Philosophy & Competitive Advantages

Our purpose is to help brands connect with people and earn meaning in a world flipped on its head by technology. We concentrate our focus on being more innovative, more agile and more tenacious than other networks, constantly striving for excellence and proving it in our work, building meaningful brands. Building Meaningful Brands® creates meaningful connections between people and brands to drive business success.

We believe that people don’t just want better products and services; they want better lives. They expect businesses and brands to help them deliver those better lives. So connecting brands with people is becoming one of the greatest brand challenges. To support this vision, in 2012 Havas Media Group created the Meaningful Brands Index®, the first global analytical metric to connect human well-being with brands at a business level. It measures the benefits brands bring to our lives and its impact on 12 different areas of personal and collective well-being, such as health, happiness, financial, relationships and community. We believe our Meaningful Brands® framework makes us stand head and shoulders above our competition and we are the only group that is able to offer a global analysis and structure on this scale. 

Network Description

At Havas, we have transformed the way we work and serve our clients, embodying a fully integrated and agile model through the implementation of our #BetterTogether strategy and the opening of our 50 Havas Villages, where creative and media work together to ensure that the key message is going to be delivered at the right moment of the consumer journey. It is more than just grouping together different agencies and talents under one roof. It represents a new way of approaching our clients problems: using cross-functional working without constraints of P&Ls or silos, and enabling a complete 360 degree business focused view where we speak with our clients as a team with a common goal.

Havas Media Group gathers together the media talent within Havas, it is made up of three media brands, Havas Media, Arena Media and FullSIX Media.

Our main media brands benefit from the specialised expertise across the Havas Group including Artemis Alliance (the group’s global data capacity), Mobext (mobile network), Socialyse (social media), Adcity (mobile OOH) and Affiperf (programmatic solutions). On the content marketing side we have Havas Sports & Entertainment, Cake (London and New York) and Havas Productions.

As content is key we also workclosely with our specialist teams at Havas Sports & Entertainment, the industry’s largest global brand engagement network.

This flexible corporate structure aligns with our clients’ needs by creating a unified culture with teams that are able to focus on delivering client value rather than reporting into large brand hierarchies.

As a result we are more agile, nimble and fast, as integration to this level speeds up the flow of information.

All teams and clients have fast and full access to our specialist knowledge through our range of digital, branded content, experiential and sports brands. 

Trade Organizations

Direct Marketing Association Ltd. (United Kingdom)
IPA Digital
Incorporated Society of British Advertisers (United Kingdom)
Institute of Practitioners in Advertising (United Kingdom)
Internet Advertising Bureau (United Kingdom)
Marketing Society (United Kingdom)
Media Research Advisory Group
National Readership Survey (NRS)
Newspaper Marketing Agency (United Kingdom)
Overseas Press and Media Association (OPMA)
Radio Advertising Registrar (AAR)
TRAG
United Kingdom Advertising Association (United Kingdom)

Contacts

Yannick Balloré
Chairman & Chief Executive Officer of Havas Group

Dominique Delport
Global Managing Director & Chief Client Officer, Havas Group

Alfonson Rodés Vilà
CEO Havas Media Group

Michel Sibony
Global Head of Middle Office, Havas Media Group

Peter Mears
Chief Operating Officer, Havas Media Group

Marc Schader
Group Chief Executive, Global Growth, Havas Media Group

Martin Dufty
CEO Global Brands, Havas Media Group

Pascal Dasseux
CEO Global Brands, Havas Media Group

Team

Number of Employees: 300
Yannick Balloré
Chairman & Chief Executive Officer of Havas Group

Peter Mears
Chief Operating Officer, Havas Media Group

Michel Sibony
Global Head of Middle Office, Havas Media Group

Alfonson Rodés Vilà
CEO Havas Media Group

Marc Schader
Group Chief Executive, Global Growth, Havas Media Group

Martin Dufty
CEO Global Brands, Havas Media Group

Pascal Dasseux
CEO Global Brands, Havas Media Group

Dominique Delport
Global Managing Director & Chief Client Officer, Havas Group

Campaigns

Awards

Award Distinction Category Brand Year
CLIO Sports GOLD Event / Experiential Orange 2017
Drum MOMA Awards Best Use of Data AXA 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria SILVER MEDIOS Grupo Zena 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria SILVER CONTENIDOS DE MARCA GAS NATURAL FENOSA 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria SILVER MEDIOS GAS NATURAL FENOSA 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria GOLD MEDIOS Grupo Zena 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria GOLD MEDIOS GAS NATURAL FENOSA 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria BRONZE Medios UNICEF/AMNESTY INTERNATIONAL 2017
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria BRONZE CONTENIDOS DE MARCA GAS NATURAL FENOSA 2017
El Tatakua Grand Prix "Gran Tatakua" Grand Prix Dequení "Thousands of Lessons" 2017
Festival of Media Asia BRONZE Best Communications Strategy Goodman Fielder 2017
Golden Award of Montreux GOLD Corporate Film ARUK 2017
Golden Drum SILVER Film Finnish Cancer Society 2017
IAB Mixx Awards WINNER Agencia de Medios IABMixxx2017 Movistar 2017
IAB Mixx Awards GOLD Native Advertising EA 2017
The Drum Marketing Awards Media Planning & Buying Strategy AXA 2017
The Marketeer Suit Awards WINNER Media Agency of the Year N/A 2017
UK Sponsorship Awards WINNER Best Use of PR Barclays 2017
Adobo Design Awards SILVER Corporate/Brand Identity APEC CEO Summit 2016
Adobo Design Awards BRONZE Corporate/Brand Identity APEC CEO Summit 2016
Campaign Asia Pacific SILVER Media Agency of the Year N/A 2016
CMO Asia : Social Media and Digital Marketing Excellence Awards WINNER Best Integrated Campaign AXA 2016
Cristal Festival GOLD Sports Marketing Orange 2016
Cristal Festival GOLD BEST USE OF OUTDOOR DISNEY 2016
Cristal Festival BRONZE Media Cristal Emirates 2016
Cristal Festival BRONZE YOUTH UP TO 18 DISNEY 2016
Cynopsis Sports Awards GOLD Best eSports Sponsorship Activation Coca-Cola 2016
EBA NATIONAL CHAMPION BEST AGENCY PROJECT RCS 2016
El Ojo de Iberoamerica BRONZE TV piezas individuales LG 2016
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria SILVER Medios - Mejor campaña integrada de contenidos Gas Natural Fenosa 2016
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria GRAND PRIX Contenidos de Marca- TV y/o CINE Gas Natural Fenosa 2016
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria GOLD Contenidos de Marca- TV y/o CINE Gas Natural Fenosa 2016
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria BRONZE Medios- Mejor uso medios multimedia The Walt Disney Company 2016
El Sol. El Festival Iberoamericano de la Comunicación Publicitaria BRONZE Medios -Innovacion en formatos Electronic Arts 2016
Festival of Media (Global) SILVER CONTENT VERY.CO,UK 2016
Festival of Media Asia BRONZE The Effectiveness Award PAYPAL 2016
Festival of Media MENA GOLD Best Use of Content Emirates 2016
IAB Mixx Awards SILVER Media ORANGE 2016
IAB Mixx Awards BRONZE A10 Disney 2016
IAB Mixx Awards BRONZE Digital and Mobile ORANGE 2016
IAB Mixx Awards BRONZE Media Harrison's Fund 2016
Internationalist Awards SILVER TECHNOLOGY Carrefour Tex 2016
Internationalist Awards GOLD Local campaign Nacional Monte de Piedad 2016
Internationalist Awards for Innovation in Media SILVER NA Emirates 2016
Internationalist Awards for Innovation in Media BRONZE NA Puig 2016
Internet Advertising Competition Award Best Media Online Advertisement Digital Advertising LVMH -- Tag Heuer 2016
Latin American Excellence Awards WINNER Social Media Ferrero Rocher 2016
Latin American Excellence Awards WINNER Food and Beverage Ferrero Rocher 2016
Latin American Excellence Awards WINNER Corporate Advertising Nacional Monte de Piedad 2016
Latin American Excellence Awards WINNER Brand Relationship Nacional Monte de Piedad 2016
Latin American Excellence Awards WINNER Content Marketing Nacional Monte de Piedad 2016
Latin American Excellence Awards WINNER Associations Nacional Monte de Piedad 2016
Markies BRONZE Media Agency of the Year N/A 2016
Masters of Marketing Awards Programmatic and Performance Marketing Nationwide 2016
Mob-Ex Awards BRONZE Mobile Krispy Kreme 2016
Northern Marketing Awards WINNER Best outdoor advertising BBC 2016
Singapore Media Awards (SMA) GOLD Media Agency of The Year N/A 2016
Spikes Asia BRONZE G03 APEC 2016
The Marketeer Suit Awards WINNER MEDIA AGENCY OF THE YEAR NONE 2016
The One Show MERIT AWARDS NON PROFIT - PHYSICAL Nacional Monte de Piedad 2016
The One Show MERIT AWARD INNOVATION - PUBLICATION Nacional Monte de Piedad 2016
The Webby Awards Best Use of Branded Content Branded Content LVMH -- Hennessy 2016
UK Sponsorship Awards WINNER Digital Activation Barclays 2016
CLIO Awards Silver Branded Content Nacional Monte de Piedad-SENSUS 2015
CLIO Sports BRONZE Digital and Social EMIRATES-ALL TIME GREATS 2015
CLIO Sports BRONZE Digita and Social ORANGE- LES BLUES 2015
Cristal Festival Silver Promo & Direct Orange 2015
Cristal Festival Silver Corporate & PR 92nd Street Y and United Nations Foundation 2015
Cristal Festival Silver Media The Walt Disney Company 2015
Cristal Festival Cristal Gold Marketing Innovation Ballantine's 2015
Cristal Festival Bronze Marketing Innovation UBCI groupe BNP PARIBAS 2015
CTRL Magazine Awards Bronze BEST MEDIA PLANNING AGENCY n/a 2015
D&AD Awards WOOD PENCIL PRINT HARRISONS FUND- I WISH MY SON WAS A DOG 2015
EFFIE Peru Grand Effie Grand Effie Pilsen Callao - Enamorados de la verdades amistad 2015
El Tatakua Grand Prix "Gran Tatakua" Grand Prix Dequení "Thousands of Lessons" 2015
Ex Awards GOLD EXPERIANTIAL DANNON-OKIOS SAMPLING TRUCK 2015
Festival of Media Latam (FOMLA) Silver Best Communication Strategy Pilsen Callao-Backus SAB Miller 2015
Festival of Media Latam (FOMLA) Silver Best content creation award Bavaria 2015
Festival of Media Latam (FOMLA) Gold Best Use of Content Nacional Monte de Piedad-SENSUS 2015
Festival of Media Latam (FOMLA) Gold Best campaing of the year Bavaria 2015
Festival of Media Latam (FOMLA) Gold Best entertainment platfom Bavaria 2015
Festival of Media Latam (FOMLA) Campagn of the Year Sab Miller- Entre Panas 2015
Festival of Media Latam (FOMLA) Bronze Best Communication Strategy Roberts Tailor shop-Anticorruption Suit 2015
Festival of Media MENA SILVER Best Entertainment Platform Emirates-STARS OF TOMORROW 2015
Festival of Media MENA SILVER Best Use of Digital Media Emirates/#AllTimesGreats 2015
Festival of Media MENA SILVER Best Effectivness Award Emirates/#AllTimesGreats 2015
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad SILVER Medios combinados-INNOVACIÓN EN MEDIOS Disney-ALEXANDER 2015
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad SILVER PRENSA Y RELACIONES PÚBLICAS ROBERTS TAILOR SHOP-POCKETLESS SUIT 2015
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad GRAND PRIX Vestimenta-LA COPA ROBERTS TAILOR SHOP-POCKETLESS SUIT 2015
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad GOLD PRENSA Y RELACIONES PÚBLICAS ROBERTS TAILOR SHOP-POCKETLESS SUIT 2015
FIP Festival Silver Acciones de Ambient Marketing y Arte Urbano Bavaria 2015
FIP Festival Platinum Outdoor - Vallas y Gigantrografías 20th Century Fox 2015
FIP Festival Platinum Outdoor - Vallas Extraordinarias 20th Century Fox 2015
FIP Festival Platinum Mejor viaje de incentivo Fox Channels 2015
FIP Festival Grand Prix Promo Entertainment 20th Century Fox 2015
FIP Festival Bronze Acciones tradicionales de marketing directo BtoE Fox Channels 2015
FIP Festival Bronze Campañas de Marketing de Contenidos para Marcas y/o Empresas de Productos y Servicios Bavaria 2015
Mob-Ex Awards Silver Best Mobile Site McDonals's/McDelivery Mobile 2015
Mob-Ex Awards Gold Best Muliple Mobile Channels McDonals's/McDelivery Mobile 2015
Mob-Ex Awards Gold Best Mcommerce Solution McDonals's/McDelivery Mobile 2015
Premios ANDA / ANDA (Colombian Advertisers Association) Awards Winner Best Media Agency N/A 2015
Grand Prix Stratégies de la Production Publicitaire Or Presse, affichage EDF 2017

Clients

Advertiser Brand Business Sector Type of Work since
21st Century Fox 21st Century Fox
ABB ABB
Accor Accor
AXA AXA
Beats by Dre Beats
BNP Paribas BNP Paribas
Bristol-Myers Squibb Bristol-Myers Squibb
Brother Brother
Capgemini CapGemini
Carso Carso
Credit Suisse Group Credit Suisse Group
Danone Danone
Dubai Tourism (Department of Tourism and Commerce Marketing) Dubai Tourism
EDF Energy EDF Engery
Emirates Airlines Emirates
Hermès Hermes
Hugo Boss Hugo Boss
Hyundai Motor Group Hyundai
JDE JDE
Kia Motor Corp. Kia Motors
L'Oréal L'Oréal
Lacoste Lacoste
Lactalis Lactalis
Lactalis Lactalis
LG Electronics LG
LVMH LVMH
Michelin Michelin
Natura Natura
Net-a-Porter Net-a-Porter
Nintendo Nintendo
Orange Orange
PayPal PayPal
Perfetti Van Melle Perfetti Van Melle
Philips Philips
PUIG PUIG
Reckitt Benckiser Reckitt Benckiser
Schneider Electric Schneider Electric
Swarovski Swarovski
Telefónica Telefónica
Universal Music Group Universal Music Group
Walt Disney Disney