The House of Communication in Hamburg was the second agency of Serviceplan Group, and opened in 2006, 36 years after the founding of Serviceplan in 1970. We have been located at the Elbhof, a former office building on Steinhöft 9 between Rathausmarkt and HafenCity, since January 2015. Our common goal is to utilise our network of agencies and employees in the House of Communication to provide our customers with individual, innovative and integrated concepts.
"When we started in 2006 in a mansion next to the outer Alster with a staff of seven, no one imagined that today we would be amongst the largest, most successful agencies in Hamburg," said Alexander Schill, Global Creative Director of the Serviceplan Group. Whether it's creative work, strategy, design, technology, content, public relations or media, at the Elbhof we work together across all communication channels.
Hamburg is a major asset for the Serviceplan Group, and we are proud of the success story which has resulted in today's strong position in Northern Germany. It has been proven that we believe in people who pursue their goals with ambition and entrepreneurial foresight. The management board will continue to successfully develop the agency’s business in Hamburg.
The interdisciplinary collaboration of our agency brands - Serviceplan, Plan.Net and Mediaplus - sets milestones in international brand management, strategic content marketing and the management of innovation. Our design solutions are sought after - whether on the Web or for the supermarket shelf. In PR we innovate ways to utilise the media budgets entrusted to us. We are committed to innovative, customized integrated concepts and communication solutions. Behind the historic facade of the Elbhof, our customers can find the right person for the design and implementation of every communication challenge. Our expert teams and their colleagues from other Serviceplan Group agencies can produce for them interdisciplinary work at the highest level, also internationally.
building best brands
What binds us all together is the passion to develop and to coach fascinating brands. Brands that are economically successful and that evoke emotions in the minds of consumers – in other words, best brands. Innovative communication is the path to this goal. That means finding new ways to move the hearts of consumers: creatively, through media, technologically and by integrating all three.
Our vision is to provide the most modern and most efficient agency model for international communications. That means combining global thinking with local action. We are standing up for this belief with our "House of Communication" agency model. These centres combine classic, media, online and research under a single roof. At every House of Communication, we can therefore develop globally integrated campaigns for our customers. However, an idea is only as good as its implementation in the respective market.
The Serviceplan Group is the largest independent and most diversified owner and partner-managed agency group. Our offices are located across the globe, offering specialized services to make international and national brands successful. Our unique concept “House of Communication” is an integrated agency model, combining all relevant disciplines under one roof - whether they are brand strategists, creative professionals, media or online specialists, designers, dialogue, content or CRM experts, business analysists, market researchers, PR consultants or sales specialists.
By the mid-90s, Serviceplan had become the first communication agency to venture into the growing online market and also had adjusted to the requirements of the future in the area of media: today, the additional corporate brands within the Group – Plan.Net, Mediaplus, Facit and Solutions – also rank among the market leaders in their respective competitive environments.
This precise interplay between the various specialist agencies in matters of creation, technology and media makes us the leading agency group for innovative communication. In order to guarantee outstanding performance in the execution of its campaigns, Serviceplan is represented with own offices in all significant economic areas in Europe, North America, the Middle East and Asia. Together, all Serviceplan companies currently have more than 4,300 employees whose work regularly wins awards at national and international creative competitions
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