TitleWhen magic happens, be prepared.
Campaign When magic happens, be prepared.
Advertiser Bancontact Payconic Company
Brand Payconiq
Date of First Broadcast/Publication
Business Sector Banking & Financial Services, Investments, Stock Brokers
Tagline When magic happens, be prepared.
Story This film is part of the launch campaign for Payconiq by Bancontact, a Belgian mobile paying app.

The app let’s you pay wherever and whenever you want,with your smartphone, the one object nobody tends to forget.

The TV commercial is a charming little love story with an unexpected twist, brought to a happy end thanks to the Payconiq by Bancontact app.
Media Type Television
Soundtrack Bring Us the Sun - Ben Cocks
More Information
Client Bancontact Payconiq Company
Contacts Nathalie Vandepeute, Lotta de Meulenaere, Marie-Isabelle de Potter, Thierry Vandermeeren
Agency Boondoggle (Leuven, Belgium)
CD Leon Jacobs
Copywriter Robbie Cap
Art Director Chris Goossens
Account team Inge Crauwels, Ilse Croons, Silvie Erzeel
Strategic Director Stijn Cox
Film Production Company CAVIAR
Director Frank Devos
DOP Sander Vandenbroucke
Editor Helena Overlaet-Michiels
Color grading Kene Illegems
Executive Producer Ilse Joye
Producer Cleo Steyfkens
TV Producer Bérengère Lurquin
Sound Company Raygun

Our Work