Cutting edge ideas with the right angles.
Our history begins in 1985 with Alan Cordier. Alan had great global success with Osterads, one of the largest & most successful advertising agencies in the Middle East throughout the 1980s & early 90s with offices spanning across 5 countries (United Arab Emirates [Dubai], Iran, Kuwait, Saudi Arabia, and England [London]).
With Osterads Iran office quickly becoming one of the largest regional offices in the group, Alan noticed the incredible opportunity that the burgeoning Iranian market had and focussed his attention here. Using his extensive experience, PGt was officially formed in 2003.
We provide the creative generation and execution of ideas that change the way people think about brands. But it’s the attitude that makes us different. It’s the culture that’s instilled into each and every one of our ideas and executions that gives PGt that cutting edge.
At PGt we are guided by playbooks, not rule books. Rigid methodologies minimize creativity. Paint-by-numbers gets you the same painting every time. That’s not to say we don’t have “tried & true” approaches to building and growing world class brands.
Our staff is comprised of people who love marketing, who love to solve problems and find the right angles, who get excited when they see new advertising campaigns, and who have international and local experience. More importantly, we’re down to earth here at PGt. We love to solve complex business problems, take away your worries, and have a lot of fun doing it.
The best way for the Agency to grow is to help our Clients business grow. We aim to become close working partners with our Clients – an extension of their own marketing teams.
To this end we endeavour to understand our Clients business as well as our Clients do. By doing that we can then develop advertising strategies that lead to solutions and thus contribute to our Clients business in a relevant, proactive manner.