Ogilvy and on Facebook.com/Ogilvy.
Press Contact
Maryliz Ghanem
DiGennaro Communications
212.966.9525
maryliz.ghanem@digennero-usa.com

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2015-02-23 00:00:00
Ogilvy & Mather Advertising New York appoints Corinna Falusi to Chief Creative Officer https://www.adforum.com/agency/5066/press-releases/42091/ogilvy-mather-advertising-new-york-appoints-corinna-falusi-to-chief-creative-officer https://www.adforum.com/agency/5066/press-releases/42091/ogilvy-mather-advertising-new-york-appoints-corinna-falusi-to-chief-creative-officer Falusi marks Chris Garbutt's first leadership appointment in New York

New York, NY, January 30, 2015 - Ogilvy & Mather Advertising New York today announced the promotion of Corinna Falusi from Executive Creative Director to Chief Creative Officer. Falusi also marks the first major creative leadership appointment for Chris Garbutt, Chief Creative Officer, Ogilvy& Mather New York.

Falusi will drive the creative vision of the New York agency, and in her new role, Corinna will report to Chris and partner closely with Adam Tucker, President, O&M Advertising New York.

In her time at Ogilvy & Mather Advertising New York, Corinna has led some of the agency’s most breakthrough work across Coca-Cola, Fanta, Ikea, Spotify, and most recently Coke Zero. In addition to her new responsibilities, she will continue to lead the Coca-Cola and Ikea business.

"Corinna was an obvious choice when deciding our new creative leadership structure within Ogilvy New York,” said Chris Garbutt, Chief Creative Officer, Ogilvy& Mather New York. “She has the ability to inspire her teams and always delivers nothing but the best creative product. Most importantly, she is universally respected by our agency and our clients.I have no doubt that Corinna will raise the creative bar of O&M Advertising."

“Leading the creative portfolio of O&M Advertising New York is one of the most challenging roles in the industry,” said Lou Aversano, CEO, Ogilvy& Mather New York.“We have an excellent Advertising leader in Adam Tucker who continues to build great momentum for our advertising discipline. We’re confident Corinna’s passionate and fearless leadership will take our creative output to new levels and I believe their partnership will prove to be unstoppable.”

Falusi began her career working at some of Europe’s most creative agencies including Jung von Matt, Germany’s most awarded agency, and StawberryFrog, in both Amsterdam and in New York where she led integrated efforts for the launch of a number of Frito Lay brands as well as the global digital Pampers account and worldwide launch campaigns for Heineken, New Balance and others.

Her work for the non-profit organization Nanhi Kali, helping Indian girls receive the education they deserve, won nearly every award including a gold and bronze One Show Pencil and 2 Cyber Lions and helped name StrawberryFrog as one of the top 20 best digital agencies 2011 (by Pencilrankings).

Falusi’s work has been recognized by every major award show, including D&AD, Cannes, TED, and One Show, and she has judged various national and international award shows, such as the D&AD, ADC, AICP, Webbys and One Show.

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About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for three consecutive years, 2012, 2013, and 2014; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com or follow Ogilvy on Twitter at @Ogilvy and onFacebook.com/Ogilvy.

Press Contact
Maryliz Ghanem
DiGennaro Communications
212.966.9525
maryliz.ghanem@digennero-usa.com

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2015-01-30 00:00:00
Ogilvy & Mather India announces new management structure https://www.adforum.com/agency/5066/press-releases/42090/ogilvy-mather-india-announces-new-management-structure https://www.adforum.com/agency/5066/press-releases/42090/ogilvy-mather-india-announces-new-management-structure Mumbai, January 27, 2015—Piyush Pandey, Executive Chairman and Creative Director - South Asia and S N Rane, Executive Co-Chairman and Group Chief Operating Officer - South Asia, have today announced a new management structure at Ogilvy & Mather India. This management structure will be effective 1st March, 2015.

Piyush Pandey & SN Rane said, “It is time that our very strong senior team joins us in all key management decisions of Ogilvy & Mather. Our clients should look forward to even greater impact from Ogilvy & Mather in the days ahead.”

The new structure -
Kunal Jeswani is promoted to CEO, Ogilvy & Mather India.
Kunal is a post-graduate in communications from MICA, Ahmedabad.
He started his career in advertising around two decades ago, joined Ogilvy in 2005 as Vice President Client Servicing and has many outstanding successes to his credit which include heading OgilvyOne Worldwide with the responsibility of managing Ogilvy’s digital business in India. Currently, he is Chief Digital Officer of the Ogilvy India group companies and he will retain this responsibility with his new role.

Kunal will report directly to the Chairmen’s office and will work in very close association with Geo/Discipline heads, Creative, Planning and business leaders.

Hufrish Birdy is promoted to CFO, Ogilvy & Mather India.
Hufrish is Executive Finance Director - Ogilvy India. She is a Chartered Accountant. She started her career in a manufacturing company around 22 years ago; she joined Ogilvy in 1995 as a Senior Finance Executive.

Through her strong grasp of financial principles, a very sound commercial sense, deep understanding of all our businesses, decision-making ability & dedication, she has become a valuable part of Ogilvy India’s growth and expansion.

Hufrish, over two decades, has acquired top skills in business strategy, competitive analysis, financial analysis, business planning, budgets & team management on the back of which she is expected to continue to make meaningful contribution to maintain and further consolidate Ogilvy’s leading position. Hufrish will also report directly to the Chairmen’s office and work in close partnership with Kunal, Geo and discipline heads and other key stake holders of the Company.

Hephzibah Pathak will assume a new role - Global Clients’ Director, Ogilvy & Mather India.
To begin with she will be associated with Vodafone, Mondelez(India+Global), KFC, Unilever, Coke and Fiat. Hephzibah, working with Operation heads of 360 degree offerings, will be responsible for delivery that will meet client expectations.

A detailed scope of work is being circulated amongst Geo/Discipline heads and their business leaders.

Kawal Shoor has been promoted to National Planning Director-Ogilvy & Mather India.
This is a result of the work Kawal has put into his decade with Ogilvy. He has built strong planning teams, led the agency’s effectiveness agenda, and is providing strategic counsel to a number of clients like Cadbury, Tata Sky, ITC and Ceat to name a few. Kawal will spearhead the next phase of development of planning and be responsible for the national planning agenda.

Expansion of Board of Directors
The existing India Board comprising of Piyush Pandey, SN Rane, Madhukar Sabnavis, Poran Malani, Hephzibah Pathak, Miles Young, Paul Heath, Paul Cocks and John Goodman is being expanded. We are pleased to nominate the following people on the board as additional Directors which will be effective as soon as the legal compliances are completed.
1) Kunal Jeswani - CEO – India
2) Rajiv Rao - National Creative Director
3) Navin Talreja - President - Mumbai & Kolkata Geography Head
4) Hufrish Birdy - CFO - India

Press contact:
Lorraine Martin - lorraine.martin@ogilvy.com / +91 9820072787
Should you require images, please contact Irene.silveira@ogilvy.com / 44344135

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2015-01-27 00:00:00
Ogilvy Gets Back Into the Beer Business Adds Corona Light, Modelo Especial https://www.adforum.com/agency/5066/press-releases/39804/ogilvy-gets-back-into-the-beer-business-adds-corona-light-modelo-especial https://www.adforum.com/agency/5066/press-releases/39804/ogilvy-gets-back-into-the-beer-business-adds-corona-light-modelo-especial Ogilvy & Mather Chicago adds creative responsibilities for Corona Light and Modelo Especial, brands that had been handled by Goodby, Silverstein & Partners since 2011.

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2015-01-22 00:00:00