Philosophy & Competitive Advantages

Creativity is in our DNA. It is enacted through a collaborative spirit that connects our network, which comprises 132 offices in 83 countries—with a team of over 2,200 strong in the U.S.—and operates under one P&L. The intersection of talent and capabilities is where we best innovate and operate—we call this borderless creativity. It ascends any of the barriers that too often restrict talent and the ideas it generates. We are proud of our vision which unifies our people, and of our operating system that unifies how we work regardless of where we are. However, Ogilvy’s continued success isn’t created by a single philosophy, process, or snazzy technology. The strength of Ogilvy lives in our people. Our connected family of over 15,000 operate as one agency without barriers, filters, walls, fears, and most importantly, without egos. We thrive on a diversity of opinions, skills, and expertise. Our unique cultures and capabilities build off each other’s ideas, activating them regardless of where they originate—all in service of our clients. 

Contacts

Devika Bulchandani
Global CEO
Liz Taylor
Global Chief Creative Officer
Mick McCabe
Global Chief Strategy Officer
Philip Heimann
Chief Marketing & Growth Officer
David Ford
Chief Communications Officer
Antonis Kocheilas
Chief Executive Officer, Advertising
Julianna Richter
Chief Executive Officer, PR
Carla Hendra
Chief Executive Officer, Consulting
Kim Johnson
Chief Executive Officer, Health
Rajesh Midha
Global CEO, Experience
Patou Nuytemans
CEO EMEA
Horacio Genolet
CEO LATAM
Chris Reitermann
CEO Asia & Greater China
Kent Wertime
CEO Asia (South)
David Fox
CEO MENA

Team

Number of Employees: 22950
Devika Bulchandani
Global CEO
Liz Taylor
Global Chief Creative Officer
Mick McCabe
Global Chief Strategy Officer
Philip Heimann
Chief Marketing & Growth Officer
Phone: __EMPTY__
Antonis Kocheilas
Chief Executive Officer, Advertising
Julianna Richter
Chief Executive Officer, PR
Carla Hendra
Chief Executive Officer, Consulting
Rajesh Midha
Global CEO, Experience
Kim Johnson
Chief Executive Officer, Health
David Ford
Chief Communications Officer
Patou Nuytemans
CEO EMEA
Horacio Genolet
CEO LATAM
Chris Reitermann
CEO Asia & Greater China
Kent Wertime
CEO Asia (South)
David Fox
CEO MENA

Campaigns

  • Advertiser: Verizon
  • Brand: Verizon
  • Name: myPlan with NFL Sunday Ticket
  • Advertiser: IBM
  • Brand: IBM
  • Name: Transforming Business
  • Advertiser: IBM
  • Brand: IBM
  • Name: What if?
  • Advertiser: National Cybersecurity Authority
  • Brand: National Cybersecurity Authority
  • Name: Getting real in the virtual world - Cyber security platform launch
  • Advertiser: Burger King
  • Brand: Burger King
  • Name: Moldy Whopper
  • Advertiser: Samsung Mobile
  • Brand: Samsung Galaxy
  • Name: Change the Shape of the Future
  • Advertiser: IBM
  • Brand: WatsonX
  • Name: The Right AI
  • Advertiser: Tyson Foods
  • Brand: Wright Bacon
  • Name: Better Bacons
  • Advertiser: IKEA
  • Brand: IKEA
  • Name: Find Your Slice of Life
  • Advertiser: IBM
  • Brand: IBM Consulting
  • Name: The Masters Remastered
  • Advertiser: Unilever
  • Brand: Dove
  • Name: Cost of Beauty
  • Advertiser: Mondelez International
  • Brand: Cadbury Celebrations
  • Name: #NotJustACadburyAd
  • Advertiser: KFC
  • Brand: KFC
  • Name: Michelin Impossible
  • Advertiser: Oracle
  • Brand: Workday
  • Name: Workday Big Game Spot
  • Advertiser: E & J Gallo
  • Brand: La Marca Prosecco
  • Name: Optimism is a Mindset
  • Advertiser: Coca-Cola Company
  • Brand: Fanta
  • Name: Moon Vending Machine
  • Advertiser: IBM
  • Brand: IBM
  • Name: Coping With Humans
  • Advertiser: Burger King
  • Brand: Burger King
  • Name: Burger Glitch
  • Advertiser: Unilever
  • Brand: Dove
  • Name: The Selfie Talk
  • Advertiser: Pernod Ricard
  • Brand: Absolut
  • Name: The World of Absolut Cocktails
  • Advertiser: Excel El Salvador
  • Brand: Kia
  • Name: The First Car-showroom Inside a Bus
  • Advertiser: Coca-Cola/Google
  • Brand: Coca-Cola/Google
  • Name: A Year To Share
  • Advertiser: IKEA
  • Brand: IKEA
  • Name: Oddly IKEA
  • Advertiser: Lenovo
  • Brand: Lenovo
  • Name: YOGA
  • Advertiser: Mondelez India
  • Brand: Cadbury Celebrations
  • Name: Not Just A Cadbury Ad
  • Advertiser: Unilever
  • Brand: Dove
  • Name: Courage is Beautiful
  • Advertiser: Coca-Cola Company
  • Brand: Coke Zero™
  • Name: Drinkable
  • Advertiser: IBM
  • Brand: IBM
  • Name: Datagrams
  • Advertiser: IBM
  • Brand: IBM
  • Name: Art With Watson
  • Advertiser: NYC Pride
  • Brand: NEWFEST & NYC PRIDE
  • Name: Type with Pride
  • Advertiser: Corteva
  • Brand: Corteva Agriscience
  • Name: The Heart of the Farm
  • Advertiser: Change the ref
  • Brand: Change the ref
  • Name: Bring Back Lockdown
  • Advertiser: Girl Up
  • Brand: Girl Up
  • Name: Today We Rise
  • Advertiser: Stand By Your Mail
  • Brand: Stand By Your Mail
  • Name: A Postal Service Creed for 2020
  • Advertiser: IKEA
  • Brand: IKEA
  • Name: It's the IKEA Winter Sale
  • Advertiser: Lenovo
  • Brand: Lenovo
  • Name: This is #LenovoLegion
  • Advertiser: Ohio Opioid Education Alliance
  • Brand: Ohio Opioid Education Alliance
  • Name: Don't Live in Denial, Ohio
  • Advertiser: Samsung
  • Brand: Samsung
  • Name: Folded Logo
  • Advertiser: Samsung
  • Brand: Samsung Galaxy fold / mobile devices
  • Name: Made in korea
  • Advertiser: IKEA
  • Brand: IKEA
  • Name: Ikea Kåma Sutra
  • Advertiser: IKEA
  • Brand: IKEA
  • Name: The Morningmorphosis
  • Advertiser: National Association for Stock Car Racing
  • Brand: NASCAR
  • Name: 2013 Nascar Campaign
  • Advertiser: Ad Council / American Medical Association / CDC
  • Brand: Ad Council / AMA / CDC
  • Name: People You Know
  • Advertiser: Unilever
  • Brand: Hellmann's
  • Name: Hellmann's Real Food Rescue
  • Advertiser: Cartoon Network
  • Brand: Dove
  • Name: Im Fine
  • Advertiser: The Immortal Awards
  • Brand: The Immortal Awards
  • Name: Mother New York
  • Advertiser: Motorola
  • Brand: Motorola
  • Name: Hello real people
  • Advertiser: IBM
  • Brand: IBM Watson
  • Name: Not Easy
  • Advertiser: IBM
  • Brand: IBM
  • Name: Outage
  • Advertiser: IBM
  • Brand: IBM
  • Name: Play!
  • Advertiser: Tiffany & Co.
  • Brand: Tiffany
  • Name: Joy Comes Out of the Blue
  • Advertiser: Americans for Responsible Solutions
  • Brand: Americans for Responsible Solutions
  • Name: BULLET PROOF POSTERS
  • Advertiser: National Association for Stock Car Racing
  • Brand: Nascar
  • Name: What If?
  • Advertiser: Qualcomm
  • Brand: Qualcomm
  • Name: Lifeline
  • Advertiser: Amnesty International
  • Brand: Amnesty International
  • Name: The Refugee Nation
  • Advertiser: Legend Holdings
  • Brand: Lenovo
  • Name: Miniature Worlds
  • Advertiser: United Postal Service
  • Brand: The UPS Store
  • Name: Pack & Ship Guarantee
  • Advertiser: IBM
  • Brand: IBM US Open Sessions
  • Name: US Open Sessions
  • Advertiser: Kimberly-Clark Worldwide, Inc.
  • Brand: Huggies
  • Name: Baby's First Feast
  • Advertiser: IBM
  • Brand: IBM
  • Name: Man with Machine: Think Series
  • Advertiser: Philips
  • Brand: Philips Norelco
  • Name: Make You Happen
  • Advertiser: Siemens
  • Brand: Siemens
  • Name: The Sound of Wind
  • Advertiser: IBM
  • Brand: IBM
  • Name: Bob Dylan & IBM Watson on Language
  • Advertiser: IKEA
  • Brand: IKEA
  • Name: Together, We Eat
  • Advertiser: Caterpillar
  • Brand: Caterpillar
  • Name: #BuiltForIt
  • Advertiser: IBM
  • Brand: IBM
  • Name: IBM Play!
  • Advertiser: LeBraussie James
  • Brand: Nationwide
  • Name: Nationwide Jingle
  • Advertiser: National Association for Stock Car Racing
  • Brand: NASCAR
  • Name: Join the Battle
  • Advertiser: Amnesty International
  • Brand: Amnesty International
  • Name: Freedom Voices
  • Advertiser: IBM
  • Brand: IBM
  • Name: The IBM Cloud
  • Advertiser: Synchrony Financial
  • Brand: Synchrony Financial
  • Name: Ambitions
  • Advertiser: Lenovo
  • Brand: Lenovo
  • Name: Different is Better
  • Advertiser: IBM
  • Brand: IBM
  • Name: Outthink Hidden
  • Advertiser: Comcast
  • Brand: Comcast Business
  • Name: Dog
  • Advertiser: The United Way of New York City
  • Brand: The United Way of New York City
  • Name: Spread the Words
  • Advertiser: NASCAR
  • Brand: NASCAR
  • Name: Ready. Set. Race.
  • Advertiser: United Parcel Service
  • Brand: UPS
  • Name: Your Wishes Delivered
  • Advertiser: LeBraussie James
  • Brand: Ogilvy & Mather
  • Name: Don't have a Stock Standard Holiday
  • Advertiser: Pitney Bowes
  • Brand: Pitney Bowes
  • Name: Craftsmen of Commerce
  • Advertiser: Coca-Cola Company
  • Brand: 46664/Coca-Cola
  • Name: Taste The Feeling
  • Advertiser: Ad Council
  • Brand: Ad Council
  • Name: Type 2 Diabetes Prevention
  • Advertiser: IBM
  • Brand: IBM
  • Name: Watson at Work
  • Advertiser: Philips
  • Brand: Philips Sonicare
  • Name: Innovation AND You
  • Advertiser: Tiffany & Co.
  • Brand: Tiffany & Co
  • Name: Tiffany & Co. — A New York Minute
  • Advertiser: Tiffany & Company
  • Brand: Tiffany & Company
  • Name: Will You
  • Advertiser: Tiffany & Company
  • Brand: Tiffany & Co.
  • Name: A Tiffany Holiday
  • Advertiser: American Express
  • Brand: American Express
  • Name: The Journey Never Stops
  • Advertiser: National Association for Stock Car Racing
  • Brand: NASCAR
  • Name: Nowhere but NASCAR
  • Advertiser: Holiday Inn
  • Brand: Holiday Inn
  • Name: Stay Smart
  • Advertiser: Time Warner
  • Brand: Time Warner Cable
  • Name: Enjoy Better
  • Advertiser: Coca-Cola Company
  • Brand: 46664/Coca-Cola
  • Name: PlantBottle
  • Advertiser: Philips
  • Brand: Norelco
  • Name: More Power To You
  • Advertiser: IBM
  • Brand: IBM
  • Name: Smarter Planet
  • Advertiser: IBM
  • Brand: IBM
  • Name: A Boy and His Atom: The World's Smallest Movie
  • Advertiser: Spotify
  • Brand: Spotify
  • Name: #ThatSongWhen
  • Advertiser: Nationwide Mutual Insurance Company
  • Brand: Nationwide Insurance
  • Name: Peyton Manning Jingle
  • Advertiser: Philips
  • Brand: Sonicare
  • Name: 5000 Year Journey
  • Advertiser: American Express
  • Brand: American Express
  • Name: The Membership Effect
  • Advertiser: United Parcel Service
  • Brand: UPS
  • Name: We (Heart) Logistics
  • Advertiser: American Express
  • Brand: American Express
  • Name: No Black Out

Awards

Award Distinction Category Brand Year
Cannes Lions International Festival of Creativity Bronze Lion Corporate Purpose & Social Responsibility Dove 2023
Cannes Lions International Festival of Creativity Gold Lion Craft in B2B Workday 2023
Fast Company World's Most Innovative Companies For scaling celebrity advertising like never before Cadbury 2023
WARC Most Creative & Most Effective Ogilvy topped both Most Creative & Most Effective 2023
Cannes Lions International Festival of Creativity Gold Lion Corporate Purpose & Social Responsibility Dove 2022
Cannes Lions International Festival of Creativity Silver Lion Brand-Led Education Awareness Dove 2022
Cannes Lions International Festival of Creativity Bronze Lion Data-driven Targeting Cadbury Celebrations 2021
Cannes Lions International Festival of Creativity Silver Lion Other FMCG Dove 2021
D&AD Awards Wood Pencil Casting/Street Casting Savlon 2021
D&AD Awards Graphite Pencil Casting/Film Savlon 2021
The One Show Bronze Film / Health & Wellness Savlon 2021
The One Show Silver Branded Content Savlon 2021
Cannes Lions International Festival of Creativity Bronze Lion Activation by Location IKEA 2021
Cannes Lions International Festival of Creativity Bronze Lion Consumer Durables IKEA 2021
CLIO Awards Bronze Copywriting IKEA 2021
CLIO Awards Silver Special Event/Activation IKEA 2021
D&AD Awards Wood Pencil Media/Retail IKEA 2021
The One Show Bronze Innovation & Transformation / Innovation in Experiential IKEA 2021
The One Show Silver Storytelling IKEA 2021
CLIO Awards Bronze Copywriting Workday 2023
CLIO Awards Silver 31 seconds to 60 seconds Workday 2023
CRESTA Silver B2b Campaign Workday 2023
LIA Bronze Storytelling and Content Workday 2023
CLIO Awards Bronze Social Video Change the ref 2022
The One Show Silver Pencil Online Films & Video / Long Form - Single Change the ref 2022
Cannes Lions International Festival of Creativity Bronze Lion Customer Acquisition & Retention Magazine Luiza 2021
Cannes Lions International Festival of Creativity Bronze Lion Sports Live Experience adidas do Brasil 2021
CLIO Awards Gold Brand Development Cerveza Victoria 2021
CLIO Awards Bronze Product Innovation Cerveza Victoria 2021
CLIO Awards Silver Cerveza Victoria 2021
D&AD Awards Wood Pencil Cinematography/Film Cerveza Victoria 2021
D&AD Awards Wood Pencil PR/Product Launch Cerveza Victoria 2021
The One Show Silver Innovation & Transformation / Innovation in Lockdown Cerveza Victoria 2021
The One Show Gold Brand Voice Cerveza Victoria 2021

Clients

Advertiser Brand Business Sector Type of Work since
Pernod-Ricard Absolut, Jameson
  • Television & Cinema
  • Digital
  • Print
  • Packaging, Branding & Design
  • Promotion & Event
  • Outdoor/Out of Home
  • Radio
  • Branded Content
2021
Audi of America Audi Full Size & DeLuxe Cars
  • Television & Cinema
  • Digital
  • Print
  • Promotion & Event
  • Outdoor/Out of Home
  • Radio
  • Branded Content
2022
Samsung Samsung Electronics Mobile Telephones & tablets
  • Television & Cinema
  • Digital
  • Print
  • Promotion & Event
  • Outdoor/Out of Home
  • Radio
  • Branded Content
2017
Verizon Verizon B2B & B2C Personal Wireless Communication
  • Television & Cinema
  • Digital
  • Print
  • Promotion & Event
  • Outdoor/Out of Home
  • Radio
  • Branded Content
2022
Citizens Bank Citizens Bank Banking & Financial Services, Investments, Stock Brokers
  • Television & Cinema
  • Digital
  • Print
  • Direct Marketing
  • Outdoor/Out of Home
  • Radio
  • Public Relations
Unilever Dove, Carb Options, Hellmann’s, Home Basics, Ponds, Ponds Institute, Ragú, Slim-Fast, Suave, Q Tips, Wish-Bone, Vaseline, All Free Clear, Magnum Cosmetics, Beauty Products & Perfumes
  • Television & Cinema
  • Digital
  • Print
  • Direct Marketing
  • Packaging, Branding & Design
  • Promotion & Event
  • Outdoor/Out of Home
  • Radio
  • Public Relations
  • Media Buying & Planning
  • Research & Others
Coca-Cola Company Fanta, Coke Global Package Design, Coke Zero, Coca Cola, VitaminWater, Sprite Beverages
  • Television & Cinema
  • Digital
  • Print
  • Direct Marketing
  • Packaging, Branding & Design
  • Promotion & Event
  • Outdoor/Out of Home
  • Radio
  • Public Relations
  • Research & Others
IBM IBM Global Brand, Servers, Consulting Services, Technology Services, Linux Business Services
  • Television & Cinema
  • Radio
  • Print
  • Outdoor/Out of Home
  • Digital
  • Research & Others
  • Direct Marketing
  • Packaging, Branding & Design
  • Promotion & Event
  • Public Relations
  • Media Buying & Planning
IHG InterContinental, Crowne Plaza, Hotel Indigo, Holiday Inn, Holiday Inn Select, Holiday Inn SunSpree, Holiday Inn Garden Courts, Holiday Inn Express, StayBridge Suites, Candlewood Suites Hotels, Resorts
  • Digital
  • Direct Marketing
  • Public Relations
  • Media Buying & Planning
Nestlé Nesquik, Perrier, Acqua Panna, Calistoga, Ice Mountain, San Pellegrino, Crunch, Crunch Crisp, Raisinets, Nestlé Baking Division (Libby’s Pumpkin, Carnation, Toll House), Purina, PurinaCare, Wonka (Won Food
  • Television & Cinema
  • Digital
  • Print
  • Direct Marketing
  • Outdoor/Out of Home
  • Media Buying & Planning