Droga5

New York, United States
TitleWorld Press Freedom Day
Agency
Campaign World Press Freedom Day
Advertiser UNESCO
Brand UNESCO
Date of First Broadcast/Publication
Business Sector Human Rights
Philosophy With politicians, organizations and governments seeking to manipulate the news for their own agenda, the media landscape has become increasingly fragmented. What we need now more than ever is empathy for those with whom we might disagree with. So how do you encourage people to step out of their bubbles and push themselves to try to understand points-of-view they otherwise wouldn’t expose themselves to? For World Press Freedom Day, over the thirty of the world’s most prominent news organizations put aside competitive and political differences and came together to tell their audiences to read, listen to and watch their rival publications. All to promote a better-informed society and a better world.
Media Type Integrated Media/360 Activation
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